Investor PresentationNovember 2016

We are a production and creative development company, focused on developing books, owned and published by SPM’s sister company Studio Digital, into full-production podcasts, theater, television, and film.

Growing stories into premier productions

01.

02.traction plan

• Over 250,000 downloads

• Ranked in top 1% of all podcasts

This is Rage PodcastTarnished Notes Movie • Acquired distribution deal

with Petri Entertainment • Revenue anticipated

Q2 2017 Little Did I Know Podcast • First ever broadway-level

musical podcast

Other Current Projects

• Owns rights to 120+ books, 1/3 of which areon bestseller lists.

• Critically acclaimed novels • Ready for exploitation • 12+ already in production

pipeline

SPM Properties• SPM team has created

productions grossing a combined total of $1B

• Lou Aronica - Publisher and New York Times best selling author.

• Mitchell Maxwell -Tony Award Winning Producer & Pulitzer Prize Winner.

Team Success

SPM is poised to grow its existing and future properties into lucrative premiere productions.

problem: solution03.Problem #1 Solution #1 Authors lack resources to navigate production pipeline.

Story Plant Media provides expertise to grow stories to productions.

• No defined production pipeline of distribution for taking a book to media.

• Pipeline requires industry knowledge & resources.

• SPM has a team of publishing and production experts.

• Ample experience navigating the production pipeline successfully.

• SPM will fund and produce the initial production of each property.

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problem: solution04. 1 32

Problem #2 Solution #2 There is an increased demand for original, rich content.

SPM owns 120+ properties, including bestsellers, awaiting production.

• Evidenced by the success of Netflix, HBO, and others.

• Personal stories yield virality and top hits in social media traffic, emphasizing the trend.

• Only a small number of companies determine what content is produced.

• Continuous built-in catalogue of properties, customized to the chosen media outlet.

• Continually acquires rights to books to expand its catalogue.

• Implements turn-key solution to take original content to premiere productions.

2

problem: solution05.Problem #3 Solution #3 Traditional production channels require high-risk investments.

Proof-of-concept model determines traction before high risk investment in property.

• Production companies often invest large sums of money into projects without knowing whether or not they are going to be successful.

• Majority of projects tested through audio drama podcasts.

• Low-budget model determines success before translating to higher budget production.

• Models are also revenue generating.

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06.business model: Podcast

Podcast Market Opportunity

PODCAST REVENUE STREAMS

Sponsorship

Patreon

monetization

Podcasts• Serve as profit center from ads and sponsorship

• Determine traction with mass audience

• Act as test-the-waters campaign

• Inexpensive to produce

✴ over $100M invested in podcast sponsorship

17% Over 46M people listened to podcasts in 2015,

audience increase

between ’14-15

61% make purchase resulting from ad on podcast

of podcast listeners

88% podcast audience is affluent, educated, and engaged.listen to every

episode

07.business model: Theater

• Projects are uniquely analyzed for best go-to-market strategy

• Revenue generating proof-of-concept phase before full sale production

• SPM team has immense industry knowledge as theater owners & producers

Podcastmost often used

Stage Reading

One Man Show

Bookif successful

Full Scale Premiere Production Market Opportunity

46MTHEATER-GOERS

THIS MONTH

1.27BBROADWAY REVENUE

Theater

vs

08.business model: Film/TV

37%3rd largest global market in the USFILM-GOING

US AUDIENCE

from over 5,8000 cinemas.

$38Bprojected to reach $50B by 2020.FILM

INDUSTRY

1.2BTICKETS BOUGHT

vs.

Though the film industry can be incredibly lucrative, it is often high risk. SPM business model minimizes risk through creating revenue generating proof-of-concept phase. Similar monetization can also apply to third party streaming services or television.

Film Market Opportunity

Independent Film Industry

• over $3B invested

• average of 750k per film

only 2% of investments returned

SPM Decreases Risk• proven, revenue generating model

• assess traction

• appeal to mass audience

• monopolize on gap in industry

far higher likelihood of ROI

09.business model: Licensing

Case Study of SPM Property:

Analyze the best go-to-market strategy. Map for media adaptation.

NovelOwned property

• SPM will seek to license the performance rights, especially if a high budget production is essential.

• Licensing includes both up-front payment and participation on the back end. 

• Wherever possible, SPM will seek a role as Executive Producer, giving the company a 1% share of the overall budget for the project. 

LicensingThere are some cases where seeking licensing might be in the best interest of SPM

Proof-of-conceptTypically Podcasts

Determine if a story has traction before bringing it into full-scale production.

Full Production

Distribution & Licensing

Create distribution channels or seek to license performance rights

Seek additional outside funding to develop full production effectively.

10.current projects

Tells the story of an elevator pitch gone horribly wrong, leading to murder, kidnapping, and social revolt. It is also the behind-the-scenes story (told by a true insider).

Strong sales in 2013 Top ten B&N Best Seller List

Book publishedAdapted to 4hr podcast Total of 9 episodes Recorded first 3 episodes

Podcast AdaptationReleased in August 2016 Deployed Advertising Partner 250,000+ Downloads

Podcast Launch

Complete 6 remaining episodes Extend to TV, film, or licensing model.

Execute Best GTM Strategy

This is Rage - Case Study

A local music pastor and his wife find themselves sexually obsessed with the same man…only a matter of time before the tension becomes explosive–and deadly. 

$400KEntire Budget

Q2 2017Expected Revenue

Tarnished Notes

Group of recent college graduates spends summer bringing theater back to life before transitioning into the real world.

Little Did I Know

-Adapted to 2.5hr musical -Demo created to raise funds -Release Q1 2017

First fully-produced Broadway-level musical in podcast form.

Competitive Advantage

11.competitive landscape

Digital Media Company/Podcast Network Hollywood Podcast Advertising Network

• Producing high quality narrative podcasts

• Trying to become “The HBO of Podcasting”

• Founded in August 2014 by NPR producer, Alex Blumberg & Matthew Lieber

• Generates revenue for podcasts

• Created proprietary portal.

• Address foremost problem advertisers face withpodcast: ability to accurately track analytics/metrics ✴ Potential Partner

4.5MActive Listeners

$30MValuation

Underwent round of seed funding and employed series Title III equity raise to achieve valuation.

$2MAnticipated in Ads

200companies in

network

200Podcasts

Howl listening app combines photos and community elements for each podcast.

Howl app

1. SPM creates, produces,and distributes content. 2. Other studios must license pricey content after traction, SPM already has 120+ properties. 3. Podcasts are only the first step in revenue generating proof-of-concept model; growth thereafter is built in to SPM’s business model

12.• Properties are ready for exploitation in other media, many of which

have already proven valuable through book sales or critical acclaim.All properties further vetted through our proof of concept approach. 

120+

Featured Placement on iTunes

Publicity to book and Podcast Media

Targeted Advertising

CRITICALLY ACCLAIMED

• SPM has a deal in place to acquire performance rights to the entire Studio Digital catalog, including all titles that Studio Digital signs in the future.

Sales/Performance Rights

Growing Library

sales and marketing

Marketing Plan

SPM has relationships with iTunes

Weekly Social media updates/ behind-the-scenes

Via advertising Agency& Project-based partner

13.the team

NY TIMES BEST-SELLING AUTHOR Lou Aronica has thirty-six years of high-level experience in the book business. Publisher of two of the industry’s largest imprints: Avon Books and Berkley Books, and Deputy Publisher of a third, Bantam Books. As a writer, he is the author of twenty-four books, including New York Times and National Best Sellers.

Lou Aronica, Chief Executive Officer

TONY & PULITZER AWARD WINNING PRODUCER Mitchell Maxwell has built five entertainment companies and has owned and operated three off-Broadway theaters. A forty-year veteran of the entertainment industry, he has produced seven Broadway shows (including the smash hits Stomp and Damn Yankees), more than thirty off-Broadway and regional productions, four national tours, three West End productions, and six major motion pictures.

Mitchell Maxwell, President

Art House Digital MarketingSheer Venture Solutions

Partnerships:

SPM uses a range of top-level professional contractors to fill needed roles, aside from accomplished leaders.

14.Total Revenue $1,975,000 $5,887,480 $14,874,230 $20,117,960 $22,085,260

Total Cost of Goods $1,295,600 $2,270,662 $3,468,748 $4,792,344 $5,613,900

Gross Margin $679,400 $3,616,818 $11,405,482 $15,325,616 $16,471,360

Total SG&A $771,000 $1,124,050 $1,519,980 $2,174,820 $2,889,920

Net Income -$91,600 $2,492,768 $9,885,502 $13,150,796 $13,581,440

Year 1 Year 2 Year 3 Year 4 Year 5

Story Plant Media Five Year Summary

14.financials

Growing stories into premier productions