Post on 09-May-2015
description
The online job technology expertsiPhone application development from AllTheTopBananas.
www.allthetopbananas.com
Tel: +44 844 8001616Email: sales@allthetopbananas.com
Allthetopbananas.com are the Mobile Recruiting ExpertsA small selection of our clients…
Read our Mobile Recruiting News website
Download the Future of Mobile Recruiting whitepaper from MoRecNews.com with contribution from:
Should your candidate engagement reach
the Mobile Internet?
Are you Mobile Recruiting?
Candidate Engagement
Mobile Internet will be bigger than Desktop Internet by 2014
http://www.morganstanley.com/institutional/techresearch/pdfs/Internet_Trends_041210.pdf
Mobile Internet Growth
How much of the job seeking experience is online today?The candidate wants it on Mobile.
The iPhone becomes the ‘must have’ Apple device
Quarters from launchhttp://www.slideshare.net/ravenme/kleiner-perkins-ifund-presentation-at-iphonedevcamp-3
Mill
ions
of u
nits
sol
d
iPhone 4 sells 1.7M Units in 3 days!
Days to sell 1M units
iPod2 Years
iPhone 3G90 Days
iPad28 Days
Google Droid74 Days
iPhone 4Less than 1 day
How many of your employees or potential candidates have Mobile Internet?
•Over 50% of all Mobile Traffic is from an iPhone.
•There are over 200,000 iPhone Apps available to download.
•Worldwide over 84m iPhone or iTouch devices have sold.
•2bn apps have been downloaded since release in 11th July 2008.
•3m iPads sold in first 3 months since launch.
•Job seekers are looking for Apps- Typing keywords, browsingand searching just like using Google.
Mobile Internet growth
ATTB Candidate Research into Mobile Job seeking
Which Job seeking features on your mobile are most important to you?
ATTB Candidate Research into Mobile Job seeking
How do candidates find your brand on their mobile?
• 100% of candidates with an iPhone have downloaded apps.
• 81% of candidates use AppStore or equivalent as main search for apps.
• 4% of candidates download apps from website links.
• 4% of candidates download apps based on word of mouth.
A look at the iTunes App Store…
The AppStore is a Marketing Channel.
A place for your brand to be seen by new and existing job seekers.
The AppStore has over 58 million users Worldwide.
280 million apps were downloaded in December 2009 alone.*
*http://gigaom.com/2010/01/12/the-apple-app-store-economy/
Branding potential within the AppStore
Your iPhone application will have a dedicated page within the AppStore, complete with a detailed description and screenshots of your application.
Our clients have seen up to 300% mobile traffic growth after launching an app in Apple AppStore.
Our service provides optional features to support
your mobile strategy.
We can support you with iPhone & Android apps. In
Q4 2010 we launch BlackBerry support...
Mobile Strategy Support
Our service supports Global business with multiple
language versions targeted at each individual
country.
All the colours, branding and content is bespoke for
each client. Our service has various modules
available to deliver a solution that fits your needs.
Supporting Global Business
Let’s take a look at a Demo app on the
iPhone...
Your iPhone Application… Feature Overview
Your iPhone application: Feature Overview
Search for vacancies
Your Logo
Your iPhone application: Feature Overview
View job details, call button if required
Your iPhone application: Feature Overview
Watch video about the company or a specific role
Your iPhone application: Feature Overview
Selection of options for each job
Your iPhone application: Feature Overview
See job on a map (*where data is available)
Your iPhone application: Feature Overview
Saved job searches; each can have push notifications
Your iPhone application: Feature Overview
Scan Headlines
Your iPhone application: Feature Overview
Read News
Your iPhone application: Feature Overview
Career advice fed to the App via RSS
Your iPhone application: Feature Overview
View the articles
Your iPhone application: Feature Overview
Read advice
1:1 Direct communication with your candidates
• Push Notifications
• Candidate controlled alerts, similar experience to SMS.
• Costs nothing to push out 1:1 job alerts
• Push news or announcements
• Very high levels of engagement
• Social Recruiting
• Reach your mobile candidate by hosting your Twitter feed in the app
• Encourage conversation from your candidates
• Expose any Facebook pages or LinkedIn groups
The war for talent ownership
Mobile is an affordable platform within the reach of any organisation recruiting.
With over a quarter of a million job seekers having done job searches on our mobile apps....
Don’t get left behind; put your jobs in the hands of jobseekers on the move.
Thank You for your time.
www.allthetopbananas.com