YouSit

“YouSit or Lose it”

Y

The Problem

• The Origin:– College Students running out of Meal

Plan

• The Expansion:– People want to sell items but the options

available are inconvenient

• Why Current Solutions Don’t Work:• Ebay• Craigslist Y

14,400 Students9,100 Undergraduates

700 Varsity Student Athletes

761 Full-time Faculty

1 Real Eagle1 Fake Eagle

3,000 Intramural Sport Superstars

Y

Pie Chart

Pie Chart

The Solution

• YouSit – Marketplace App– Localized– Real Time– Simple Interface

Y

Demo

Y

Proof of Concept

• Proof of Concept– Facebook

• Customer Research

Y

Selling Online

YesNo

Exchanging Between Students

YesNo

Bottom-up expansion assumption plan

Expand to ApartmentsIn Person Marketing Advertising

Expand to Other CampusesReps Word of Mouth Friends

Spread Through UseWord of Mouth Exchanges

Raise Awareness

We Drive Our CompanyFunding Bootstrap

YouSit Milestones

• April 8th – Finalize our new CTO• April 12th – Start Trademark Scrape• April 20th – Start Beta and plan Summer

Development• June 20th – Have half of Beta completed• August 1st – Beta is ready for release• September 5th – release Beta on • Upper Campus Y

YouSit Milestones

• September 10th – Meet and discuss needed changes

• October 25th – Release to the rest of Campus

• November 30th – Finish Bug-fixes and release full version on the Apple Application Store

Y

Tech Road Map

• April 10th – Map out Beta with Developer• April 15th – Begin identification of Finite

updates to the App• April 20th-Begin Beta Construction• May 20th – Enter Summer App Development• June 29th – Have half of Beta Constructed• August 20th – Have Beta Completed and

purchase overflow space on servers• September 5th – Release Beta to Upper Campus Y

Revenue Plans

• Pseudo Subscription (with potential trial period)

• In-app Advertising (Banner, Listing)• Metrics• Commission• App Purchase

Y

Operating Plan• Legal Fees ($6000)

– Incorporating (S-Corp) ($5000 for incorporation and legal for seed round)– Trademark and Patent scrape ($500-1000)

• Marketing ($100 until Month 8)– Learn from Zaarly

• Graphics– Our Graphic Designer ($100)

• Brand advocates• Twitter, Facebook

• Development– Abby Fichtner– Development team

• Options – BC Student– MIT Student– Professional Programmer In the Family– Yours truly– Outsourcing

– Over-usage of APIs (Google Maps)– Server Space Y

Community

YouSit

When you have something you don’t want, “YouSit or lose it”.

YFood

Light Bulb

Shoes

Football

Sharing

Renting

Vacuum

Meal Plan

Skateboard

Grocery Run

Clothes

Borrowing