Thehenry
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The Henry® Dearborn Internet Marketing Campaign
description
An internet marketing campaign i did for The Henry Dearborn, formerly the Ritz Carlton
Transcript of Thehenry
The Henry® DearbornInternet Marketing Campaign
And the research reveals…
Challenges
To…
Objectives
REBRANDING is a BIG obstacle !
….Personality
….Communication Strategy
>Elegance.
Unique.
Luxury.
Generate PR with credible Bloggers
Make yourself a beacon in the online community.
The Henry -Dearborn
Indulge in luxury, indulge The Marriott’s Henry Hotel
www.marriott.com/dearborn
