“Food has changed more in the last 50

years than in the last 10,000.”*

*Quote taken from the opening

scene of Food Inc.

What is more

important than

what you put in

your body?

Unhealthy, “fake”

food is

cheaper, and

higher in calories.

Despite their

willingness to

splurge in other

areas, Americans

seem too look for

quantity, rather

than quality, in

their food.

“Flavor” is primarily the

smell of gases being released

by the chemicals you have

put in your mouth.

Clinique’s Happy

Lancome’sTresore

Calvin Klein’s Eternity

Liz Claiborne Cosmetics

Shaving cream

Mouthwash

Antacids

Soap

Body Wash

Air Freshener

WORLD’S LARGEST FRAGRANCE PRODUCER

Flavor/Taste Fragrance/Aroma

• Sparkling Soda

• CoffeeBeverages

• Ice Cream

• ButterDairy

• Candy, Gum

• Beef, CheeseSweet & Savory

• Laundry detergent

• Fabric softenersFabric Care

• Dish Soap

• Air FreshenerHome Care

• White Linen, Beautiful

• Tresor, Drakkar Noir

Perfume & Cologne

Something as seemingly innocent

as a strawberry shake contains

“artificial strawberry flavor” as this “counts” as

one ingredient. People have no idea what that is actually made of. “Natural” is very misleading…

Amyl acetate

Amyl butyrate

Amyl valerate

Anethol

Anisyl formate

Benzyl acetate

Benzyl isobutyrate

Butyric acid

Cinnamyl isobutyrate

Cinnamyl valerate

Cognac essential oil

Diacetyl

Dipropyl ketone

Ethyl acetate

Ethyl amylketone

Ethyl butyrate

Ethyl cinnamate

Ethyl heptanoate

Ethyl heptylate

Ethyl lactate

Ethyl methlyphenylglycidate

Ethyl nitrate

Ethyl propionate

Continued…

Ethyl valerate

Heliotropin

Hydroxyphenyl-2-butanone

Isobutyl anthranilate

Isobutyl butyrate

Lemon essential oil

Malrol

methylacetophenone

Methyl anthranilate

Methyl benzoate

Methyl cinnamate

Methyl heptine-carbonateMethyl naphthyl ketoneMethyl salicylateMint essential oilNeroli sesential oilNerolinNeryl isobutyrateOrris butterPhenethyl alcoholRoseRum etherY-undecalactoneVanillinSolvent

1200-1700

calories

62% of Americans are either overweight or

obese.

This is the first generation of children who

have a shorter life expectancy than their

parents.

45% of school age children will be insulin

dependant within ten years.

Clogged

arteries

High blood

pressure

Heart Disease

Cancer

Gall Bladder

Disease

Diabetes

It takes 10

calories of

fossil fuel to

produce 1

calorie of

processed food.

20% of the fossil

fuel we burn is

burned to

process food.

This is the

equivalent of

what we use for

personal

transportation.

Dr. Sheldon Jacobson

University of Illinois

Oil in the fertilizer

Fertilizer into corn

Corn into out bodies

in mass amounts

We are consuming

oil