Event ReportNational Y2B Forum – July 2013 – Ho Chi Minh

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National Partners

1. Introduction

2. Agenda

3. Audience Profile

4. Keynote speech

5. Workshops

5. Panel Talk

6. Testimonial

7. Key moment

8. Media

9. Our Partners

10. Next Edition – Hanoi

11. Contacts

Index

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104.1 – Education to Employment

4.2 – Technology Innovation

4.3 – Responsible Entrepreneurship

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Vietnam Youth to Business aims to connect young leaders and businesses around

relevant topics to Vietnam and the world, generating actionable ideas and thoughts about

the future.

The uniqueness of the event is enabling a platform for dialogue and an exchange of

ideas between young people from all over the country and great minds among business

leaders, experts and entrepreneurs. This event is the national edition of more than 160

forums realized yearly in 113 countries and territories.

Youth to Business Forum is an initiative powered by AIESEC, the largest student run

organization in the world.

Introduction

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Agenda

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1st – 18%

2nd – 32%

3rd – 25%

4th – 14%

5th – 1%

Graduated – 9%

Year of Study

Business – 42%

Interior design – 3%

IT – 3%

Finance – 22%

Marketing – 14%

Accounting – 2%

Language – 5%

Others – 10%

University BackgroundUniversity Background

Audience Profile

Highlights

A big part of audience has background related

to business management (42%). Besides

that, major related to finance and accounting

also reach to 24%, marketing is 14%. In

addition, Y2B attracted 3% Interior design. 3%

IT and over 10% student from other majors.

55% of audience is still on 2nd and 3rd years of

University life and 24% is ready for

graduation.

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Three Guest Speakers share their ideas or experience around three main topics with

the flow: what-why-how to give main ideas about those topics based on current issues

in Vietnam.

Keynote Speech

Partners

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Mr. Henry Nguyen Bao Hoang

Managing General Partner of IDG

Ventures Vietnam

“„Staying positive and keeping following your

dream no matter which steps you take was what

really inspired me to move on even though my

major at university does not suit me well. Your

story was of great values to those who are

seeking direction like me.”

Audience FeedbackSpeaker

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Education to Employment

Content

The big gap between companies‟ needs and what are

being offered at our formal education system and how

youth come up with ideas to connect business in youth

development

Mr. Nguyen Hong Hai

CEO of Becamex Technology and

Innovation Center

“Listening to his experience about starting

and running his own company inspired me

for striving for excellence.”

Audience FeedbackSpeaker

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Technology Innovation

Content

An overview on how technology environment in VN, the

important role of technology as well as the challenges in

technology we meet

Mr. Tran Vu Hoai

Vice president of Corporate Relations

Manager, Unilever Vietnam

“This is the first time I‟ve had the opportunity to

deeply understand how a business like Unilever

is demonstrating its responsibility towards

environment and society via its entrepreneurship.

It would be even greater if we could discuss

further how to create the mindset of responsible

entrepreneurship for each employee at Unilever.”

Audience FeedbackSpeaker

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Responsible Entrepreneurship

Content

Entrepreneurial leadership with the consistent social

responsibility and USLP General Concept

Workshops

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Partners

Ms. Dinh Hong Van

Marketing Director – Oral care business

“I could know what Unilever has been doing

to bring their products to life of many people

around Vietnam, raising their awareness of

protecting their health..”

She talked about proactive entrepreneurial behavior with

optimizing risk, innovating to take advantage of

opportunities and the consistent social responsibility and

Lifebuoy USLP Concept

Audience FeedbackSpeaker

Workshop Theme

Entrepreneurial leadership with the consistent social responsibility

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Yes

Are you satisfied with the content?

Acceptable - 60%

Good – 40%

Workshop

Case competition

Acceptable - 20%

Good – 60%

Excellent– 20%

He presented the nature of Responsible and Sustainable

Company, How a Responsible Company can grow

sustainably? And The entrepreneurial thinking of employee

about Sustainability

Audience FeedbackSpeaker

Workshop Theme

How a responsible business to the development of community can grow sustainably?

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Mr. Nguyen Vu Hao

Head of Sales - Akzo Nobel

“The best moment that I had experienced

was that when we had a team discussion.

As a surprise, we won the second prize and

was one of the two winners who will have a

chance to have dinner with CEO of

Azkonobel, which is amazing.”

Acceptable - 38%

Good – 50%

Excellent – 13%

Workshop

Case competition

Acceptable - 25%

Good – 50%

Excellent – 25%

Are you satisfied with the content?

He showed us How is Real Estate relevant in building lives

worth living? What make a Career and Business in RE?

And How would carry along to achieve mission?

Audience FeedbackSpeaker

Workshop Theme

Entrepreneurship…"to build lives worth living"

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Mr. Tran Phuc Thanh

Managing Director of Todd’s Realty

“The beginning part and Q&A. Mr. Thanh

really attract me and inspire me a lot. By the

way, he was easy to get close and funny.”

Acceptable - 40%

Good – 60%

Workshop

Case competition

Acceptable - 50%

Good – 40%

Excellent – 10%

Are you satisfied with the content?

He gave us an overview on how tech startups environment

in Vietnam, the challenges in technology start up in

Vietnam

Audience FeedbackSpeaker

Workshop Theme

Vietnamese startups in technology

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Mr. Nguyen Hong Hai

CEO of Becamex Technology and

Innovation Center

“Getting new view about startups in

technology in Vietnam. I was inspired by Mr.

Hai. I can feel his passion in this industry.“

Acceptable - 27%

Good – 60%

Excellent – 13%

Workshop

Case competition

Acceptable - 40%

Good – 53%

Excellent – 7%

Are you satisfied with the content?

He gave students opportunity to know what learned from

university and what learned from personal experience? And

How to write a good CV with STAR approach.

Audience Feedback

Speaker

Workshop Theme

Passion Bridge

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Mr. Le Canh Phuc

Head of Human Resources- Lien A

“The event last for one day long, but time

flies so fast when you're having fun and

receiving so many useful knowledge. My

direction were really blur before, but now

after join the workshop of Liên Á , I know

that I am the master of my own life! Once

again thank you AIESEC and Liên Á”

Acceptable - 11%

Good – 67%

Excellent – 22%

Workshop

Case competition

Acceptable - 67%

Good – 22%

Excellent – 11%

Are you satisfied with the content?

He presented Vietnam Labor Market Findings with many

useful information about Vietnam compared to SEA

countries, what do employers want from candidate and

helped students to know how ready are Vietnam

candidates/fresh grads?

Audience FeedbackSpeaker

Workshop Theme

Growing gap between what business needs and

what education provides

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Mr. Justin Tran

Account Manager at JobStreet.com

“I really liked the case because I might be in

the shoes of the character in the case. The

guest speaker gave me useful pieces of

advice and I appreciated for this.”

Good – 67%

Excellent – 33%

Workshop

Case competition

Good – 67%

Excellent – 33%

Are you satisfied with the content?

He helped students to understand the major concepts of

professional communication and a major tool or technique

for being more effective is the “agreement frame

Audience Feedback

Speaker

Workshop Theme

The 7 secrets to influence - How to communicate

like a professional when transitioning from

university to work.

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Mr. Michel Le Quellec

CEO of WallStreet English South

East Asia

“The content was very useful and the immediate

examples allows us to apply right away the

knowledge. The speaker also made us laugh a lot

and thus making the workshop more interactive

and entertaining. All the coordinators and speaker

did their best to please the attendees and they all

were very dedicated to the workshop. Great

workshop.“

Acceptable - 20%

Good – 60%

Excellent – 20%

Workshop

Case competition

Acceptable - 67%

Good – 22%

Excellent – 11%

Are you satisfied with the content?

He gave students the overview about the important role of

technology innovation nowadays and the revolutionary

technology with banking.

Audience Feedback

Speaker

Workshop Theme

The influence of technology innovation in

business growth

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Mr. Raja Sridhar Athreya (Sai)

Head of Business Banking Division

Techcombank

“The content and the structure of the

workshop are quite vast and pretty hard to

get.“

“I like this workshop. Although it‟s a little bit

hard, I think it‟s okay because I am the one

seeking for challenge.”

Acceptable - 33%

Good – 67%

Workshop

Case competition

Acceptable - 33%

Good – 33%

Excellent – 33%

Are you satisfied with the content?

She gave students an overview about CSR and why should

we have CSR in organization nowadays

Audience FeedbackSpeaker

Workshop Theme

Responsible Entrepreneurship

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Ms. Nicola Connolly

General Director – Adecco Vietnam

“Living in a country where the „unusual‟ things

become usual, we, the young generation, are

aware of being responsible for changing the

situation. What Adecco is doing could be a

role model for us to follow.”

Acceptable - 38%

Good – 44%

Excellent – 18%

Workshop

Case competition

Acceptable - 38%

Good – 50%

Excellent – 12%

Are you satisfied with the content?

He gave students an overview about start up with CSR and

how youth would approach to make impact?

Audience Feedback

Speaker

Workshop Theme

CSR for startup-Can the business itself be

responsible

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Mr. Hua Hoai Nam

Founder, Chairman and Director at

ADP Architects

“I love this workshop so much because of its

attractive and practical topic to business lovers like

me. Joining this workshop, I was told about 3 typical

examples of startup companies. I have gained

many things not only about business but also about

society. Moreover, I had a chance to work as a team

with some strange but lovely young people coming

from different universities and at different age. My

team was full of excitement and laugh.”

Acceptable - 44%

Good – 33%

Excellent – 23%

Workshop

Case competition

Acceptable - 44%

Good – 34%

Excellent – 22%

Are you satisfied with the content?

He gave students an overview about Students‟ difficulties in

workplace and 9 golden rules for success

Audience FeedbackSpeaker

Workshop Theme

What skills you need to kick off your career.

How to bridge the gap between university and

workplace.

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Mr. Truong Minh Tu

Trainer at Dale Carnegie Vietnam

“I was a little bit overwhelmed when listening

to my peers sharing their thoughts about

potential obstacles when stepping into

business world. However, “6 leverage of

success” of Gennext is impactful enough for

better career preparation. “

Acceptable - 42%

Good – 50%

Excellent – 8%

Workshop

Case competition

Acceptable - 50%

Good – 50%

Are you satisfied with the content?

He gave students 12 things needed for students‟ life-long

success, which they cannot find in their universities

Audience FeedbackSpeaker

Workshop Theme

12 things they don’t teach you in universities

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Mr. Truong Quoc Huy

Client Services Manager - Profiles

International Vietnam

“Actually, the 12 things that they told us were

something were very familiar but we have

forgotten for a long time. So it was easy to

understand what he delivered. But I hope to

see something more specific and more

special.”

Acceptable - 40%

Good – 40%

Excellent – 20%

Workshop

Case competition

Acceptable - 40%

Good – 60%

Are you satisfied with the content?

Four invited speakers shared different opinions in a “Round Table” discussion.

Ignited by the event‟s theme, the speakers had a deep discussion about the significance ofresponsible learning creating responsible business.

Panel Talk

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Supporters

Panel Speakers

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Ms. Nguyen Phuong Loan

Vice President of Human

Resources, Unilever Vietnam

Mr. Raja Sridhar Athreya (Sai)

Head of Business Banking Division

Techcombank

Ms. Nguyen Huong Quynh

Director Of Retail Measurement

Service Nielsen Vietnam

Ms. Mai Thi Hanh

Former President of AIESEC Vietnam

Ms. Cao Phuong Ha (Host)

CEO/Country Manager, Jobstreet.com

Vietnam

Panel Evaluation

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84%Of delegates evaluated discussion content as

excellent or good.

Of delegates evaluated theme as

excellent or good.

86%

Panel Theme

Panel Discussion

Excellent – 31%

Good – 55%

Others – 14%

53%37%

Excellent – 37%

Good – 49%

Others – 14%

44%

39%

Testimonial

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“Generally, Y2B forum was organized well, from

the stage of marketing, tickets delivery to the end

of the event. I had many happy moments and

learnt many lessons from the forum. Thank the

Organization Board for bringing this helpful event

for young generation. So proud of you! Hope you

can make better and better events like this for

students to learn and experience!”

“I am a fourth year student, and I study at a university which have

never heard any information referring AIESEC. Luckily, in the end of

2012, a staff of Kimber Clark company invited your organization to

me and I found you on Facebook.

I started to attend activities from AIESEC at that time, such as: cover

letter competition, job fair recently and this forum.

To be honest, your members and your organization really impress

me, all of you are so great.

I wish in future AIESEC can expand network to those university which

teaching technology, yeah I mean that at University of technology or

university of technical education, we rarely have any your

information, your survival.

All best wish for AIESEC.”

Testimonial

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“This is the first time I've been to such a big

event. I really like it and hope it will occur

annually. I will definitely come back again next

year.”

“Y2B isn't about business its all about

encouraging. Nice forum and conference. Doing

more and better for future. Success for All.”

“I have attended many

workshops/conferences, and seems feel

familiar and somehow bored of this kind of

event. But Youth to Business 2013 has made

me surprised, then amazed, and enjoyed.

Thanks Organizing Committee for your great

effort and passion.”

Key Moment

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Key Moment

Vietnam Youth to Business Forum’s photo gallery: Flickr (click link to access)

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Media

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http://www.hochiminhcity.gov.vn/thongtinthanhpho/tintuc/Lists/Posts/Post.aspx?List=5eb16142-f62d-4d6e-a0c3-94b5fbf93d65&ID=44496&Web=47b63c10-8ed8-4592-97d8-1f436710fa9b

http://ione.vnexpress.net/tin-tuc/nhip-song/gioi-tre-doi-thoai-cung-cac-sieu-tap-doan-2834976.html http://www.tin247.com/dien_dan_gioi_tre_voi_doanh_nghiep_ban_duoc_moi-9-22308864.html http://svvn.vn/index.php/2013/06/10/dien-dan-gioi-tre-voi-doanh-nghiep-ban-duoc-moi/ http://tapi.vn/dien-dan-gioi-tre-voi-doanh-nghiep-nam-2013-vietnam-youth-to-business-forum-2013 http://www.doanhnhansaigon.vn/online/doanh-nhan/khoi-nghiep/2013/07/1075456/co-hoi-cua-sinh-vien-tai-cac-doanh-nghiep-lon/ http://www.muctim.com.vn/Vietnam/The-gioi-tuoi-moi-lon/Sinh-vien/2013/6-21/56398/ http://www.yan.vn/dien-dan-quoc-te-gioi-tre-voi-doanh-nghiep-viet-nam-2013-11575.html http://vn.news.yahoo.com/gi%E1%BB%9Bi-tr%E1%BA%BB-tr%E1%BA%A3i-nghi%E1%BB%87m-c%C3%B9ng-doanh-nghi%E1%BB%87p-001100149.html http://news.go.vn/chuyen-dong/tin-1374320/gioi-tre-doi-thoai-cung-cac-sieu-tap-doan.htm

Press ConferenceDate: 21st June 2013Venue: 51 Nguyen Cu Trinh, ward 1, Ho Chi Minh.

The conference gathered more than 40 online, offline and TV channels withthe presence of nearly 80 journalists. Objectives, scale, format, participants ofVietnam Youth to Business 2013 and AIESEC in general was publicized to allthe presses.

Press Release

Media Partners

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Next Edition

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HanoiJanuary 2014

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Contacts

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Nguyen Bao KhanhOrganizing Committee President

Mobile: +84 166 8393 992

Email: baokhanh.nguyen@aiesec.net

Nguyen Hoang Vu NghiSpecial Event Manager

Mobile: +84 946 851 859

Email: vunghi.nguyen@aiesec.net

Le Dinh Thuy LinhExternal Relations Manager

Mobile: +84 126 662 3017

Email: thuylinh.le@aiesec.net