Tetuan Valley Startup School - Guest mentor Byron Stanford

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    21-Oct-2014
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www.project-presentation.comwww.tetuanvalley.com

Transcript of Tetuan Valley Startup School - Guest mentor Byron Stanford

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En Project-Presentation we’re trying to change the world

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Presentations aren’t the most important thing, but they are important

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Imagine when you speak

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People listen

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And follow

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You could spread your message, and change your world

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I was born in USA, came to Spain at age 5 and traveled to Japan

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I was born in USA, came to Spain at age 5 and traveled to Japan

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I was born in USA, came to Spain at age 5 and traveled to Japan

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I was born in USA, came to Spain at age 5 and traveled to Japan

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I was born in USA, came to Spain at age 5 and traveled to Japan

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But I looked like this

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I had the pleasure of being Garr’s student. Presentation guru and great mentor

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Author of Presentation Zen, which inspires today’s talk

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Why is it important?

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People like Seth Godin

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Or Guy Kawasaki, agree that presentations today impede communication in stead of aiding it.

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These people see more than 10 presentations a day. You should listen to what they say (and follow their blogs). They are the type of people you will be selling your ideas and dreams to.

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But what is a Zen Presentation?

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Why Zen?

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It doesn’t mean you need to meditate before your prez

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Garr relates 3 principle of Zen to Presentations. Restraint, simplicity and Naturalness. I want to relate them to the 3 parts of presentations: Preparation, design and Delivery Restraint in preparation Simplicity in design Naturalness in delivery

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Garr relates 3 principle of Zen to Presentations. Restraint, simplicity and Naturalness. I want to relate them to the 3 parts of presentations: Preparation, design and Delivery Restraint in preparation Simplicity in design Naturalness in delivery

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But how?

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Travelling

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Follow me on a journey. The journey of making a presentation

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As in any journey we have a point of origin

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A destination

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And many ways to get there. But this time the shortest way is not the best one

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We could take shortcuts

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But they will only bring you here

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Preparing our trip requires us to decide our destination, what message we want to convey.

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Get away from the computer

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Take a notebook and a pencil to write down everything that comes to mind

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Don’t be afraid to have a lot of ideas

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Learn that destruction is part of the process of creation

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Don’t be satisfied with the first idea that comes to mind. Push your ideas further and then reduce them to their core. Image from the book Slide:ology by Nancy Duarte

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Take those reduced ideas and put them on post-its to create the map of your journey. If an idea doesn’t fit on a post-it it’s too complex. You need to make it simpler. Image from the book Slide:ology by Nancy Duarte

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Organize your topics like stops on the road

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Decide how you will go there. Power Point

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Keynote

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Flash

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When we tell our friends about our stop along the way Image from the book Slide:ology by Nancy Duarte

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We use images. They are more powerful

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Images you choose because they communicate an emotion to you. Don’t constraint it to the rules.

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Use your image as the background and have your text on top

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Everyday image

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cropped

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Use the rule of thirds

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80% of people prefer this image

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Choose your colors wisely

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If you need help you can use online resources like Kuler

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Use a power color!

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Design your slide thinking about the person at the back of the room

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This style helps you convey an idea. If you need to give out more info put it in a handout.

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Don’t use ugly 3D graphs

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Use simple graphs that can be understood right away

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Example of a way to show big amounts of data. Convey emotion! Be passionate about your journey!

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Naturalness in delivery through rehearsing

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In the shower

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In the car

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In the elevator

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Walking the dog

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Shopping with your girlfriend

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Don’t be afraid to be yourself. Connect with the audience

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Tell your story, your way

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Ex: Dylan Moran comes out on stage drinking and smoking.

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Enjoy. This is your destination, the whole trip was to arrive to this point. Don’t be afraid to enjoy the moment

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Review: Restraint in preparation: keep only the essential. Only make the necessary stops on your way Simplicity in design: Practice design, not decoration. Naturalness in delivery: Enjoy the moment

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Become a designer and a writer

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Mind the words you use

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Some words are more powerful than others

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Repetition is essential for people to process your message

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Review: Restraint in preparation: keep only the essential. Only make the necessary stops on your way Simplicity in design: Practice design, not decoration. Naturalness in delivery: Enjoy the moment

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People will concentrate on the mistake, not on the message

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