Sunsilk is a Hair Care Brand (1)

8/8/2019 Sunsilk is a Hair Care Brand (1)

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Sunsilkis a hair care brand, primarily aimed at women, produced by the Unilevergroup,which is now considered the world's leading company in hair conditioning and the secondlargest in shampoo[1]. Sunsilk is Unilevers leading hair care brand, and ranks as one ofthe Anglo-Dutch conglomerate's billion dollar brands". Sunsilk shampoos, conditionersand other hair care products are sold in 69 countries worldwide.

Sunsilk is sold under a variety of different names in markets around the world includingElidor, Seda and Sedal. The brand is strongest in Asia, Latin America and the MiddleEast and is the number one hair care brand in India, Brazil, Argentina, Bolivia,Bangladesh, Sri Lanka and Thailand.

Sunsilk was launched in the UKin 1954, and by 1959 it was available in 18 differentcountries worldwide. At the time, Sunsilk had an advantage over other shampoos in themarket as it only needed one application, and so meant washing less natural oils from thehair. Sunsilk cream shampoo for dry hair was launched in 1956.

In 1958, a new transparent polythene tube for the liquid shampoo was introduced as analternative large size pack to the bottle. Sunsilk was also available in such tubes.

In 1960, Sunsilk Tonic shampoo was launched, containing skin healing ingredientAllantoin designed to help keep the scalp free from infection.

In 1961, Sunsilk Liquid shampoo was re-launched to Sunsilk Beauty, because Liquid inthe name, originally used to distinguish the product from powdered shampoos hadbecome meaningless as the majority of shampoos were now in liquid form.

In 1962, Sunsilk was marketed as a range of shampoos for different hair types.

Sunsilk significantly improved product formula and launched new variants in 1966: thefirst major shampoo to contain olive oil, which acted as conditioner to make hair soft andmanageable; shampoo for dull hair, which restored hairs natural shine; lemon shampoofor greasy hair with deep cleansing ingredients.

Sunsilkhair spray was first launched in 1964 to enter an expanding hair-spray market,but in 1966 a new product formula was developed which gave hold, even in dampweather whilst still caring for hair. The hair spray contained a French perfume and couldeasily be removed by brushing or shampooing it out.

In 1969, all Sunsilk shampoo was re-packaged in new PVC bottles, which were larger

than traditional glass bottles for the same price.

Sunsilk conditioner was launched in 1971 with three variants for dry, normal and greasyhair. In 1973, Sunsilk launched an aerosol dispensed setting lotion. An economy sizeshampoo bottle was introduced for Sunsilk in 1974.

In 1975, Sunsilk became the biggest name in hair care with 1,000,000 packs being soldevery week.
http://en.wikipedia.org/wiki/Unileverhttp://en.wikipedia.org/wiki/Sunsilk#cite_note-0http://en.wikipedia.org/wiki/Asiahttp://en.wikipedia.org/wiki/Latin_Americahttp://en.wikipedia.org/wiki/The_Middle_Easthttp://en.wikipedia.org/wiki/The_Middle_Easthttp://en.wikipedia.org/wiki/Indiahttp://en.wikipedia.org/wiki/Brazilhttp://en.wikipedia.org/wiki/Argentinahttp://en.wikipedia.org/wiki/Boliviahttp://en.wikipedia.org/wiki/Bangladeshhttp://en.wikipedia.org/wiki/Sri_Lankahttp://en.wikipedia.org/wiki/Thailandhttp://en.wikipedia.org/wiki/UKhttp://en.wikipedia.org/wiki/Polythenehttp://en.wikipedia.org/wiki/Allantoinhttp://en.wikipedia.org/wiki/1966http://en.wikipedia.org/wiki/Olive_oilhttp://en.wikipedia.org/wiki/Hair_sprayhttp://en.wikipedia.org/wiki/PVC


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In 1980, the whole Sunsilk range was re-launched, with improved formulations andpackaging design to bring the brand into the 1980s.

In 1985, Sunsilk styling mousse was launched and 2 years later a conditioning moussefollowed.

In 2001, Sunsilk moved into the hair colourant market for Asian-type dark hair, offering arange of seven permanent colours from natural black to copper with purple, red and goldtints.

In 2003, Sunsilk launched a new range of shampoos and conditioners, which weredeveloped to meet womens hair needs and reflect the way women think about their hair.The fake institute (a trademark by Sedal[2]) "Elida Hair Institute" developed the productsin response to market research. Each product contained a unique formulation ofingredients, combining the best from natural and scientific worlds to help combatcommon hair problems.

Milestones

1954 Sunsilk first launched in the UK. 1955 First advertisement of Sunsilk appeared on TV. 1964 Launch of Sunsilk hair spray. 1968 Sunsilk shampoo re-packaged in PVC bottles. 1971 Launch of Sunsilk conditioner. 1975 Sunsilk became the biggest name in hair care. 2003 Sunsilk glossy magazine launched in Argentina. 2008 Social networking site Gang of Girls was introduced in India.

First advertising

Sunsilk began advertising in 1955 with a campaign that focused on specific hair "issues".In the UK, the campaign focused on shiny hair. During the 1960s, a televisioncommercial of Sunsilk featured a tune composed by John Barry, The girl with the sun inher hair, which proved so popular that it was subsequently released as a pop single.

Sunsilkradio commercials were aired in 1969 featuring Derek Nimmo to support the newSunsilk Herb shampoo for problem hair called Hairy Tales. In the early 1970s, Sunsilk

was advertised with the slogan All you need is Sunsilk.

Celebrity associations

Madonna Madonna (entertainer), Shakira, Marilyn Monroe and Marian Rivera allfeatured in Sunsilk's 2008 advertising campaign Life Cant Wait[3] which launched with
http://en.wikipedia.org/wiki/Packaging_designhttp://en.wikipedia.org/wiki/Hair_dyehttp://en.wikipedia.org/wiki/Sunsilk#cite_note-1http://en.wikipedia.org/wiki/Campaignhttp://en.wikipedia.org/wiki/UKhttp://en.wikipedia.org/wiki/John_Barry_(composer)http://en.wikipedia.org/wiki/Radiohttp://en.wikipedia.org/wiki/Derek_Nimmohttp://en.wikipedia.org/wiki/Madonna_(entertainer)http://en.wikipedia.org/wiki/Shakirahttp://en.wikipedia.org/wiki/Marilyn_Monroehttp://en.wikipedia.org/wiki/Marian_Riverahttp://en.wikipedia.org/wiki/Sunsilk#cite_note-2


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a Super Bowl XLII spot. The philosophy behind the campaign was about girls takingpositive steps to gain better control of their lives Hair On = Life On.

Actress and former Miss World Priyanka Chopra is the brand ambassador for Sunsilk inIndia. [4]

In 2009, singerDelta Goodrem was announced as the "face of Sunsilk" in Australia. Thesinger and her music have since featured in several Sunsilk adverts. [5]

Magazine

In 2003, Sunsilk (Seda) launched the first hair only glossy magazine in Argentina aimingto communicate to the professional hair industry. More than 800,000 copies are publishedeach month. The magazine focuses on hair, fashion and beauty issues as well asshowcasing hairdressers work. It is sold locally on news stands and distributed to hairsalons.

Gang of Girls

In 2008, SunsilkIndia launched a social networking site called Gang of Girls [6], whichoffered its users access to a variety of local and global experts to address various hair careneeds through its content, blogs and live chat room. The site includes rich content of haircare and fashion, and users can also take part in interactive games and quizzes.

Co-Creation collaboration

From 2009 Sunsilk started working with a number of professional hair "experts" todevelop new and improved products. Each hair issue" variant links to an "expert withthe relevant specialist hair knowledge. For example, Dr Francesca Fusco, a New Yorkdermatologist, co-created a hairfall variant for the brand. The line up also includes:Jamal Hammadi for Black Shine, Rita Hazan for Vibrant Colour, Teddy Charles forPlumped Up Volume, Thomas Taw for Damage Reconstruction, Ouidad for DefinedCurls and Yuko Yamashita - inventor of Japanese hair straightening process 'YUKO' - forPerfect Straight.

SunSilk Shampoo Ingredients

Sunsilk is a popular brand of shampoo produced by United Kingdom-based multinationalcompany Unilever. With a huge variety of haircare products, Sunsilk is a brand to reckonwith. Regardless of whether you have straight hair, wavy or curly hair, flat and limp, orfrizzy hair, Sunsilk claims to have a product for every hair type. There is no doubt thatseveral chemicals are used in shampoos to formulate them to please every customer.Sunsilk also contains several chemical and natural ingredients that form its shampoos and
http://en.wikipedia.org/wiki/Super_Bowl_XLIIhttp://en.wikipedia.org/wiki/Priyanka_Choprahttp://en.wikipedia.org/wiki/Sunsilk#cite_note-3http://en.wikipedia.org/wiki/Delta_Goodremhttp://en.wikipedia.org/wiki/Australiahttp://en.wikipedia.org/wiki/Sunsilk#cite_note-4http://en.wikipedia.org/wiki/Argentinahttp://en.wikipedia.org/wiki/Indiahttp://en.wikipedia.org/wiki/Social_networking_sitehttp://en.wikipedia.org/wiki/Sunsilk#cite_note-5


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hair care product line. Ingredients in shampoos are divided into some specific categories,including solvents, surfactants, conditioning agents, and others.

Solvents

1. A solvent helps dissolve other substances present in any mixture. It helps makethe mixture homogeneous and smooth. Every shampoo needs a solvent so that theshampoo can be used as a liquid cleaner. The solvents present in Sunsilk shampooare Aqua, which is purified water, and Propylene Glycol.

Propylene Glycol is a form of mineral oil that allows retention of moisture incosmetic products. It is useful in shampoos because it does not allow moisture toescape and dry out the shampoo.

Surfactants

2. A surfactant modifies the surface tension of water so that surfaces can be cleaned.It also causes the shampoo to foam and mix evenly with other ingredients to forma smooth mixture. The surfactants present in Sunsilk are Sodium Laureth Sulfate,Cocamidopropyl Betaine and TEA-DodecylbenzeneSulfonate.

These ingredients help cleanse skin and hair by allowing water to mix with oil anddirt so that they can be rinsed away.

Conditioning Agents

3. A conditioning agent improves hair appearance and texture. It also helps instyling and makes hair shine. The hair conditioning agents present in Sunsilk areDimethiconol, Guar Hydroxypropyltrimonium Chloride (GHC), Panthenol, andPantolactone.

Dimethiconol is a silicon-based ingredient that smoothes hair and is used in manycosmetics, too. GHC is a derivative of guar gum and conditions the hair, makingit easy to comb. Panthenol is obtained from vitamin B5 and has lubricatingproperties which make hair soft and smooth.

Other synthetic ingredients4. Sunsilk also contains several other ingredients. The opacifiers that make Sunsilk

look pearly are Glycol Distearate and Glyceryl Oleate. Carbomel and PPG-12 areviscosity controllers that regulate how thick the shampoo is. Preservatives in theshampoo prevent bacterial growth due to possible contamination and DMDMHydantoin, Sodium Benzoate, Potassium Sorbate, Methylchloroisothiazolinoneand Methylisothiazolinone are used for this purpose.


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Some fragrances used in Sunsilk are Citronellol, Limonene and Linalool. Sunsilkalso uses pH adjusters that regulate its alkalinity. The ingredients used for this arefumaric acid, citric acid and sodium hydroxide.

Natural ingredients

5. Sunsilk also uses natural ingredients in its shampoo. The botanical, that is derivedfrom plants, is Passiflora Incarnata. The common name for this flower is maypop,passion flower or apricot vine.

Glucose is also used as a humectant in Sunsilk shampoo. This allows moisture tobe retained in the shampoo and does not make the shampoo very drying to thehair.

Para sa buhok na parang nirebond.

Sa mga gumagamit ng Sunsilk shampoo basahin nyo ito

ei guys alam nyo ba yung shampoo and conditioner na SUNSILK SUMMER FRESH?..

One of the ingredients of it is the Formaldehyde which is commonly called

Formalin

- Yes, yung ginagamit pang embalsamo ng dead people.. scary noh? (See for yourself if

you doubt about it).. everytime na nag shampoo tayo ng may Formaldehyde ingredients,

parang enembalsamo na rin natin ang ating mga sarili.

Actually, I already called the Unilever Customer Care and confirm to them thatFormaldehyde is actually the Formalin, and they said, Yes, its Formalin, but they just

put to the shampoo, a little amount so that it is still safe to the people.. Pero diba,

kahit little amount lang yung nilalagay nila sa shampoo but if everyday tayo gumagamit,

everyday din nadadagdagan ang amount na nilalagay natin sa ating ulo na Formalin.

I also searched to the internet What is Formaldehyde? and here are some definitions

of it:

A chemical used in manufacturing and chemical industries, and as a preservative by

anatomists, embalmers, and pathologists. Being exposed to formaldehyde may increase

the risk of developing leukemia and brain cancer. www.stjude.org/glossary

is a colorless, strong-smelling gas. It is widely used in household products, such as glue,

wood products, permanent press fabrics, flooring, cabinets, and furniture.

http://enviromysteries.thinkport.org/breakingthemold/resources/glossary.shtml

Although not common as a primary ingredient, formaldehyde is present as a contaminant

in many consumer household products. It is an extremely potent carcinogen and


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respiratory irritant and may appear as a preservative. Products containing this chemicalshould be considered unacceptable. http://www.seventhgeneration.com/site/pp.asp

and a lot more mag search na lang kayo if you need more information about

Formaldehyde.

Hindi lang naman SUMMER FRESH ng SUNSILK ang may ingredients na

Formaldehyde, yung SUNSILK Repair din nila na shampoo meron din. Personally,alarming sya dahil Formalin is not really good for our health. Though maganda nga hair

natin, but still.. in long run.. if we keep using shampoo / conditioner na may content na

Formaldehyde, bka preserve na ang body natin even if we are still alive. Whats the useof the good looking hair, if our health is at risk..

This e-mail is not for making bad impression to Sunsilk shampoo/conditioner. I just want

to share my opinion regarding this alarming discovery. Its up to you if you would care

to think / reflect about it or not.

Disclaimer:I have nothing against the SUNSILK SHAMPOO, its just that.. so far, sa Sunsilk ko lang

kasi nakita ang Formaldehyde na content.

I checked the bottle of Sunsilk shampoo in the bathroom and it is true Formaldehydeis listed among the ingredients. I checked the bottle of Johnsons Kids shampoo and therewas NO Formaldehyde among the ingredients. I also checked the bottle of Body ShopsGinger Anti-Dandruff Shampoo and Formaldehyde was NOT among the ingredients.

I checked Sams Palmolive Conditioner and NO INGREDIENTS WERE LISTED. What

the fk???

I did a little digging and found this tidbit from Wikipedia:

In the body, formaldehyde can cause proteins to irreversibly bind to DNA. Laboratoryanimals exposed to large doses of inhaled formaldehyde over their lifetimes havedeveloped more cancers of the nose and throat than are usual, as have workers in particle-board sawmills.

What would constitute large doses?

The (U.S.) National Cancer Institute says that Although the short-term health effects offormaldehyde exposure are well known, less is known about its potential long-termhealth effects. In 1980, laboratory studies showed that exposure to formaldehyde couldcause nasal cancer in rats. This finding raised the question of whether formaldehydeexposure could also cause cancer in humans.

Id love to hear some medicalopinion on the everyday use of shampoo withFormaldehyde in it.
http://en.wikipedia.org/wiki/Formaldehydehttp://www.cancer.gov/cancertopics/factsheet/Risk/formaldehydehttp://tesstermulo.com/http://emeritus.blogspot.com/


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Today Im going to talk about one of the best cheap finds I discovered, and how it turnedout to be my holy grail of shampoo and conditioner. This is an example of why expensivedoes not always mean the best.

I have really dry and coarse hair. It became a lot worse when I tortured it with hair dye,

extreme heat from hair straighteners, hair curlers and back to hair straighteners. Andbecause of that, I tend to spend a lot of money on going for hair treatments at the hairsalon.

When I moved to Melbourne, those priviledges dropped to the barest minimum as theseservices were very expensive. In order to maintain order on my hair, I hunted and testedmany brands of shampoos and conditioners. Ive tried Pantene (too drying for my hair),Tresemme (ditto), Charles Worthington (not moisturising enough), Clairol HerbalEssences (lovely smell, but left my hair feeling tacky the next day), etc.

In the end, the best shampoo and conditioner turned out to be one of the cheapest around

Sunsilk Moisture Therapy.


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Description:

Sunsilk Moisture Therapy shampoo and conditioner are designed for dry or damagedhair, to add extra protection to the most damaged areas.Formulated with Vitamin E, Keratin and Panthenol, this range helps leaves hair healthy,shiny and perfectly moisturised.

I use Sunsilk back in Malaysia, and I loved it. The reason it wasnt my first choice of hair

products when I first got here was that there were just so many different brands whichIve never even seen before, and I was simply overwhelmed. The excitement of finallybeing able to try out new products got the better of me.

Oh Sunsilk, forgive me for being so fickle.


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Shampoo Ingredients

The Moisture Therapy was great for my hair. The shampoo cleaned my hair well, withoutthat squeaky-clean feeling. I used to think that the squeaky-clean feeling was good, andthat it meant that my hair was properly cleaned. It was only later that I found out thatshampoos which do that simply means theyre too drying, and that theyre over-cleaningand stripping the natural oils from the hair.

Conditioner Ingredients


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The conditioner left my hair very soft, tangle-free, and manageable to the next day.Whatmore, it does not make my hair feel heavy the next day, which a lot of conditionerstend to do.

Both smell great, and my husband really liked it too. On my hair, that is, not his

Ive also tried the Super Shine range, and its fantastic too. I just couldnt go wrong withSunsilk, and there is finally no reason for me to move to another brand. Not when thisone works wonders on my hair, and is so cheap too.

If youve never tried any products by Sunsilk, dont knock it cos its cheap until you tryit. I did at first, and now I knock myself on the head for not trying it out much sooner. Itcould have saved me a lot of money.

Sunsilkshampoos and conditioners are available at most supermarkets and drugstores,and cost less than AUD5. The Malaysian ones are pretty cheap too.

What I like about it: Great smell, soft and manageable hair. Oh, and did I mention howcheap it was?

What I do not like about it: Nothing

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12 Responses to Sunsilk Moisture Therapy Shampoo andConditioner

1. Nikkisays:December 5th, 2008 at 1:34 am

I have the dark brown version, lucky you and my mom-in-law and sis-in-law, theSunsilk range works for them but not for me!

2. Jennsays:December 5th, 2008 at 1:44 am

I love how soft the Sunsilk shampoo made my hair (especially the one for straighthair and the one for growing your hair long), but they gave me dandruff!! >.< Theonly brands i can use are Loreal Elseve and Shurei. Thankfully theyre cheap!

3. Ashley TwoFishsays:December 5th, 2008 at 3:25 am
http://www.sunsilk.com.au/http://www.linkwithin.com/learn?ref=widgethttp://askmewhats.blogspot.com/http://www.beautyholicsanonymous.com/2008/12/review-sunsilk-moisture-therapy-shampoo-and-conditioner/#comment-1790http://lipglosseater.blogspot.com/http://www.beautyholicsanonymous.com/2008/12/review-sunsilk-moisture-therapy-shampoo-and-conditioner/#comment-1791http://taleoftwofish.blogspot.com/http://www.beautyholicsanonymous.com/2008/12/review-sunsilk-moisture-therapy-shampoo-and-conditioner/#comment-1792


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Ive always been a big fan of sunsilk. Youre right, cheap can be good too! butive switched to Schwarscoff (oh crap, cant spell it but you know which one i amsure). am tempted to go back to sunsilk after youre review.

4. Indulgent Divasays:December 5th, 2008 at 12:48 pm

Lucky for you! I wished Sunsilk worked for me too, but perhaps they might havechanged their formulation since the last time I tried it. HmmIll give it anothershot since youve raved so much about it. Only shampoo and conditioner thatworks amazing on me at the moment are ones by Joico and Redken, which arecutting a deep, deep hole into my pocket!!! So if Sunsilk works, thatd be fantasticnews!!!

5. prettybeautifulsays:December 5th, 2008 at 2:15 pm

hmmm nv see this model here in msia. but its cheap their products. too bad theshampoo usually gives me itchy scalp or dandruff..so..sunsilk is not my choice

6. fabulessbeautysays:December 5th, 2008 at 4:29 pm

Thanks for this review! Sunsilk is a relatively new brand out there in the market. Ihavent tried it out yet. Might be worth a shot!

7. Products Im Using | Beautyholics Anonymoussays:February 28th, 2009 at 12:10 am

[...] Shampoo & Conditioner: Sunsilk Moisture Therapy shampoo and conditioner[...]

8. Abbye Parker :) says:June 25th, 2009 at 8:35 pm

ii Love It Too It Is Realli Good 4 Ur Hayre !X

9. Products I Almost Never Splurge On | Beautyholics Anonymoussays:September 18th, 2009 at 11:26 am

[...] products. It was only until about a couple of years ago that I realiseddrugstore brands like Sunsilk and Pantene did a better job with caring for my hairthan the other products did. Even the [...]

10. meeta says:November 17th, 2009 at 11:26 pm
http://indulgentreviews.blogspot.com/http://www.beautyholicsanonymous.com/2008/12/review-sunsilk-moisture-therapy-shampoo-and-conditioner/#comment-1796http://www.prettybeautiful.net/http://www.beautyholicsanonymous.com/2008/12/review-sunsilk-moisture-therapy-shampoo-and-conditioner/#comment-1797http://fabulessbeauty.com/http://www.beautyholicsanonymous.com/2008/12/review-sunsilk-moisture-therapy-shampoo-and-conditioner/#comment-1800http://www.beautyholicsanonymous.com/2009/02/products-im-using/http://www.beautyholicsanonymous.com/2008/12/review-sunsilk-moisture-therapy-shampoo-and-conditioner/#comment-2333http://www.beautyholicsanonymous.com/2008/12/review-sunsilk-moisture-therapy-shampoo-and-conditioner/#comment-3240http://www.beautyholicsanonymous.com/2009/09/products-i-almost-never-splurge-on/http://www.beautyholicsanonymous.com/2008/12/review-sunsilk-moisture-therapy-shampoo-and-conditioner/#comment-3675http://www.beautyholicsanonymous.com/2008/12/review-sunsilk-moisture-therapy-shampoo-and-conditioner/#comment-3972


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thanx for your review! i will surely try it. i m using keratese and its veryexpensive!i guess i m convinced after using the olay foaming face wash thatcheap isnt always bad.thanx again

11. june brown says:December 15th, 2009 at 11:08 pm

nice review, it seems the reason why it appears better is because it doesnt havesodium laureth/lauryl sulfate inside, which is very drying to hair. some ppl nowdont even use shampoo anymore, some are just to harsh. Its a very strongdetergent.enjoy

12. Arlene says:June 29th, 2010 at 10:02 am

the stuff is good even on my black/ethnic hair. I like the one in the pink bottle andI hope you guys didnt get rid of it cause I havent seen it lately. Whats up withthat????? If something is not broken do try to fix it. Gimmi back the pink suns

Pond's Cream is a brand of beauty and health care products that is produced by thePonds Institute which is owned by the multinational company Unilever.

HistoryPond's Cream was invented in the United States as a medicine by scientist Theron T.Pond (?-1852) in 1846. Mr. Pond extracted a healing tea from witch hazel, with which hediscovered he could heal small cuts and other ailments. Soon after, the product would beknown as "Pond's Extract". [1][2]

In 1846, the "T.T. Pond Company" was formed, with Pond and other business people asinvestors. Theron Pond's health was failing, however, so he sold his portion of thecompany soon after, and he died in 1852.

The company then moved to Connecticut and later to New York City.

In 1886, Pond's began to advertise nationally. They would, however, advertise under thename ofPond's Healing until 1910.

By the twentieth century, the company's main strategy was geared towards sellingcosmetics products, and so the "Pond's Vanishing Cream" and the "Pond's Cold Cream"
http://www.beautyholicsanonymous.com/2008/12/review-sunsilk-moisture-therapy-shampoo-and-conditioner/#comment-4066http://www.beautyholicsanonymous.com/2008/12/review-sunsilk-moisture-therapy-shampoo-and-conditioner/#comment-4628http://en.wikipedia.org/wiki/Multinational_corporationhttp://en.wikipedia.org/wiki/Unileverhttp://en.wikipedia.org/wiki/United_Stateshttp://en.wikipedia.org/wiki/Medicinehttp://en.wikipedia.org/w/index.php?title=Theron_T._Pond&action=edit&redlink=1http://en.wikipedia.org/w/index.php?title=Theron_T._Pond&action=edit&redlink=1http://en.wikipedia.org/wiki/Teahttp://en.wikipedia.org/wiki/Witch_hazelhttp://en.wikipedia.org/wiki/Pond's_Creams#cite_note-0http://en.wikipedia.org/wiki/Pond's_Creams#cite_note-1http://en.wikipedia.org/wiki/Connecticuthttp://en.wikipedia.org/wiki/New_York,_New_Yorkhttp://en.wikipedia.org/wiki/Cosmeticshttp://en.wikipedia.org/w/index.php?title=Vanishing_Cream&action=edit&redlink=1http://en.wikipedia.org/wiki/Cold_Cream


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were created, marking the entrance of Pond's products into the facial care industry. TodayPonds is sold around the world. Its strengths are in Spain, India, Japan and Thailand.

The 1910s

Pond's vanishing cream print advertisement, 1910

By 1910, Pond's was a well established brand among Americans. Concentrating mostlyon their vanishing cream, the Pond's company began an ad campaign that would becomenotorious because of the celebrities involved in it. "Pond's Healing" took a back seat to"Pond's Vanishing Cream", as "Pond's Healing" and "Pond's Cold Cream" would beannounced in small print under the "Pond's Vanishing Cream" advertisements. [3]

By 1914, mentions of "Pond's Healing" were taken off the ads, and the Pond's companybegan to advertise "Pond's Vanishing Cream" and "Pond's Cold Cream" together, makingsure to explain each cream's different purposes on the new ads. One particular ad lineread "Every normal skin needs these two creams".

As a result of the new campaign, "Pond's Vanishing Cream" had a 60% increase in salesduring 1915, and "Pond's Cold Cream" had a 27% increase.[citation needed]

The 1920s

By 1922, sales of the products had gone down, as many believed that such an easilyavailable product could not perform as well as other, "designer" products. Because ofthis, the Pond's Company then targeted Royalty, politicians and people ofhigh classstature to become advertisers for the company. In addition, these ads were printed inmagazines such as Vogue and others, to give customers a feeling that they really weregetting a quality product for a fair price.

In 1923, Queen Marie of Romania visited the United States, and she enjoyed the productso much that in 1925 she wrote to the Pond's Company requesting more supplies. Herletter was, in turn, used for advertisement, and Her Majesty joined the list of celebritieswho had previously sponsored the products.
http://en.wikipedia.org/wiki/File:Pond%27s_vanishing_cream_print_advertisement.jpghttp://en.wikipedia.org/wiki/File:Pond%27s_vanishing_cream_print_advertisement.jpghttp://en.wikipedia.org/wiki/1910http://en.wikipedia.org/wiki/Pond's_Creams#cite_note-2http://en.wikipedia.org/wiki/Wikipedia:Citation_neededhttp://en.wikipedia.org/w/index.php?title=High_class&action=edit&redlink=1http://en.wikipedia.org/wiki/Vogue_magazinehttp://en.wikipedia.org/wiki/Queen_Marie_of_Romania


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Around the time of Queen Marie's visit to the United States, the Pond's Company beganto place samples of their products at their magazine ads, and the characters of "Peter" and"Polly Ponds" were created, as part of their campaign to entice normal people into buyingtheir cream again. The marketing strategies proved successful, as sales of the Pond'sfacial creams went up again.

"Peter" and "Polly Ponds" disappeared from the company's ad campaigns after 1925.

The 1930s

During the Depression Era of the 1930s, the company's business slowed down somewhat.However, the Pond's company expanded slowly, adding Face Powder and Angel Faceproducts.

First merger

Pond's Company was merged in 1955 with the Chesebrough Manufacturing Company,which had a good percentage of brands in the facial care field. With this merger, "Pond'sCreams" would become sisters with the Cutex nail polish brand and the Matchabelliperfumes. [4][5]

With the Chesebrough Manufacturing Company in command, "Pond's Creams" becameavailable at many supermarkets across the United States. The creams' bottles consisted ofsmall, glass bottles with a round cap.[6] The bottles could be recognized by theirdistinctive colors, usually in green, blue or white. That bottle design is still in use by thePond's brand.

Second merger

In 1987, the Chesebrough Manufacturing Company by most known as "Chesebrough-Ponds", was acquired by Anglo-Dutch company Unilever, giving "Pond's Creams" amore international reach.[7] Then 14% of the company was subsequently traded privatelyto Bhosle Group of Industries for an undisclosed amount of money.

Company History:

Chesebrough-Pond's USA, Inc. represents such cornerstone household items as Vaseline

Petroleum Jelly, Pond's beauty creams, Q-Tips swabs, and Rag spaghetti sauce. Withroots dating back to the turn of the century, the company had experienced constantgrowth and profitability, until it was destabilized by its acquisition of the StaufferChemical Company, which in turn led to its takeover by Unilever N.V. in 1986.

Chesebrough-Pond's officially came into existence in 1955 when Pond's ExtractCompany merged with Chesebrough Manufacturing Company, Consolidated. Both ofthese companies had remarkably long and rich histories. Chesebrough Manufacturing
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dated back to 1880 and Pond's had been in operation since the 1870s. The companies hadremarkably similar origins: both were launched by chemists who hoped to createhousehold remedies for various ailments.

Theron Pond had begun working with witch hazel in the 1840s in his laboratory in Utica,

New York. Pond's Extract was the witch hazel formula he developed and beganmarketing in 1846. International operations began as early as the 1870s, when Pond'sopened an office in London. The company had manufacturing plants in Canada and GreatBritain by 1933, producing its internationally known skin creams as well as othertoiletries and cosmetics that had been added to the company's product line. By 1955,Pond's products were selling in more than one hundred countries.

At the same time that Pond's was growing, a chemist named Robert Chesebrough wasexperimenting with a residue of petroleum that formed on the rods of oil pumps duringthe petroleum boom of the mid-1900s. Stories had been circulating among oil fieldworkers about the healing powers of this residue. Chesebrough worked for years to

duplicate this substance. In 1870, satisfied with his research, Chesebrough began sellingVaseline Petroleum Jelly. Sales were good enough for the fledgling company to open anoffice in London in the 1870s, with subsidiaries in France and Spain. Demand was strongenough for Chesebrough to make distribution arrangements with Colgate & Company in1873. Chesebrough Manufacturing Company began operating under Standard Oil in1881, and moved from Brooklyn to Perth Amboy, New Jersey. Chesebrough resumedindependent operations in 1911. It had plants in Canada and Great Britain by 1923, andby the mid-1950s, Chesebrough had 25 products for sale in nearly 120 countries. Most ofthe products were petroleum jelly-based toiletries.

During this time, Chesebrough and Pond were not unacquainted. Pond's chairperson,

Clifford Baker, was also a member of Chesebrough's board of directors. The twocompanies merged in June of 1955, becoming Chesebrough-Pond's Inc. After absorbingthe costs of its expansion and merger, Chesebrough-Pond's jumped ahead in profits andsales, going from about $47 million in sales in 1954 to about $117 million in 1963. Thecompany maintained its popular product lines, while developing and introducing newproducts and acquiring other companies. In 1956, Chesebrough-Pond's acquired Seeck &Kade, the makers of Pertussin Cough Syrup, which had been a widely known productsince its introduction in Germany in 1896. Chesebrough-Pond's soon introducedvariations of the popular Pertussin brand, such as Pertussin Medicated Vaporizer--thefirst medicated spray of its kind--introduced in 1959.

Chesebrough-Pond's acquired Prince Matchabelli, Inc. in 1958, moving into a newproduct field. Matchabelli was the fragrances and toiletries division of the Vick ChemicalCompany. By 1960, two other companies had been added to the Chesebrough-Pond'sfold: Aziza Eye Cosmetics, a division of Mauvel, Ltd., and Northam Warren, maker ofCutex nail care products. Aziza was blended into the Matchabelli operations. Cutex soonbecame the worldwide sales leader in its field. Two years later the company acquired Q-Tips, a popular cotton swab and baby product since its appearance in the United States in


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the 1920s. Under Chesebrough-Pond's, Q-Tips became even more successful. Within twoyears of the Q-tip acquisition, its profits more than doubled.

Chesebrough-Pond's was careful to keep its growth streamlined and controlled. Plantfacilities were combined and purchasing was done centrally at the company headquarters.

Product lines were constantly revised, unprofitable products discontinued, and new onesimproved.

Among the company's innovations of this period were the first flavored lipsticks--introduced in 1964 through Cutex and instant hits--and a line of cosmetics for sale infood chains. Marketing modestly priced cosmetics in a new display format and in"blister" packaging in busy food store chains was a huge success. In the meantime,Chesebrough-Pond's international operations were also thriving. Despite the currencyfluctuations of the early 1960s, Chesebrough-Pond's boasted its eighth consecutive yearof sales increases in 1963. The company also had subsidiaries in Argentina, Australia,Brazil, India, and elsewhere.

During this time, a young man who had come to Chesebrough as a trainee in 1946 wasworking hard to build a Chesebrough presence in Australia. Ralph E. Ward had gone toLafayette College on a GI Bill after flying as a fighter pilot in World War II. Wardworked from 1946 to 1957 as head of Chesebrough's Australian division--building abusiness from scratch. His success there led Ward to become the vice president of thecompany's Far Eastern business in 1957. By 1960, Ward was piloting all internationalactivities for Chesebrough. His unbroken timeline of successes lead to Ward's beingtapped for the top job in 1968. Chesebrough then had a reputation for steady growthbased on its mature, high-margin brand name products--just the sort of profile thatattracts takeovers.

One of Ward's first acts as president and CEO of Chesebrough was to purchase RagPacking Company. Rag was then a small spaghetti sauce company based in Rochester,New York, and Chesebrough paid $44 million for it in 1969. Wall Street reportedlyguffawed at the act: a nearly 90-year-old personal products company suddenly enteringthe food business was considered absurd. However, while Rag enjoyed hearty regionalsales, Chesebrough launched an aggressive marketing campaign to make Rag a nationalbrand. Three years after the move, Rag was the top-selling spaghetti sauce in thecountry, in a market that was expanding. Two out of every three purchases of spaghettisauce was Rag by 1972. By 1982, Rag held 58 percent of that $350 million-a-yearmarket.

Another sharp diversification came in 1973 when Chesebrough acquired Health-tex for$194 million. Health-tex was then a manufacturer of children's apparel that enjoyedsuccess in the New York City area where the company was based. Distribution wasexpanded from regional to national, and another age-range of apparel was added to theline. However, the industry proved complex. High labor costs, competition from imports,delivery problems, and the delicacy of manufacturing seasonal clothes lines before


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understanding the current line sales trends, were all factors that combined to keepChesebrough from immediately profiting from its Health-tex acquisition.

The next large-scale success was the $27 million acquisition of the Maine-based G.H.Bass & Company in 1978. Here again, Chesebrough found a company with strong

regional recognition. Bass was a New England shoe company with strong sales,particularly of its Weejuns loafers and Sunjuns sandals. Just as the company readied itsnationwide marketing push, the "preppie" look flooded fashion, and Bass sales rocketed.The traditional, conservative shoes Bass produced were perfect for the conservativefashion boom. By 1981, two plants had been added to meet demand. For a time, theyearly sales gain in this division was 71 percent. Even after the squarely traditionalfashion trend tapered off, Bass shoes had a significant position in the market.

In addition to its acquisitions, Chesebrough also focused on internal growth. Thecompany had a knack for new products and promotions. In 1978, a home permanentproduct, called Rave, featuring no ammonia and no odor was released. Rave soon became

the top-selling product in a revitalized market. Chesebrough also helped to rejuvenate thehand lotion business in the 1970s. Jergens was the top performer in that niche at the time,and hand lotion was generally considered a product for senior citizens. However,Chesebrough launched Vaseline Intensive Care lotion as a "therapeutic skin care" productfor all ages, and the lotion overtook Jergens within a year. Sales surged, inspiringcompetition from Procter & Gamble. Chesebrough countered with another new product,Pond's Cream & Cocoa Butter lotion. This was followed by an update of VaselineIntensive Care lotion, and by 1980, Chesebrough was rewarded with more than a quarterof the lotion market. By 1981, hand lotion was a $200 million a year industry.

In 1979, Chesebrough sales were more than $1 billion. This was on the eve of the

company's centennial and marked 21 consecutive years of increased dividends. Evenduring the recession of 1974 and 1975--the country's worst downturn since the 1930s--Chesebrough posted around ten percent profit increases. By 1980, the company stillenjoyed about 15 percent annual earnings growth, with some divisions performing betterthan others. At that time, health and beauty aids were tied with packaged foods as thecompany's best performers domestically.

In 1982, Chesebrough acquired Prince Manufacturing, Inc., maker of more than 40percent of the tennis racquets then sold in the United States, paying $62 million in stockfor the company. The following year, Chesebrough's record began to falter. PrinceManufacturing's earnings were unusually stagnant for 1983. Bass hadn't been performingwell because of high wage costs, so the company moved parts of its production to Braziland Taiwan. Still, demand for casual shoes had fallen sharply, adverse foreign currencytranslations hurt the international division, and the overall economic environment duginto Chesebrough's nondurable sales. By 1984, with profits still flat, the company againsought to defend itself against possible takeover by buying back $70 million worth ofshares from investor-corporate raider Carl Icahn, and spending $95 million for theindustrial plastics division of Icahn's privately held company--which was valued at halfthe price tag.


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Chesebrough made a surprising $1.25 billion bid for Stauffer Chemical Company in1985. Makers of weed killers, pesticides, and flame retardants, Stauffer had beensuffering from a lackluster performance at the time. And while Stauffer did have a foodingredients business with fair sales, speculation was that it was a self-protective,antitakeover move on Chesebrough's part. The company was already having difficulties

with its Rag, Bass shoes, Prince tennis racquets, and Health-tex clothing sales. Even theflagship product, Vaseline, had dropped in sales. In 1984, for the first time in 29 years,Chesebrough's earnings declined. Its heavy debt load and depressed earnings made thecompany again ripe for takeover.

Showing an interest in Chesebrough was Unilever N.V., the world's largest consumerproducts company in 1986, with sales of more than $24 billion. In December of 1986,Chesebrough agreed to a $3.1 billion takeover bid by Unilever. An Anglo-Dutchconglomerate, Unilever stood to gain from Chesebrough's overseas sales, then accountingfor almost a quarter of its overall annual sales. It also broadened Unilever's U.S. earningsbase--tripling its personal care products there--and brought solid brand names into the

giant's portfolio. Immediate speculation was that Unilever would unload Chesebrough'sfaltering units. Meanwhile, Chesebrough had introduced new products into its successfulcornerstone Rag line, already benefitting that segment's profits. Ward was replaced byRichard G. Finn as president and CEO.

Unloading the losing portions of the Stauffer Chemical unit, the Prince tennis racketbusiness, and the ailing Bass shoe operation helped reduce the purchase price. TheFaberge Salon division of Chesebrough was sold to Conair Corporation in 1990. Thatsame year, the company signed an agreement with Elizabeth Taylor to launch her ownfragrance. The resultant Passion line met with immediate success.

Chesebrough returned to concentrating on the strength of its marketing innovations andinternal product development. In 1991, Vaseline Intensive Care products developed ainnovative ad campaign, featuring a simulated television newscast called "Skin ScienceUpdates." Also that year, however, Chesebrough was hit with a bill for $21.5 million indamages, awarded to a five-year-old child regarding an eardrum damaged by a Q-Tip.The following year, the company unveiled a major renovation of its Pond's product lines.Pond's was then the number one facial cleanser in a $500 million segment.

During this time, Unilever, while a top seller of personal products worldwide, was secondin the United States to the Procter & Gamble Company. By 1993, the company wasaggressively positioned to build its presence in the American skincare, haircare,cosmetics, and fragrance businesses, largely with the help of Chesebrough-Pond's.

Pond's delivers products that make a real difference to women's skin and the way theylive their lives.


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Bringing the pleasure back into face careWe believe that the beauty you achieve at 40 is simply unbeatable. And life after 40 isbetter than you ever dared imagine.

Thats why Pond's is dedicated to bringing the pleasure back into face care, withcleansers, moisturizers and anti-aging treatment products specifically designed to meetthe needs of 40-plus skin.

History a 'wonder product' in 1846. A trusted beauty secret today!

Pond's rich beauty heritage began back in 1846 when Theron T. Pond, a pharmacist fromUtica, New York, introduced 'Pond's Golden Treasure', a witch-hazel based 'wonderproduct'.

In 1886 it was re-launched as 'Pond's Extract' and in 1905, the launch of Pond's ColdCream marked the brand's evolution to a face care icon.

Today, with more than 100 years of face care expertise, Pond's products have stood thetest of time and are considered women's 'beauty secret.' Pond's continues to bring women,products with unique fragrances and textures to delight the spirit and senses.

From our range

Ponds cold cream

Dry skin cream

Ponds cleansing and makeup removing towelettes


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Ponds cleansing and exfoliating towelettes

Pond's And Its Age Miracle Creamby: Deirdre Gonzalez

Pond's Cream is one of the most popular beauty product recognized around the world.One factor that made Pond's Cream very popular is because of its current owner,

Unilever. Under Unilever, Pond's Cream was introduced into the global market. Anotherreason for its popularity in the market is their new line of Pond's Cream, the Pond's AgeMiracle cream. But what is Pond's Cream before Unilever took over its management?

History of Pond's Cream

Before Pond's Cream was acquired by Unilever, it was once under the ownership of itsfounder, scientist Theron T. Pond. Pond's Cream was founded in 1846 as healing tea fromwitch hazel, with which he discovered he could heal small cuts and other ailments. Soonafter, the product would be known as Pond's Extract. To buy ponds age miracle and sendit as gift to the Philippines, visit myAyala.com for more information.

However, by the 20th century, Pond's Extract, which was then known as Pond's Healing,moved towards selling cosmetics products. This is where Pond's Vanishing Cream andPond's Cold Cream was introduced in the market which also marked the entrance ofPond's products into the facial care industry.

It was only in 1987 that Pond's Cream were acquired by Unilever from ChesebroughManufacturing Company which was then the company that owned Pond's Cream. Sinceits acquisition by Unilever, Pond's Cream were introduced into the global market. Today,all innovations pertaining to Pond's Cream products are handled by the Pond's Institute.One of Pond's Institute's latest products is the Pond's Age Miracle cream. To buy ponds

age miracle and send it as gift to the Philippines, visit myAyala.com for moreinformation.

Pond's Age Miracle Cream

The Pond's Age Miracle Cream is a new addition to Pond's collection of beauty products.It was a product set to compete in the "anti-aging" market started by Olay Total Effects.Similar to Olay Total Effects, Pond's Age Miracle cream is known to minimize the


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process of aging by targeting the 7 signs of skin aging. These signs include: wrinkles, agespots, uneven skin tone, visible pores, dryness, lack of luminosity, and thinner skin. Tobuy ponds age miracle and send it as gift to the Philippines, visit myAyala.com for moreinformation.

The Pond's Age Miracle Cream received mixed criticism. Many have said that the Pond'sAge Miracle Cream is better than others basically because the cream doesn't leave toomuch oil, and that the cream is easily absorbed by the skin. Many have also said that theirskins feels a lot softer and smoother as well as stretched, minimizing the effects ofwrinkles. The cream is also said to balance skin tone. Many women have also noticedthat they can wear make-up over the cream. However, many have also said otherwise.Formore information visit to our site at http://www.myayala.com

About The Author

Deirdre Gonzales is a business entrepreneur from Cebu City Philippines. She's now basedin Florida and writes in her spare

Pond's Cream is a brand of beauty and health care products that is produced by thePonds Institute which is owned by the multinational company Unilever.

History

Pond's Cream was invented in the United States as a medicine by scientist Theron T.Pond (?-1852) in 1846. Mr. Pond extracted a healing tea from witch hazel, with which hediscovered he could heal small cuts and other ailments. Soon after, the product would beknown as "Pond's Extract".

In 1846, the "T.T. Pond Company" was formed, with Pond and other business people asinvestors. Theron Pond's health was failing, however, so he sold his portion of thecompany soon after, and he died in 1852.

The company then moved to Connecticut and later to New York City.

In 1886, Pond's began to advertise nationally. They would, however, advertise under thename ofPond's Healing until 1910.

By the twentieth century, the company's main strategy was geared towards selling

cosmetics products, and so the "Pond's Vanishing Cream" and the "Pond's Cold Cream"were created, marking the entrance of Pond's products into the facial care industry. TodayPonds is sold around the world. Its strengths are in Spain, India, Japan and Thailand.

The 1910s

By 1910, Pond's was a well established brand among Americans. Concentrating mostlyon their vanishing cream, the Pond's company began an ad campaign that would become
http://www.myayala.com/http://www.facebook.com/pages/w/109374872422097http://www.facebook.com/pages/w/103971016306551http://www.facebook.com/pages/w/112463092102121http://www.facebook.com/pages/w/103999666303070http://en.wikipedia.org/wiki/Theron_T._Pondhttp://en.wikipedia.org/wiki/Theron_T._Pondhttp://www.facebook.com/pages/w/106202086077103http://en.wikipedia.org/wiki/Witch_hazelhttp://www.facebook.com/pages/w/112750485405808http://www.facebook.com/pages/w/108424279189115http://www.facebook.com/pages/w/109349872416048http://en.wikipedia.org/wiki/Vanishing_Creamhttp://en.wikipedia.org/wiki/Cold_Cream


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notorious because of the celebrities involved in it. "Pond's Healing" took a back seat to"Pond's Vanishing Cream", as "Pond's Healing" and "Pond's Cold Cream" would beannounced in small print under the "Pond's Vanishing Cream" advertisements.

Source

Description above from the Wikipedia article Pond's Creams, licensed underCC-BY-SA,full list of contributors here. Community Pages are not affiliated with, or endorsed by,anyone associated with the topic.Suggest

Whats New with Ponds: Ponds Flawless White

Blemish Prevention UV Cream and Ponds Pure

White Deep Cleansing Facial Foam

Most women desire blemish-free skin. We know exactly where to point our blamingfinger when it comes to causing these skin blemishes the suns rays. The sun releasestwo harmful rays called UVA rays and UVB rays. The first penetrates deep into theskins inner layer called dermis and triggers melanin production which causes thedarkening of the skin. UVB, on the other hand, is what causes our skin to darken whenwe have a quick swim under the sun this is the skin layer that actually flakes after sunburn.

Like what my mom always says, An ounce of prevention is better than a pound ofcure. This holds true for the skin. With brisk environmental changes, the sun isnt asfriendly as it used to be. We have to be keener in protecting our body by wearing caps,hats, sun visors, applying sun screen with great UVA/UVB protection formula orbasically avoiding sun exposure to shield our biggest organ, the skin.

But active and mobile individuals like many naturally cant avoid the sun all the time.

Theres precisely a product in the market that can help stop sun spots before they appear.
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Ponds Flawless White UV Cream

The New Ponds Flawless White UV Cream helps in blemish prevention. This blemishprevention UV cream protects a womans skin from both the UVA and UVB rays andcompleting this UV protection system is VAO-B3 Complex that generates continuouslightening of the skin.

It has Four Star superior UV Protection certified by the Boots star rating system which isquite known in Europe and Australia guaranteeing its higher UVA proteNoteworthy is that, unlike most sun block lotions, the Ponds Flawless White BlemishPrevention UV Cream has lightweight, hydrating formula suitable for tropical climatessuch as the weather we have in Manila which is typically hot, extremely dry orextremely humid. The product is packaged elegantly in this white and pink container.So ultra feminine!
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Ponds Pure White Deep Cleansing Facial Foam

Folks of either gender have been intrigued by the newest product that Ponds launched.If youve done some grocery shopping or have visited some convenience stores, it willdefinitely draw your attention. Its a first of its kind with an all black packaging. Afterestablishing 6 variants of facial cleanser, each drawing a specific need of the consumer,Ponds in its continuous effort to be the strongest brand in the market, recently launchedPonds Pure White Deep Cleansing Facial Foam.

Its quite ironic eh? Its been dubbed as the BLACK Ponds. For a bold line, PureWhite, why is it packaged in black? Same question brewing in my head until I attendedan intimate dinner by Ponds for lifestyle and fashion bloggers held at the Escoltarestaurant in Manila Peninsula. Black actually represents activated carbon, th
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strongest suit of this product. Ponds Pure White has activated carbon, which has thepower to deeply penetrate the skin and draw out black dirt and impurities.

There was a brief demonstration that we also tried for ourselves on how activated carbonworks. There were two containers of inked water, one was added three spoonfuls ofactivated carbon. Both were strained by filter paper into separate empty flasks. Thewater started to drip slowly and noticeably, the inked water with activated carbon wasyielding clear water contrast to the other one with purplish water.

-
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It was explained further that activated carbon is obtained from heating natural andorganic substances such as plant parts. Since it is all natural, its supposed to be safe onthe skin. Activated carbon is a good natural exfoliant because of its molecular shape andrigidity that lifts dead skin cells. A lot of Korean and Japanese exfoliating soaps andfacial mask products in fact have carbon as their main ingredient.


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I heard that peoples curiosity has been piqued and probably even guys are getting thisPonds Pure White Deep Cleansing product off the shelves a friend shared that oneplace has actually run out of the ones sold in tubes. The only ones left were the ones inindividual packs.
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