How to Go Mobile on the Salesforce Platform

#summerofmobile

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Welcome to Our Summer of Mobile Series

6/27: The Business of

Mobile

Today: Salesforce Mobile

Services 101

8/25: UX and the Enterprise

Salesforce AppExchange: #1 Enterprise App Marketplace

1800+ Apps

1.8M+ Enterprise

Installs

Our Ecosystem is Delivering Mobile Innovation

Quoting Geo-location

Expense Mgmt

Sales Intelligence

Our Customers Want More Mobile Apps

Top apps of most interest to salesforce.com customers in the next 12 to 18 months

2012 2011 2010 2009

1. More capabilities for using SFDC on mobile devices 1 4 10 15

2. Email campaign execution (high volume) 2 1 1 1 3. Data cleansing, data quality services 3 2 13 10 4. Customer satisfaction surveys 4 3 3 6 5. Lead management 5 5 NA NA

Our Speakers Today

Eugene Oksman Director, Product Management

Salesforce.com

Jim Thompson CTO and Co-Founder

GreatVines

Presentations Record browsing Notes

Seamless Salesforce Experience On Every Screen

Heavy data entry Document creation Full web access

Calls and alerts Real-time feed Focused apps

Nuance Dreamforce

Account Viewer

Digital Sales Aid

Dashboards Contact Viewer

Financial Force

Radian 6

Salesforce.com Apps

FieldCatalog

The Extended Mobile Ecosystem

Great Vines

App 5 App 4 App 3

Universal Enterprise Backend

Our Own Sales Reps Use a Portfolio of Apps

Touch Logger Chatter Chatterbox

More ScanBizCards Cue Selligy

You Can’t Fit Everything On That Little Screen

Three Options: Which One Is Right For You?

Web developer skills Access to native platform App store distribution

Advanced UI interactions Fastest performance App store distribution

Web developer skills Instant updates Unrestricted distribution

Salesforce Mobile SDK 2.0 Accessible To Developers of All Skill Levels

Power and Flexibility for Advanced Coders

Apps for Employees, Partners, and Customers

Native, Hybrid, and HTML5 Samples

www.developerforce.com/mobile

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What’s your mobile story?

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Our Speakers Today

Eugene Oksman Director, Product Management

Salesforce.com

Jim Thompson CTO and Co-Founder

GreatVines

About GreatVines

• Founded in 2008 – early Force.com OEM

• Bootstrapped with 20 employees

• Force.com 40 Innovation Award Winner

• 100% focus on Beverage Alcohol Industry

About the Beverage Alcohol Industry • Heavily regulated industry with varying state

laws, consistent from beer to wine to liquor • Suppliers and distributors need solutions to

navigate channel complexity and collaborate • “Recession Proof” industry with strong

commitment to new technology and cloud

Plan Execute Measure

Suppliers

Distributors

Brands, Labels, Items, Shipments

Accounts, Order History, Credit Status, Items,

Inventory, Depletions

GreatVines Master Data Account Universe, Actions, Tasks,

Programs, Content, Surveys, Scorecards, Incentives, Users, Groups

Retail Sales and Segmentation

Agencies

Budgets, Markets, Programs, Events

Real-time Collaboration

GreatVines Mobile – Approach and Methodology

• Usability • Offline, Touch, Responsive

• Technology • HTML5, Backbone, Jasmine

jQueryMobile, PhoneGap

• Functionality • Minimum Viable Product

• Top 10 Features

DEMO

The Summer of Mobile Continues

6/25: The Business of

Mobile

Today: Salesforce Mobile

Services 101

8/25: UX and the Enterprise

Get Ready for Dreamforce 2013

• Mobile Showcase • Features on expo floor and

in partner zone • PR/AR opportunities

THANK YOU