Yorke Communications Training Services

Yorke Communications Training Services
Yorke Communications Training Services
Yorke Communications Training Services
Yorke Communications Training Services
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    29-Nov-2014
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Yorke Communications training team comprises experienced communication experts with diverse perspectives, and a holistic understanding of the needs of various companies and industries. Our communication specialists have several years of experience working in various industries and have a strong grasp of the challenges faced by companies and professionals. We have developed more than 2,000 different collateral till date, addressing the varied content objectives of several clients across domains. We are proficient not only in communication but also the nittygritties and dynamics of business, marketing and social media. So our 360 degree perspective can help you efficiently handle the different nuances of communication in any given context.

Transcript of Yorke Communications Training Services

  • 1. Yorke Communications Training Services Building competence for better communication Impactful consultative training Bespoke training modules Interactive and custom-designed Relevant and up-to-date www.yorkecommunications.com
  • 2. Impress Convince Engage Innovate by embracing the Yorke Communications advantage Yorke Communications Training Services have been designed keeping in mind the distinct requirements of corporates and professionals. Through our dynamic training sessions, we can empower you to master the winning approach to communication that absolutely suits your business context, competitive demands, market conditions and industry standards. Yorke Communications offers corporate organizations bespoke training modules for marketing communication, comprising a combination of several varied methods. I n todays world, communication is no longer the privilege of a few. The gatekeepers who were the owners of centralised communication in every company are long gone, and now every single employee in your organization is required to communicate internally as well as externally. For instance, the BPO industry has major concerns in enabling its workforce to meet the multiple cultural and professional challenges they face while communicating with customers all over the world. Similarly, IT companies face constraints in aligning their communication policies with the evolving business as well as social media dynamics. Small businesses and start-ups also need to embark on a rigorous exercise to accurately map their brand traits, business goals and available resources, and accordingly chalk out a relevant communication agenda. Another example is the mounting issues retail companies face in strengthening the dialogue between the head office and their retail stores through effective internal communication. Even the manufacturing industry often fails to respond aptly to market requirements and changes due to a lack of appropriate communication between the functional groups in companies. As information has transformed into a corporate asset, organizations need to leverage holistic, contextual, informed, unambiguous and persuasive communication to effectively reach out to their audiences, better convince their stakeholders, strike winning deals, and above all make powerful impressions. Exactly what Yorke Communications can help you achieve. Yorke Communications has been enabling organisations implement strategic content development and marketing initiatives, and has impressive experience in producing thousands of collateral from white papers and press releases to solution briefs and case studies. Our engagement with a wide range of businesses over the years has helped us gain a critical understanding of the communication landscape a definitive reason why you must leverage our training services package.
  • 3. Yorke Communications also helps in improving relevant communication skills of specific business functions such as the administration department, the HR department and also business teams who actively interface with your clients. Focus areas of Yorke Marketing Communication training module 1 Yorke Power Writing Program Persuasive writing to better sell ones ideas 2 Yorke Engaging Emails Program Preparing effective emails that suit the context and the stakeholders 3 Yorke Strategic Report Writing Program Focused report writing to synthesise information, and gain incisive insights 4 Yorke Winning-Proposals Program Designing winning proposals to grow a business 5 Yorke Crisis Communication & Corporate Image Program Crisis communication to handle negative events and protect reputation Y orke Communications training team comprises experienced communication experts with diverse perspectives, and a holistic understanding of the needs of various companies and industries. Our communication specialists have several years of experience working in various industries and have a strong grasp of the challenges faced by companies and professionals. We have developed more than 2,000 different collateral till date, addressing the varied content objectives of several clients across domains. We are proficient not only in communication but also the nittygritties and dynamics of business, marketing and social media. So our 360 degree perspective can help you efficiently handle the different nuances of communication in any given context.
  • 4. Highlights of the Communication Training Programs Relevance is a distinct feature of Yorke training capsules. We regularly mine current information and continuously track industry trends and developments, so that our course material is thoroughly up-to-date. What you gain is a strong competitive edge. Yorke training programs are designed after thoroughly studying and understanding an organisations unique culture and structure, and its specific requirements, assets, problem areas, strengths and challenges. So we think, strategise and guide you just like an in-house communication team. Yorke also offers you a comprehensive picture of the latest communication channels and platforms. Leverage our expertise to maximize your messaging and positioning in the market. Whats in store for you? Active discussions, Q&A sessions, practical exercises, interesting presentations and graphic illustrations. And whatever it takes to master communication! The programs will be 25% instructional and the rest is case-based and discussion-oriented. Our services encompass a combination of the best elements including interactive and participatory features for a better learning experience. We provide the much sought-after advantage of learning from reallife cases and scenarios. The most important aspect is that we spend considerable amount of preparatory time sourcing live documents from your organisation and using them as the basis for the training exercises. Our post-program review and audit will help you gain an understanding of the effectiveness of the sessions and collate useful feedback from the participants, and enable us to further strengthen our programs. Yorke Communications has enabled employees and executive leaders of several top companies to hone a range of competencies including writing skills, verbal communication and presentation skills, and strategic messaging and positioning. We have also supported a high-level global NGO in sharpening their ability to be better practitioners through cutting edge communication. info@yorkecommunications.com Bangalore: +918064501168, +91 80 25456663, +91 80 25456664 San Jose: +1 408 963 0339 | New York: +1 212 933 9729 www.linkedin.com/company/yorke-communications twitter.com/yorkecomm www.facebook.com/yorkecommunications *All brand names remain the property of their respective owners www.yorkecommunications.com