Integrating Social and Mobile Recruiting
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Complimentary Webinar Slides: Integrating Social and Mobile Recruiting 24 th June 2014 By Lis Wilson
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Complimentary slides from the webinar "Integrating Social and Mobile Recruiting" by Lis Wilson The full webinar discusses: The mobile and social recruiting landscape and how they are intrinsically linked. The candidate experience and expectations Tech available and how you can integrate mobile to your ATS or processes. If you would like to view the full webinar, please email [email protected] and we will happily email the recording immediately, or why not join our LinkedIn Webinar Network to access all our archives http://linkd.in/1acZPdh Thank you
Transcript of Integrating Social and Mobile Recruiting
Complimentary Webinar Slides:
Integrating Social and
Mobile Recruiting
24th June 2014
By
Lis Wilson
Objectives
Mobile & social recruiting 2014…
The candidate experience
What social sites
Integration
The next 30 – 40 minutes:
Landscape 2014
MOBILE RECRUITING
SOCIAL RECRUITING
89% candidates
will use their
mobile devise for
their job search in
the next 12
months
13% of
employers feel
adequately
invested
2/3 smart phone
& tablet users
access social
media sites
Mobile LinkedIn
users are 2.5
times more
active than
desktop users
7 billion mobile
subscriptions
worldwide (95%
of the worlds
population)
1 in 4 would be
deterred from
applying for a job if
the companies site
was not mobile
optimized
Why?
You are already mobile
Job Boards & Mobile Traffic
0
10
20
30
40
50
CV Library Career Builder Jobsite
% traffic to job boards from mobile device June 2014
Career sites
Average acquisition (%) by device to client career page
mobile
tablet
desktop
Why?
You are already mobile
Make a good first impression
Google penalise you for non mobile site
Be better than recruitment agencies
Improve quality of applicants
Improve time to hire
Improve user experience for candidates
Can you afford not to do it?
What are applicants doing on their mobile?
51% Search for jobs
44% Save job listings so I can apply from my computer later
44% Get real-time alerts about job openings
39% Visit a company’s careers site
37% Read company reviews from employees
Integrating - Pulling
Social
Media
QR
Codes
Job
Boards
SEO
Research
Apply
Engage
Integrating - Pushing
SMS /
emails
SEO
Social
Media
Job
Boards
Research
Apply
Engage
1. Your careers page
Shrink website to fit mobile display
Responsive Web Design (RWD)
Adaptive Web Design (AWD)
Apps
Think about…
What Social Site?
Personal home feed, groups,
company page & “work with us” tab
Personal profile feeds, groups,
company page
Your twitter feed,
What can you do?
Find out what 3rd parties are doing on your
behalf and keep monitoring it.
Test your recruitment process on a mobile
& review
Review & get to know your Google
analytics
Know your audience
Consider options for mobile site
Look at some of the winners
Priorities…
• View more FREE webinars at
www.shorebird-rpo.com/free-webinars
• Join our LinkedIn Group to access slides
and recordings http://linkd.in/1acZPdh
• Connect on social media
Thank you
0113 322 7240 [email protected] www. shorebird-rpo.com
Next weeks Webinar:
How to excel as an HR
Business Partner
1st July 2014 @ 1.00pm
By
Lindsay Hanson
Click here to register
