content.linkedin.com … · XLS file · Web view · 2018-03-24Sponsored InMail Submission Form...

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Sponsored InMail Submission Form MESSAGE PREVIEW Enter here Subject Line Enter here Sender Image: Enter link to LinkedIn company page or member's profile here (Sender picture will be pulled in from profile/company page) MESSAGE BODY Salutation Method (please choose from drop down) Please submit the form at least 5 business days prior to launch Sender (please choose from drop down) Sender Name (If the sender is a member the first and last name are required) Enter Custom Salutation (ex. Hi, Hello, Dear) Message body character recommendation is 1,000 characters including spaces Press "Alt" + "Return" together to drop down to the next line. This will allow you to line Sponsored InMail Best Practice Tips:

Transcript of content.linkedin.com … · XLS file · Web view · 2018-03-24Sponsored InMail Submission Form...

Sponsored InMail Submission Form

MESSAGE PREVIEW Suggested Character Count

Enter here 25 characters max

Subject Line Enter here 30 characters max

Sender Image: Enter link to LinkedIn company page or member's profile here(Sender picture will be pulled in from profile/company page)

MESSAGE BODY

Salutation Method (please choose from drop down)

Please submit the form at least 5 business days prior to launch date

Sender (please choose from drop down)

Sender Name (If the sender is a member the first and last name are required)

*Note: Character counts may vary by device and user settings. Character counts are suggested for optimal member experience

Enter Custom Salutation (ex. Hi, Hello, Dear)

Message body character recommendation is 1,000 characters including spaces

Press "Alt" + "Return" together to drop down to the next line. This will allow you to move to the next line

Sponsored InMail Best Practice Tips: 1. You need to GIVE value to GET value. Focus the message on the member benefit not the company/product2. Tailor the message to ensure relevance, the member needs to understand why they are receiving this message and why its relevant3. Include a clear call to action and align it to the context of your message4. Keep the message conversational and genuine5. Add one clickable link to the message body to help yield a higher CTR on mobile

CTA Button Text Here* *suggested 25 characters max

MESSAGE TRACKING Use this column to enter the required details per Item

LinkedIn Company Page Link: Enter Company Page link here

Button and Banner URL Enter CTA URL here

Body Copy Text Link (1 max) Enter body copy text to be linked here Enter body copy text link URL here

CUSTOM DISCLAIMER (when applicable)

Here are the terms and conditions or legal disclaimers

Company Name:

Address:

Telephone Number:

TEST: please provide LinkedIn profile URL for test recipientsMember Profile Name Profile URL

Member 1

Message body character recommendation is 1,000 characters including spaces

Press "Alt" + "Return" together to drop down to the next line. This will allow you to move to the next line

Sponsored InMail Best Practice Tips: 1. You need to GIVE value to GET value. Focus the message on the member benefit not the company/product2. Tailor the message to ensure relevance, the member needs to understand why they are receiving this message and why its relevant3. Include a clear call to action and align it to the context of your message4. Keep the message conversational and genuine5. Add one clickable link to the message body to help yield a higher CTR on mobile

Company Contact Information **Required for any InMail with Canada included in the geo target**

Member 2

Member 3

Member 4

Member 5

10

10

MESSAGE BODY

*Please include image file with submission form

Character Count

*Note: Character counts may vary by device and user settings. Character counts are suggested for optimal member

InMailCreative

300X250 (40k max file size)

Use this column to enter the required details per Item Please Fill in Incomplete Sections

Enter Company Page link here Sender Name Section Incomplete

Enter CTA URL here Subject Line Section Incomplete

Enter body copy text link URL here Sender Image Section Incomplete

Sender Image Link Section IncompleteCUSTOM DISCLAIMER (when applicable) Salutation Section Incomplete

Here are the terms and conditions or legal disclaimersSalutation Method Section Incomplete

Button Text Section Incomplete

Company Page Link Section Incomplete

Banner & Button URL Section IncompleteSeed List Section Incomplete

TEST: please provide LinkedIn profile URL for test recipientsProfile URL

*If no banner is provided another ad will appear in its place. Can only accept static JPG, PNG or GIF files.

InMailCreative

300X250 (40k max file size)

Check out our best practices guide:

Sponsored InMail on mobile example (iOS)

Sponsored InMail Best Practices Guide