U.S. HOSTED BUYER PROGRAM AT SIAL CANADA 2018A compact program designed for top U.S. food buyers to meet face to face with key Canadian and International suppliers and develop new business

For the 4th edition, SIAL Canada organizers are offering selected U.S. food buyers and importers the opportunity to participate in the U.S. Hosted Buyer Program at the 15th edition of SIAL Canada, taking place May 2-4, 2018 in Montreal, Canada.

Organized in cooperation with the Association of Food Industries (AFI), this exclusive program is offered to a select group of top-level U.S. retail buyers and food importers. Such buyers attend as guests of the show organizers, enjoy VIP benefits that include complimentary travel and accommodations, and participate in a program of pre-arranged and targeted one-on-one meetings with select exhibitors from around the world.

Association of Food Industries

SIALCANADA.COM #SIALMTL2018

MAY 2 TO 4, 2018 • PALAIS DES CONGRÈS, MONTREAL, CANADA

THE NEXTFOODREVOLUTIONS

Grains and cerealsFruit-based products Vegetable products

Coffee and teaNon-alcoholic beverages

Sweets and snacksOils and other

fat-based productsCondiments, spices

and vinegarsDiet products,

food supplementsPet foodPreserves

Ingredients, additivesSugar and sweetening products

Industrial baked goods

Fancy cheesesArtisanal and

specialty cheesesMicrobrewery beers

CidersIngredients related

to the cheese industryHygiene and sanitation

PackagingEquipment and processTechnical consultants

Financial services

WaterFresh juicesOther juices

CoffeeTea

Other hot beveragesCocktail ingredients

Dealcoholized beveragesWine and spirits

Bar supplies and equipment

Restaurant, hotel and institutional equipment

Kitchen furnitureUniforms

Transportation & logistics services

and equipmentStorage equipment

Equipment and processMaterial and handling

RefrigerationPackaging and containers

Hygiene-traceability solutions

Technical consultantsFurniture for stores

Information technology

SeafoodMeat

PoultryBaked goods

PastriesFruits

VegetablesDairy products

Deli meatsReady-to-eatFrozen food

Eggs

THEMARKET FRESH GROCERY SET

CHEESE & MICRO-BREWERYBEVERAGES

ALL UNDER ONE ROOFTRENDS ARE AN INTEGRAL, UNAVOIDABLE PART OF ALL OUR SECTORS:

ORGANIC PRODUCTS • GLUTEN-FREE • READY-TO-EAT • NON-ALLERGENIC • VEGAN • WELL-BEING

ABOUT SIAL CANADA 2018Canada’s leading international food and beverage exhibition, SIAL Canada, is returning to Montreal for its 15th edition scheduled to take place May 2-4, 2018 at the Montreal Palais des Congrès.

Following the model of SIAL Paris, the world’s largest food trade event, SIAL Canada covers all segments of the food industry, with the presence of both local and foreign companies, presenting the next trends and innovations for the retail and foodservice markets. The annual show alternates between Montreal and Toronto and, in 2018, Canada’s largest exhibition and conference center will host another successful edition.

Following record-breaking editions in Montreal in 2016 and in Toronto in 2017 the show’s 2018 edition in Toronto will gather over 1 000 exhibitors from 60 countries and all ten Canadian provinces presenting the latest food & beverage products, technologies, trends and innovations for the food retail and foodservice industry. Show organizers anticipate over 18,500 international attendees for the three-day event.

To learn more about SIAL Canada 2018, visit sialcanada.com or watch the 2017 recap video here: youtu.be/2R5COZ4lpx8

sales@expocanadafrance.com • Tel. : + 1 438-476-2542 • Fax : + 1 514-289-1034

ABOUT MONTREAL

Playing host for SIAL Canada 2018 is Montreal, one of the most cosmopolitan cities in the world, a place where international ideas intersect with Canadian culture. A center of rare openness, warmth, energy and style, Montreal is enriched by the fusion of traditions, passions and French, English, Irish, Scottish and many more culture heritage.

Multiculturalism is reflected in the food most of all – from takeaway foods to white tablecloth dining – innovation and fusion are the watch words in Montreal. Montreal is also the second largest French speaking city in the world, after Paris. However, most Montrealers - especially in downtown – are bilingual. Many more speak a third language. Downtown stores, shoppers are greeted with a confident BonjourHi, a term which is becoming more and more popular, indicating bilingualism. Montreal has the highest number of restaurants per capita in Canada and the second in North America after New York.

Montreal’s restaurant scene is very cosmopolitan with menus from literally around the world, with an often added French touch and international flavors and cuisines, there’s something for every palate and desire.

sales@expocanadafrance.com • Tel. : + 1 438-476-2542 • Fax : + 1 514-289-1034

PROGRAM’S SELECTION CRITERIA

Established U.S. food importers, grocery wholesalers, major food retailers, specialized retailers and foodservice operators.

BENEFITS TO U.S. HOSTED BUYERS

Qualified applicants will receive:

• Return air travel from the United States to Montreal

• Limousine service from and to Pierre Elliott Trudeau Airport

• Two night’s hotel accommodation including breakfast at the luxury Intercontinental hotel in the heart of Montreal’s business district between downtown and the Old Montreal

• Private “Happy Hour” welcome on Wednesday, May 2

• VIP Prestige personalized badge

• Access to the exclusive SIAL Canada VIP Lounge, includes internet access, printer, fax, open bar and concierge

• Free entry to all conferences, sessions and special events

• Access to Premier International Networking Cocktail

• Access to program exhibitors’ contact details after the event

• Complimentary VIP credentials to any international SIAL Network show:

SIAL China / Shanghai • May 16-18, 2018

SIAL India / New Delhi • September 16-18, 2018

SIAL Paris / Paris • October 21-25, 2018

SIAL Interfood / Jakarta • November 22-25, 2018

SIAL Middle East / Abu Dhabi • December 12-14, 2018

Top management directly in charge of purchasing, buying, negotiating and importing.

All applicants must be approved by show management by March 16, 2018.

sales@expocanadafrance.com • Tel. : + 1 438-476-2542 • Fax : + 1 514-289-1034

For more information on the U.S. Hosted Buyer Program,contact us at sales@expocanadafrance.com or by phone 1-438-476-2542.

EXPECTATIONS OF U.S. HOSTED BUYERS

RECORD EDITIONS IN 2016 AND 2017

U.S. Hosted Buyer participants commit to pre-arranged meetings scheduled in the mornings of Thursday, May 3rd and Friday, May 4th at the show with carefully matched SIAL Canada exhibitors. These meetings will be booked via the SIAL Canada U.S. Hosted Buyer matchmaking system. To view the SIAL Canada 2018 exhibitors, visit the SIAL Canada website, sialcanada.com.

+ MORE EXHIBITORS

+ MORE VISITORS

+ MORE BUSINESS MEETINGS

+ MORE MEDIA COVERAGEgrowth since 2010

1,000+ EXHIBITORS FROM ALL 10 CANADIAN PROVINCES AND 50 COUNTRIES IN A 220,000-FT2 EXHIBITION SPACE

THE CANADIAN MARKET

20,108 GROCERY STORES

$9,540 MILLION MONTHLY SALES IN FOOD STORES

8,300 AGRI-FOOD

PROCESSORS

166,000 FOOD-SERVICE POINTS OF SALE

$75 BILLION FOOD-SERVICE

SALES

97%

95%

EXHIBITOR SATISFACTION RATE

EXHIBITOR RECOMMENDATION RATE

A SATISFACTION RATE ON THE RISE SINCE 2010 !

EXCLUSIVE BUYER PROGRAMS:

1,000+BUSINESS MEETINGS

50+CONFERENCES & WORKSHOPS

18,500 PROFESSIONAL

VISITORS EXPECTED FROM MORE THAN

60 COUNTRIES

94%OF VISITORS WERE

SATISFIED WITH THEIR VISIT IN 2016

92%OF VISITORS

RECOMMEND SIAL CANADA

TO AGRI-FOOD PROFESSIONALS

THE ONLY CANADA-WIDE

AGRI-FOOD SHOW WITH RETAIL AND

FOOD-SERVICE BUYERS

THE NATURAL POINT OF ENTRY

INTO THE U.S. MARKET