ImportWizardTemplate-LinkedIn InMail v3 · PDF file LinkedIn InMail: With LinkedIn Sponsored...

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Transcript of ImportWizardTemplate-LinkedIn InMail v3 · PDF file LinkedIn InMail: With LinkedIn Sponsored...

  • Import Wizard Connection Guide: LinkedIn InMail

    Fall 2016

  • Table of Contents LINKEDIN INMAIL: ......................................................................................................................................................... 3 HOW TO GET THE DATA FROM THE DATA SOURCE: ................................................................................................... 3 THIS IS HOW THE FILE TEMPLATE SHOULD BE DEFINED: .......................................................................................... 3 IMPORT WIZARD OPTIONS: .......................................................................................................................................... 3 PROCESS TO UPLOAD DATA: ........................................................................................................................................ 4 PROCESS TO MAP DATA: ............................................................................................................................................... 5 VISUALIZATION: .............................................................................................................................................................. 6 ANY CHANGES REQUIRED: ............................................................................................................................................. 7

  • LinkedIn InMail:

    With LinkedIn Sponsored InMail you can send targeted messages directly to your target audience with relevant content delivered through LinkedIn messenger. LinkedIn InMails can be used to drive conversions with targeted product and service promotions and boost registrations with personalized invites to webinars or in-person events etc.

    How to Get the Data from the Data Source:

    Pull out a report from the source platform to get all clients data in one spreadsheet. Alternatively, you can provide a separate file per client.

    This is How the File Template Should Be Defined:

    Note, this sample file is ready for download and upload in the Import Wizard Definition:

    Import Wizard Options:

    • Mapping: Mark the field ‘Client’ as ‘Use for Mapping’. • Unique Fields: Mark ‘Campaign Name’ as ‘Unique’. • Date Ranges: Choose the ‘Drop Date’ field as ‘Use for Date Range’. • Deployed, Opened, Open Rate, Clicks, CTR: Mark each of these metrics as ‘Is

    metric?’ as ‘True’.

    https://docs.google.com/spreadsheets/d/1svRUnqV7BTDrzoKOOWA0stj0ispjVed7XLpbfIP66DY/edit#gid=0

  • This is a screenshot of the Import Wizard definition if you were to upload the sample file above:

    Process to Upload Data:

    1. Get the latest file from the source (this can be done as frequently as you choose to).

    2. Make sure the file follows the template mentioned above. 3. Decide how this data will be delivered — Scheduled (FTP, SFTP, Google Drive,

    DropBox) or Manual:

    • Scheduled Option o You will need to have access to an FTP, SFTP, Google Drive, or Dropbox

    where the modified file from the previous section will be stored. o Rename the file to indicate the current date. For example: If today is

    10/16/2016, the file name should be ‘source_date_10-16-2016.csv’. § Pro-tip: make sure that the date format here matches the date

    format on your Import Wizard definition. If you set it to YYYY-MM- DD, make sure that the file reads ‘source_date_2016-10-16.csv’.

  • o Upload the file in the Google Drive, Dropbox, or FTP and set the location correctly in the Import Wizard set-up page.

    o So long as the name-date in the naming convention is within the last 3 days if the item was already mapped — the files can be processed.

    • Manual Option o Select this option if you only want to send data into the system as

    needed. o For this option, you do not need any FTP, SFTP, Google Drive, or Dropbox

    location enabled for delivery. Instead, you will go to “Administration”, “Import Wizard” and load data into the appropriate Import Wizard Definition for Processing.

    o When setting the Import Wizard, select “Delivery type” = “Manual”:

    o When you are ready to load a new file, go to “Administration”, “Import

    Wizard” and load data into the appropriate Import Wizard Definition for Processing:

    Process to Map Data:

    • If everything from above is completed correctly, you will see an arrow appear on the right hand side of the window.

    • Clicking on that arrow will bring you to the Manage Services screen with a new tile for LinkedIn InMails.

    • From here you follow the same steps you would for mapping a client.

    https://customercare.tapclicks.com/customer/en/portal/articles/2409357-creating-and-mapping-your-first-client

  • Visualization:

    Once the data is pulled into the database, we can build performance widgets. Widget Definition — Pie Chart showing Open Rate Grouped By Strategy

    Widget Example — Pie Chart showing Open Rate Grouped By Strategy

  • Any Changes Required:

    If you need to make any modifications to the Import Wizard Definition for LinkedIn InMail, you can do this by clicking Edit in the Import Wizard area under Administration. Please note that due to data processing, only certain elements can be modified after data has started loading. If you do need to change something and have any difficulties, please feel free to reach out to your Account Manager or CustomerCare@tapclicks.com.

    mailto:CustomerCare@tapclicks.com

  • Questions? Contact your Account Manger

    or email CustomerCare@tapclicks.com

    TapClicks.com | 3031 Tisch Way, Suite 1002, San Jose, CA 95128 | +1.408.725.2942

    https://www.facebook.com/tapclicks https://plus.google.com/+Tapanalytics https://www.linkedin.com/company/tapclicks https://twitter.com/tapclicks https://vimeo.com/tapclicks www.tapclicks.com mailto:CustomerCare@tapclicks.com