#ACTEonline

Building a Business Case for Strategic Meetings Management

#ACTEonline

Speaker Introductions

Moderator: • Louann Cashill CMP, CMM

Panelists: • Jami Stapelmann, Estee Lauder • Wendy Hunt, Mentor Graphics• Marty Hoski, Educational Testing Service (ETS)

#ACTEonline

Today’s Presentation

1. Items to include in your business case

2. Tips to go from business case to implementation

3. Success stories and how to plan for roadblocks

#ACTEonline

#1 – Evaluate current situation

#ACTEonline

#2 - Objectives

Start your journey with clear objectives

• Create efficiencies• Increase visibility• Maximize cost savings • Support compliance• Mitigate risk

#ACTEonline

#3 – Identify and Isolate Risks

Risks includes: • Reputation • Market• Financial• Legal and regulatory• Business operations

#ACTEonline

#4 – Proposed StrategyStrategy

Objectives Actionable Measurable

#ACTEonline

#5 – Justifications and impacts

#ACTEonline

#6 – Expected results

#ACTEonline

#7 – Recommended rollout plan

#ACTEonline

Thank You!