Gerd LeonhardFuturist, Author, CEO

TheFuturesAgency

The Future of Business

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The world is becoming rapidly interconnected - businesses models need to become interdependent

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‘Used-to-work’... is useless

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Our businesses are increasingly subject to radical change due to technology

Expect more leaps, everywhere

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We are becoming... People of the Screen

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The

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ere! Technology just made another 5 huge leaps:

Social Local Mobile Cloud Video

“SoLoMo”

SoLoMo: ‘Consumers’ are leaping - businesses that stick with ‘business as usual’ will wither

SoLoMo Examples

Radical Consumer Empowerment:)

Was...

Is ... will be...

In the future, a free customer will prove more valuable than a captive one *Doc Searls

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B2B Use of SoLoMo is exploding

Source: Zendesk

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Mobile First ...everywhere

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#1: Foresights need to be part of everybody’s job, every day

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#2: Mobilize or be ignored

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#3 Go SoLoMo (Cloud-Vid)

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#4 Delight your customers:)

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Delighting customers...

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#5: Re-imagine your business. NOW.

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#6: Explore new roles

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#7: Make bold - but not stupid - moves!

was: paid

Now:free

The

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ere!#8: Leave silos behind

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#9: Disrupt or be disrupted

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#10: Use technology ‘naturally’

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#11: Speed over Perfection*

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About Risks ... and Speed(em)brace

The

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ere! # 12: Get real-time and personal

with ‘social customer service’

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#13 Expect - and give - serious honesty

#14: Set your customers free

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Open is the new ‘captive’

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#15: Give something to get something

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#16: Interaction before transaction

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# 17: Create RTP - Reason-to-Pay - or don’t get paid!

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LinkedInSkypeGoogleAmazonDropboxEvernote

Flickr...

# 18: Consider Freemium

The

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ere! # 19: Involve your customers and

partners to co-create your future

thanks to

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#20:

Become a Publisher!

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D E S I G N :

Thank You!

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