AIA CASESIoT & The City5 September 2016Amsterdam Stadhuis Raadzaal

©2016 AMSTERDAM ARENA

“The Amsterdam South East area is an unique location where mobility,

sustainability, fan experience, security and urban farming are

combined into an open innovation platform where development and

testing of Smart Stadium and Smart City solutions can prosper.

We collaborate with our partners and other parties to gather more

knowledge and create a vibrant ecosystem where innovation thrives."

AIA

INNOVATION IN CONTEXT

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WHY

TOGETHER WE

CREATE THE

EXPERIENCE OF

THE FUTURE

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WHAT

WE DEVELOP AND

DELIVER SMART

STADIUM AND SMART

CITY SOLUTIONS IN

A REAL-TIME

PLAYGROUND05/09/2016 ©2016 AMSTERDAM ARENA 5

DIGITAL CONNECTIVITY

FAN EXPERIENCE

CUSTOMER JOURNEY

SAFETY & SECURITY

SUSTAINABILITY & CIRCULAR ECONOMY

FACILITY MANAGEMENT

AIA THEMES

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SAY HELLO TO

OUR PARTNERS

Who’s

next?

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DATA DRIVEN OPERATOR

Waste

Security

Retail

Energy

Field

Light

Water

Lora

LoraM2M 4G

Lora

Fiber

Wifi

Lora

Data SourcesIoT READY Venue

Sector

Performance+Mobility+

Events+Safety+

Security+Parking+

Air Quality+ Hospitality+

+

++ +

++

Cloud

Data EnabledCustomer Value

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DATA AS A KEY ASSET IN MANAGEMENT

IoT, Sensors,

Data Analytics

API’s

Applications

VENUE DATA ASSETS

Commercial Management

Targets (2020): Reduction of Operational

Expenses by 20% Growth of Revenues by 20%

Mission: Create value for all

stakeholders Contribute to a sustainable

circular economy in its environment

Crowd Engagement Mobility Safety Security Customer Journey

Performance Management & Predictive Maintenance Automated sensor data

collection Predictive analytics Conditional maintenance

planning

Amazing fan/customer engagement Customer (e)services

DATA EXPLOITATION

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Infrastructure Field Lab (5G, IoT etc.)

Program line 2Fan experience

Creative industry

Program line 3Customer Journey

(incl. mobility)

Creative industry

Program line 4Safety & Security

Program line 5Sustainability &

CircularEconomy

Utilities

Program line 6Facility

Management

Data, Analytics, Catalog & Data Governance

Users (Ajax, ArenA, KNVB, City, Inhabitants, others)

AIA PROGRAM LINES

Learnings, Marketing & Communication, Upscaling (Corridor, 2020 Cities), Jobs of the Future

Program line 1Dig. connectivity, Sensing Stadium

Telecom/ICT

Amsterdam ArenA Infrastructure – Connectivity etc.05/09/2016 ©2016 AMSTERDAM ARENA 10

AIA KAVE

databron databron databron

| project | bronnen | rollen |

• rechten

• rechten

• rechten

AAIC source portal

DATA GOVERNANCE

Onderdeel van AAIC infrastructuur services

Projecten en projectleden

• DATA GOVERNANCE:• Met partners inrichten data

governance in cloud.• Platforms AZURE & KAVE (

KPMG Analytics VisualizationEnvironment)

• Regelt alle policies voor toegang tot - en gebruik data van ArenA en haar klanten:

• Autorisation,• Authentication• Analytics• Accountability

• Gateway naar ArenA Analytics & Business Intelligence

BASIC INFRASTRUCTURE

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• ITEA3 CALL: Media Orchestration Sensor to Screen: develop and test audio-visual technologies and solutions in the context of citizen needs, and embed these solutions within the Smart City Playground

Start: September

FAN EXPERIENCE

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• DUAL USE: inzet van FanEx systemen voor veiligheid toepassingen tijdens Toppers Concerten

August

SAFETY

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CUSTOMER JOURNEY: MOBILITY PORTAL

CUSTOMER JOURNEY:DIGITAL ENGAGEMENT

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FACILITY MANAGEMENT:DIGITAL PITCH ism HAS

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