How to build relationships, one donor at a time

Facebook is a good relationship building tool

“Friend” him and look at his 359 friends for someone whom you already know. Add context to your thank you email.

Everyone has different strengths

Tell your supporters all the ways they

can help Donate Spread the word Host a fundraiser Offer matching funds Feature your project on

their blog or social network

Provide creative ideas to get donors energized

Support Network Strategy1. Call an all-staff all-members meeting one

month before the Open Challenge begins2.Identify 5 outside people per member who

know your organization and would advocate. International connections are important, because donors must use credit card or US/EU check.

3. Assign each person 10 individual personal contacts to make by the 14th day of the Open Challenge. Use email, phone, meetings, Facebook, Twitter, etc. Write personal messages to each.

4. Leader: report back to the group each week on campaign progress, and individual progress in making connections to people you already know.

Why we have them:- We learn by doing, we remember

through testing.- Prove your capacity to use GG- Successful organizations must

build a network of supporters- Competition and deadlines

motivate giving

New organizations must attract:- at least $4,000- at least 50 donors- complete in 30 days

You have several opportunities each year:

- Open Challenges held every 3 months- Prizes for raising the most $/# donors

Thank you!Go to

www.globalgiving.org/non-profitsto become a partner!

Marc MaxsonProjecthelp@globalgiving.org | mmaxson@globalgiving.org

Skype: marcmaxsonTwitter: @marcmaxson

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