Tbex 2013 Toronto You're Hired! How to Find and Hire Virtual Assistants
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Transcript of Tbex 2013 Toronto You're Hired! How to Find and Hire Virtual Assistants
You’re Hired! How to Find and Hire Virtual AssistantsChris Ducker and Beth Whitman
TWO TYPES OF OUTSOURCING
Designing and Developing a Website
Project / Task Related
Re-Branding of Online Graphics
Transcription of Podcasts for an Info-Product
One-Time Tasks
TWO TYPES OF OUTSOURCING
Blog Maintenance & Promotion
Team Building Related
Daily Social Media Management
Monthly SEO Audits & Marketing
Revolving Tasks
ROME WASN’T BUILT IN A DAY
Or, by just…
ROME WASN’T BUILT IN A DAY
one person!
HIRE FOR THE
ROLE
HIRE FOR THE
ROLE
NOT FOR THE
TASK
BUILDING YOUR VIRTUAL TEAM
GENERAL VA (GVA)
Online Research & File Uploading
Every Entrepreneur’s Best Friend!
Calendar & Travel Management
Social Media Creation & Promotion
Email Management & Blog Maintenance
WEB DEVELOPER
Wordpress Customization
The Headache Solver!
Membership Site Build-Out
Landing Page Creation
‘Light’ Graphic Design
SEO / WEB MARKETER
On-Site & Off-Site Optimization
The ‘New Business’ Bloodhound!
Keyword Research & Link Building
PR & Social Bookmarking
Reputation Management
CONTENT WRITER
Keyword & Topic Research
The ‘You’ Multiplier!
Competitive Content Strategy
Content Spinning & Submission
Social Media & Blog Commenting
Mobile AppDeveloper
Audio / VideoEditors
3 LISTS TO FREEDOM
Things You Don’t Like
3 LISTS TO FREEDOM
Things You Don’t Like
3 LISTS TO FREEDOM
Things You Can’t Do
Things You Don’t Like
3 LISTS TO FREEDOM
Things You Can’t Do
Things You Shouldn’t BE Doing!
SAVING THE DAY,
Originally Published in 2010
THE VIRTUAL WAY!
10,000+ Downloads in 2-Years
Updated in May 2012 (+24 pages)
Appx. 300+ Downloads a Month
SOCIAL MEDIATwitter
FacebookGoogle+
LinkedIn, etc.
SEO, ETC.On-SiteOff-Site
Link BuildingBookmarking
THE LAUNCHPre-Launch Offer
Real-Time MarketingLaunch Post
Real-Time Marketing
EBOOKCreate Content
Design & LayoutCover Design
3D Cover Image
VIDEOShoot VideoEdit Video
Upload & OptimizePromote
MINI SITEDomain Registration
Theme CustomizationGraphic Design
Create Sales Copy
SALESShopping Cart
Paypal / ProcessorAffiliate Program
Customer Service
MARKETINGBlog Posts
Article / PR MarketingOpt-In List EmailPress Release
SOCIAL MEDIA
SEO, ETC.
THE LAUNCH
Launch Post
EBOOKCreate Content
VIDEOShoot Video
MINI SITE
Create Sales Copy
SALES
MARKETINGBlog Posts
Press Release
Contractor for Hire or Entrepreneur?
Contractor for Hire
• Works on a per project basis
Contractor for Hire
• Works on a per project basis
• Is responsible for doing her/his own work
Entrepreneur
• Hires out work for less than they are getting paid for doing it themselves or…
Entrepreneur
• Hires out work for less than they are getting paid for doing it themselves or…
• For less than the cost of other income producing work
When to Hire – Telltale Signs
When to Hire – Telltale Signs
• You’re losing money/opportunities
When to Hire – Telltale Signs
• You’re losing money/opportunities
• Other people can do job X better than you can
Hiring Abroad or Domestic
Is Hiring Abroad Ethical?
Is Hiring Abroad Ethical?
Is Hiring Abroad Ethical?
When to Hire Domestically
When to Hire Domestically
• You need to have regular face-to-face meetings or training
When to Hire Domestically
• You need to have regular face-to-face meetings or training
• You need someone who speaks your native language
When to Hire Domestically
• You need to have regular face-to-face meetings or training
• You need someone who speaks your native language
• The employee has a skill set you can’t find abroad
Examples of VA Tasks - Domestic
Examples of VA Tasks - Domestic
• Blogger management
Examples of VA Tasks - Domestic
• Blogger management
• Client Liaison
Examples of VA Tasks - Domestic
• Blogger management
• Client Liaison
• Newsletter writing
Examples of VA Tasks - Domestic
• Blogger management
• Client Liaison
• Newsletter writing
• Website oversight
Examples of VA Tasks - Domestic
• Blogger management
• Client Liaison
• Newsletter writing
• Website oversight
• Social networking/marketing
Examples of VA Tasks - Abroad
Examples of VA Tasks - Abroad
• Uploading posts/articles
Examples of VA Tasks - Abroad
• Uploading posts/articles
• Some writing (with oversight)
Examples of VA Tasks - Abroad
• Uploading posts/articles
• Some writing (with oversight)
• Newsletter items
Examples of VA Tasks - Abroad
• Uploading posts/articles
• Some writing (with oversight)
• Newsletter items
• Research
Examples of VA Tasks - Abroad
• Uploading posts/articles
• Some writing (with oversight)
• Newsletter items
• Research
• Image resizing/copyrighting
What to Pay Your VA
What to Pay Your VA
• Determine what you can afford
What to Pay Your VA
• Determine what you can afford
• Pay a fair price for the work
Where to Find Your VA
Where to Find Your VA
• Reach out to friends/colleagues for referrals
Where to Find Your VA
• Reach out to friends/colleagues for referrals
• Post on your own site/newsletter
Where to Find Your VA
• Reach out to friends/colleagues for referrals
• Post on your own site/newsletter
• Craigslist
Where to Find Your VA
• Trade websites and journals
Where to Find Your VA
• Trade websites and journals
• Startuply
Where to Find Your VA
• Trade websites and journals
• Startuply
• Chris’ list
THANK YOU GIFTS!
chrisducker.com/tbex
@chriscducker