Urban Royale Magazine

MEDIA KIT 2011/2012

“Unveiling the prominence of south-south Nigeria in world-wide entertainment”

UR MEDIA KIT 2011/2012

Urban Royal (UR) Magazine is a 100+ page bi-monthly magazine promoted and advertised around the world. Founded in Benin City and a department of Hex Entertainment, it was created to be a trendy, eccentric, entertainment magazine that discusses current events, music, film, fashion, lifestyles, poetry, & art as it affects the south-south region of Nigeria exclusively. UR focuses its attention on promoting the diversified talents in the south-south. It aims atpromoting south-south indigenes(both old and emerging) who are unique and passionate about what they do or have to offer.. The content of the magazine will include celebrity interviews telling fans how they got started, the new things going on in their lives as well as their point of view on certain issues; review of books, films, as well as ratings on the hottest spots around, including restaurants, clothing stores, clubs, jewellery stores etc. With strict adherence to the highest standards in professional journalism, our stories will remain unbiased and fact-based. We will not report on rumours, gossip or scandals. All of our content, from the interviews we publish to the products we feature are carefully selected to ensure they gratify the needs of our upscale and sophisticated demographic.


UR covers the south-south region of Nigeria which includes Akwa Ibom (the land of promise), Bayelsa State (The Land of promise), Cross Rivers (The People’s paradise), Delta (The Big Heart), Edo(Heart base of the nation) and Rivers State( Treasure base of the nation) respectively. We have just printed 5,000 copies of our maiden edition and given them away for free in these regions.

MISSION STATEMENTUrban Royal demonstrates a strong commitment to individuals and readers in the south –south regions of Nigeria. From entertainment to style, design to society, it consistently provokes and steers popular dialogue as regards entertainment in its target area. With the intention of crafting a new attitude towards the quantity and quality of entertain-ment being rendered by Nigeria’s south-south, the magazine is editorially tuned to this new sensibility. Its high concentration of in-depth reporting, interviews, up-dates, dis-tinctive blend of astounding photography and all-round entertainment coverage work together towards bringing related ideas and images to centre stage as well as providing essential information to its readers.

Fundamental to keeping with this mission are the following principles that will guide our direction:

¶ Use of uncompromising standards of excellence in the con struction of our content and services.

¶ Creation of a community that esteems and values the diversity of the south-south region of Nigeria as regards entertainment.

¶ Forging a positive impact in the South- south region of Nigeria as well as the country as a whole.

¶ Celebration of creativity, balance, humour, and unity.


WHY ADVERTISE INUR MAGAZINE?

Simple, our magazine is the so far the only magazine catering exclusively to the en-tertainment as provided by the south-south region of the country both home-based and in diaspora. Unrivalled, each publication will reach tons of modern, sophisti-cated consumers who create demand for your brand. Also, as a targeted publication, Urban Royal exceeds the print quality of most national publications and offers the most responsive consumer at the most affordable cost

Again, since 50% of the published copies will be circulated outside Nigeria, there will be ample opportunity for potential local advertisers to showcase their products and services internationally, thereby attracting not only costumers from outside the country, but also upgrading their brand as well creating superior awareness for such brand.

Furthermore, printed on premium matte stock with varied ad sizes to meet every budget, it is more cost effective than most daily or weekly advertising vehicles. With a 20,000 circulation, six times annually and a keepsake quality that gives this publication a minimum of two month shelf life, distributed to many area businesses is ensured!


WHY PURCHASE A COPY OF UR MAGAZINE?

With over 100 pages of in-depth reporting, interviews, up-dates, photography and all-round entertainment coverage on current and important information you will ever want to know about south-south Nigeria, Your money is worth the try. Again the supreme qual-ity and designs add even more value to it.

WHAT MAKES UR MAGAZINE DIFFERENT?Often, south-south Nigeria and all related to it have been referred to as minority or small-scale. However, UR magazine is the first of its kind to dispel this. As its motto sug-gests, It reveals that Nigeria’s south-south region, though regarded as minority, consti-tute the immensity of the entertainment world as far as Nigeria is concerned.

TARGET MARKET:• IndigenesofSouth-SouthNigeria,bothhomebasedandindiaspora• InternationalreaderswhoareinterestedinfindingoutmoreonNigeria’s South-Southentertainment.• NigerianMenandWomenNigeriabasedandindiaspora• Agesrangingbetween15and70• University/collegestudents• Entertainmentconsciousindividuals


CIRCULATION 5,000 copies for Maiden Edition10,000 copies for Subsequent Editions FREQUENCY6 Issues per year

SINGLE COPY PRICEPurchase Price for maiden edition: FreeSubsequent Cover Price: N 700/ $4.29/£2.99

SUBSCRIPTION Yearly (6 issues): N3800 Naira (Save 400 Naira) DISTRIBUTIONWe will launch and ship our magazines to promoters in the following countries:- Nigeria-Accra, Ghana- South Africa- London- Chicago, USA


DIGITAL REQUIREMENTSPrinting: Glossy Cover 100# matte pagesPrinting Process: Web offsetBinding: Perfect bound

ADVERTISEMENT

AD SIZES WIDTH DEPTH

ADVERTISING RATES

A. FULL PAGE N350, 000B. 1/2 PAGE N250, 000C. 1/3 PAGE N200, 000D. ¼ PAGE N150, 000E. 1/6 PAGE N100, 000F. BOTTOM STRIP N 80, 000G. DOUBLE PAGE SPREAD N550, 000

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E

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D

FullPage 1/2Page

DoublePageSpread

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PREMIUM PLACEMENT

OUTSIDE BACK COVER N300, 000INSIDE BACK SPREAD N580, 000INSIDE FRONT SPREAD N600, 000INSIDE FRONT COVER N400, 000INSIDE BACK COVER N280, 000

NOTE: * Bookings will be prepaid. * Additional Cost will be charged for advert design * Specifications for inserts are available upon request. * Copy approval of insert content is required prior to acceptance.


To advertise in our magazine, Contact:

Hex EntertainmentUrban Royal OfficeAttn: Advert/Marketing Department

2a Gulf Course Rd, GRA, Benin City, NigeriaE-mail: [email protected], [email protected]: www.urbanroyalemagazine.comTel: +234 (0) 703 385 3356, +234 (0) 805 245 4590

MEDIA KIT2011/2012

Design by: James Victory

Urban Royale Magazine

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