What's the Point of a Museum Website?
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Transcript of What's the Point of a Museum Website?
“I don’t believe in Museum Websites, I just believe in me.”-John Lennon
Ignite Smithsonian, April 11, 2011 What’s the Point of a Museum Website? – Koven J. Smith
Ignite Smithsonian, April 11, 2011 What’s the Point of a Museum Website? – Koven J. Smith
We are building the most kick-ass Conestoga wagons you’ve ever seen.
Ignite Smithsonian, April 11, 2011 What’s the Point of a Museum Website? – Koven J. Smith
ONLINE COLLEC-TIONS.
Ignite Smithsonian, April 11, 2011 What’s the Point of a Museum Website? – Koven J. Smith
Research?
Ignite Smithsonian, April 11, 2011 What’s the Point of a Museum Website? – Koven J. Smith
"Those pictures on Flickr are all well and good, but you should really see them in person."- James Davis, Tate
Ignite Smithsonian, April 11, 2011 What’s the Point of a Museum Website? – Koven J. Smith
This is the only part of your website that should be explicitly designed to drive traffic to the building.
Ignite Smithsonian, April 11, 2011 What’s the Point of a Museum Website? – Koven J. Smith
Disambiguate the physical visit from the digital experience, completely.
- Marriedtothesea.com
Ignite Smithsonian, April 11, 2011 What’s the Point of a Museum Website? – Koven J. Smith
The new tools make our wagons laughable.
Ignite Smithsonian, April 11, 2011 What’s the Point of a Museum Website? – Koven J. Smith
AGILECONTENTDEVELOP-MENT.
Ignite Smithsonian, April 11, 2011 What’s the Point of a Museum Website? – Koven J. Smith
Limitless content, limitless experience.
(Or for those so inclined, “Infinite Diversity in Infinite Combinations.”)
Ignite Smithsonian, April 11, 2011 What’s the Point of a Museum Website? – Koven J. Smith
Focus on being better enablers, rather than betterproducers.
Ignite Smithsonian, April 11, 2011 What’s the Point of a Museum Website? – Koven J. Smith
Content is not king.
Ignite Smithsonian, April 11, 2011 What’s the Point of a Museum Website? – Koven J. Smith
Answer questions people are actually asking.
(Also marriedtothesea.com)
Ignite Smithsonian, April 11, 2011 What’s the Point of a Museum Website? – Koven J. Smith
Focus solely on making the unique stuff.
Ignite Smithsonian, April 11, 2011 What’s the Point of a Museum Website? – Koven J. Smith
Don’t get bogged down in authorityissues.
Ignite Smithsonian, April 11, 2011 What’s the Point of a Museum Website? – Koven J. Smith
So, um, yeah…But what would the museum website of the frakking future actually look like?
Ignite Smithsonian, April 11, 2011 What’s the Point of a Museum Website? – Koven J. Smith
It would (somehow) be meaningful alongside everything else we do already.
Ignite Smithsonian, April 11, 2011 What’s the Point of a Museum Website? – Koven J. Smith
It would (somehow) be a destination unto itself, as well.
Ignite Smithsonian, April 11, 2011 What’s the Point of a Museum Website? – Koven J. Smith
It would (somehow) be utterly amazing.
Ignite Smithsonian, April 11, 2011 What’s the Point of a Museum Website? – Koven J. Smith
Thanks!Koven J. Smith• Denver Art Museum•@5easypieces• http://kovenjsmith.com• [email protected]• Monkeys!