Usability of mobile social media on Smart Phones

April 8, 2023Andrè Lönne, Executive Director HTC DACH

Mobile social media- the beginning

Web2.0

IRC

Telnetnewsgroups

Web blog

Social-Media and social-Internetstarted with Telnet, IRC and Newsgroups.The next big trend has been seen in “web2.0” in 2006.

Mobile social media- in between

• Some years later …

Mobile social media was all about

Facebook, Twitter etc. First Smartphone

with a really straight focus on

mobile- internet was

T-Mobile G1 from HTC.

Mobile social media- first Smart Phone Integration in HTC Hero 2009

Mobile social media- today- the Facebook phenomena

500 million

Mobile social media- the Facebook phenomena

300 million

Mobile social media- the Facebook phenomena

2X

Mobile social media- the Facebook phenomena

Check FB status once they wake up ...

Mobile social media- the Facebook phenomena

.....even before they get out of bed

Mobile social media- the Facebook phenomena

SHARE FROM YOUR HOME SCREENShare what’s on your mind: post a photo or video to your wall, or check-in with Facebook Places from your Home screen

MUSIC SHARINGShare what you’re listening to with album art on Facebook directly from Music Player

WEB PAGE SHARINGPress the Facebook share button in your browser to publish what you’re reading

PLACES CHECK-IN & SHARINGPress and hold the Facebook share button to check-in places

FACEBOOK CHATReach your friend’s when they’re online with one click instant chat.Have multiple chats at once.

Mobile social-medianew status of Facebook Integration on HTC ChaCha