Weekly Success Story (Super Bowl 2015)
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Transcript of Weekly Success Story (Super Bowl 2015)
![Page 1: Weekly Success Story (Super Bowl 2015)](https://reader036.fdocuments.net/reader036/viewer/2022082515/55c671afbb61ebcd578b45c6/html5/thumbnails/1.jpg)
Walmart Success Stories
Alexander G. HernandezInterning ASM, Winter 2015
Miami, FL
![Page 2: Weekly Success Story (Super Bowl 2015)](https://reader036.fdocuments.net/reader036/viewer/2022082515/55c671afbb61ebcd578b45c6/html5/thumbnails/2.jpg)
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Walmart #1590
• New Placements: pallet in action alley
• Selling points: 2/$5 promo, high GPM (36%), location, success stories
• Relationships: Jiovani, deli manager
![Page 3: Weekly Success Story (Super Bowl 2015)](https://reader036.fdocuments.net/reader036/viewer/2022082515/55c671afbb61ebcd578b45c6/html5/thumbnails/3.jpg)
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Walmart #2091
• New Placements: action alley halfstack
• Selling points: high GPM (50%), location, success stories
• Relationships: Wendy, deli manager
![Page 4: Weekly Success Story (Super Bowl 2015)](https://reader036.fdocuments.net/reader036/viewer/2022082515/55c671afbb61ebcd578b45c6/html5/thumbnails/4.jpg)
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Walmart #2591
• New Placements: pallet display in lobby
• Selling points: high GPM (36%), location success stories
• Relationships: Stephanie, shift manager
![Page 5: Weekly Success Story (Super Bowl 2015)](https://reader036.fdocuments.net/reader036/viewer/2022082515/55c671afbb61ebcd578b45c6/html5/thumbnails/5.jpg)
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Walmart #5932
• New Placement: action alley halfstack
• Selling Points: high GPM (36%), Super Bowl promo, success stories, placement
• Relationship: Yulexis, co-manager
![Page 6: Weekly Success Story (Super Bowl 2015)](https://reader036.fdocuments.net/reader036/viewer/2022082515/55c671afbb61ebcd578b45c6/html5/thumbnails/6.jpg)
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Walmart #5612
• New Placement: full endcap off action alley
• Selling Points: high GPM (36%), Super Bowl promo, cross merchandising with tailgating retail items, success stories
• Relationship: Darlenys, asst. manager