Student Media Advertising Media Kit 2014-2015 final

STUDENT MEDIAADVERTISING MEDIA KIT

University of South Carolina

The Daily Gamecock Garnet & Black SGTV WUSC-FM

2O152O14 &

RateCard_Final_07102014.indd 1 7/11/14 9:29 AM

CONTACT US

Student Media at the University of South Carolina houses four student-run media outlets on campus: The Daily Gamecock, Garnet & Black, SGTV and WUSC-FM. Each offers students real-world experience in print, digital broadcast, advertising and graphic design, as well as the opportunity to plug-in at the heart of campus and the student body.

All students, regardless of year or major, are invited to join one, or all four, of the media groups. Each student’s time in the newsroom, behind the mic, or in design builds the experience and skill set for internships and jobs after graduation.

Main Office: 803-777-3888Display Ads: 803-777-3018Newsroom: 803-777-7726Fax: 803-777-6482

Web: www.sa.sc.edu/studentmediaCreative: [email protected] Office: [email protected]: [email protected]

Student Media1400 Greene StreetRussell House 343Columbia, SC 29208

Scott LindenbergDirector of Student MediaE: [email protected]: 803-777-3915

Sarah ScarboroughAdvertising ManagerE: [email protected]: 803-777-5064

Degan CheekProduction ManagerE: [email protected]: 803-777-2833

Kristine CappsBusiness ManagerE: [email protected]: 803-777-7866

Edgar SantanaCreative DirectorE: [email protected]: 803-777-5094

THIS IS STUDENT MEDIA

2RateCard_Final_07102014.indd 2 7/11/14 9:29 AM

THESE ARE THE FACTS

CAROLINA READERSHIP

52% - The Daily Gamecock 79% - The Daily Gamecock

13% - Free Times 1O% - Free Times

19% - The State 8% - The State

7% - None of the above

5% - Zipsheet

2% - Zipsheet

4% - The Odyssey

1% - The Odyssey

Last year, we had an audience of 37,99624,18O

Undergraduate students

1. Which of the following do you read regularly?

2. Of all the publications listed, which one do you read most?

7,784Graduate students

6,O32USC faculty and staff

Undergrads live off campus Undergrads are part of Greek Life

Females - (17,626)Males - (14,338)

In-state students62% 38%

21%Out-of-state students

45%

71%

55%

Who filled out this survey?25% Freshman 13% Graduate Student21% Sophomore 4% Faculty/Staff15% Junior 22% Senior


THE DAILY GAMECOCK

GARNET & BLACK

SGTV

WUSC-FM

gandbmagazine.com

dailygamecock.com @thegamecock

@garnetandblack

@SGTVatUSC

@WUSC

The Daily Gamecock

Garnet and Black Magazine

SGTV - Student Gamecock Television

WUSC FM Columbia

sgtv.sc.edu

wusc.sc.edu

The Daily Gamecock seeks to inform and entertain students, faculty and staff, as well as the greater Carolina community with a readership of more than 30,000. The student voice of The Daily Gamecock covers everything from the university’s administration to athletics to the local community. The Daily Gamecock publishes 8,000 issues Monday through Friday and is distributed to 130 locations on and around campus. The newspaper was voted 10th in the nation’s best college newspapers by Princeton Review in 2013 and was named Best Collegiate Newspaper in the state by the South Carolina Press Association in 2013. The Daily Gamecock’s design staff is also recognized regionally & nationally for innovative and superior designs.

Garnet & Black, the university’s student-produced magazine, brings together the best in fashion, photography, design and student-interest pieces to create a buzz on campus. Whether exploring national issues and their impact on campus or taking a seat with the largest local artists, Garnet & Black makes their statement with bold design and lasting impressions. Printed four times a year, the longer shelf life keeps your message in the hands and minds of students, faculty and staff.

Student Gamecock Television offers creative opportunities for students to provide entertaining and informative programming to the university and Carolina communities. The station broadcasts on campus channel 4 and streams online at sgtv.sc.edu. Programming includes coverage of Gamecock athletics, entertainment news and the Columbia music scene, as well as helping students eat on a college budget. There are shows that live stream coverage of campus news, student government and other bits of college life. Finally there is SGTV Productions which creates videos for student organizations and outside clients. SGTV has been recognized nationally for its comedy, sports and news coverage, as well as produced many successful alumni who now work for the Atlanta Braves, Dallas Cowboys, NFL Films and many news outlets.

WUSC-FM is the university’s alternative, educational, free-format radio station on 90.5 FM. WUSC is one of a handful of free-format radio stations in the country, where each of the station’s DJs have the freedom to handpick their content from WUSC’s extensive and diverse music library. With everything from a concert calendar to ticket giveaways to community news, the station plays to the student body and surrounding community. The station transmits at 2,500 watts with a range of 30 miles and serves an international audience with a webcast at wusc.sc.edu.


As media evolves so does Student Media at the University of South Carolina. Through our multimedia platforms, nobody covers USC better for our readers, viewers and listeners. Whether it’s a grab-and-go copy of the newspaper, a daily email of headlines, or broadcast, mobile and digital content, we deliver directly to our audience when, where and how they want it. Each media outlet enjoys a strong social media presence and substantial web traffic. With a combined Facebook and Twitter audience of over 33,000 followers, the Carolina community trusts Student Media to deliver breaking news, information and advertised values.

The Daily Gamecock’s mobile app brings campus news and advertisements directly to our readers’ iPhones, iPads and Android devices. With real-time deals and breaking news alerts, the app has proven to be a great tool in building our audience and keeping our readers connected. With over 15,000 downloads, our mobile platform is positioned for growth as we develop additional features and innovative ways to connect with our readers.

SOCIAL MEDIA DIGITAL MOBILE

Through our multimedia platforms, noboby covers USC better for our readers, viewers, and listeners.

“”

TESTIMONIALS

“We were looking for more reach with our social media, not only to the students on campus but also other offices within USC so we could build more relationships across campus. Our reach more than tripled this past year. We could not have done this without Student Media!”

Dan SarantopolusOwner, Columbia Charlotte Shuttle

Sydney BotelhoAdvisor/Program Coordiantor, Office of Pre-Professional Advising

“There is simply no more effective way to reach the USC Columbia demographic than through Student Media, and our continual, consistent growth as a company is in large part a function of that effectiveness.”


We offer a 20% discount on the second ad of schedule and 30% for all remaining ads. To receive the discount, no changes are allowed. Any time you start a new ad schedule, you will pay full price for the first ad and receive discounts on all other ads on that schedule. The discounted rates listed below are offered in exchange for a commitment to a specified amount. A contract must be signed in order for the rate to apply. All advertising charges (color, online, special sections, etc.) will count toward achieving the contract.

THE DAILY GAMECOCK

Rates

Sizes - Broadsheet

Deadline Schedule

Business Rate Univ./Nonprofit Student Org.

Open$2,000$3,000$4,000$5,000$7,000$10,000$15,000$20,000$30,000

$9.00$8.80$8.60$8.40$8.20$7.90$7.60$7.00$6.50$6.00

Open$2,000$4,000$6,000$10,000$15,000$20,000

$8.00$7.50$7.00$6.50$6.00$5.50$5.00

Open$1,000$2,000$5,000$10,000$15,000$25,000

$7.00$6.80$6.60$6.00$5.50$5.00$4.50

We charge a 20 percent premium for guaranteed positioning if the space requested is available. All rates listed are per column-inch.

6 x 20.72" 6 x 10.278" 3 x 10.278" 3 x 5" 3 x 2" 2 x 2"3 x 20.72"

To run an ad on: Reserve space by: And approve artwork by:

MondayTuesdayWednesdayThursdayFriday

Wednesday, 5 p.m.Thursday, 5 p.m.Friday, 5 p.m.Monday, 5 p.m.Tuesday, 5 p.m.

Friday, 11 a.m.Monday, 11 a.m.Tuesday, 11 a.m.Wednesday, 11 a.m.Thursday, 11 a.m.

Columns1 = 1.528”2 = 3.223”3 = 4.917”4 = 6.612”5 = 8.306”6 = 10”


THE DAILY GAMECOCK

Color Rates

Full Spot B&W

4 col/in–15 col/in16 col/in–31.5 col/in32 col/in–63 col/in64 col/in–80 col/in81 col/in–124 col/inSpot Color (any size)

$4.00$3.50$3.00$2.75$240*$50*

*Flat rate. All other prices are by column inch.**Student Media reserves the right to change spot colors to the closest acceptable spot color formula from our chart. Unacceptable colors include CMYK formulas not listed, any RGB color formulas and Pantone spot colors. Visit www.sa.sc.edu/studentmedia/advertising to find our acceptable spot color formula chart.

THE SCENE

HOROSCOPES

PHD • JORGE CHAM

8 Thursday, March 27, 2014

HOUSING2 Bedroom 2 bath Condo at 2002 Greene StreetLg. condo at 2002 Greene St. All appliances including washer and dryer. Great view. Walking distance to USC, Chik-fil-a, Starbucks. $975 mo. Secure keyed entry and covered parking. Cute kitchen and large bathrooms. Lease starts first week of Aug. Call or text Mike @ 413-2516. Nice place to live!Email [email protected]

EMPLOYMENTNOW HIRING & TRAINING SWIMMING INSTRUCTORS!Pay starts @ $10.25 per hour. Free Training and Certification. Email your current availability or class schedule and any qualifications you may have to Jim Reiser at [email protected]

Email [email protected]

EMPLOYMENTSTORE CLERKPEOPLES PAWN SHOP INC SEEKING PART TIME YOUNG PERSON, WILL WORK AROUND CLASS SCHEDULE, MUST BE ABLE TO LIFT HEAVY OBJECTS, WELL GROOMED, HONEST, RELIABLE, ABLE TO PASS CRIMINAL BACKGROUND CHECK, APPLY IN PERSON MON THRU FRI. 9AM TO 2PM SEE JON 1324 ASSEMBLY ST, COLA 803-256-1888Email [email protected]

EMPLOYMENTExperienced Servers/Hostess for Pawleys Front PorchLooking for experienced staff for a high volume restaurant. Must have one year experience in position for which you are applying. Applicants must have great attitudes, outgoing personalities, and common sense.

Send resumes and availability: [email protected] will be scheduled accordingly.DO NOT APPLY IN PERSON

ANNOUNCEMENTSBusiness ExperienceFast paced downtown Columbia physician practice has openings for those individuals graduating in May and desiring to work for at least a year before attending graduate school. Only those with high GPA, superior work ethic and high energy should apply. These positions will help you gain valuable business knowledge in the medical field. Email resume with date you could begin working to: [email protected]

ACROSS1 Place for familygame night4 Book of poemspartly by KingDavid10 Farm grazer13 Egg cells14 Communicatingregularly16 Fat Tire product17 Ballplayer’s hat18 Woos, minstrel-style19 N.J. neighbor20 Dismiss an occultdoll-makingpractice?23 Hanukkah money24 Govt.-issued ID25 Donahue andCollins26 Double Stufcookies28 With 57-Down,wealthy people31 Hair removalbrand32 “What’s thatchocolatebeverage you’redrinking, Yogi?”answer?36 Raggedy doll37 Debate side38 PC component39 Studio whosefi lms get off to aroaring start42 Model trainexpert?45 Speed-of-soundname48 Wee, like bairns49 Sarandon of “BullDurham”50 Snow-blockhome52 Hippie’s home55 When Romeomeets Juliet56 Frilly Hawaiiandress?60 Small amount61 Temps62 Fib, e.g.64 Dark time for apoet65 Kind of fi ction66 Recreationaltransport, briefl y67 Driller’s deg.68 More sexy69 Manhattan liquor

DOWN1 Bespectacleddwarf2 Role for PattiLuPone orMadonna3 Layered pastry4 “Hogwash!”5 Scissors cuts6 Periodic tablefi gs.7 Access with apassword8 “Faster, huskies!”9 John Candy skitshow10 Golf bag carrier11 World Cup chant12 Runner-up’snews15 Earring style21 Texter’s “From adifferent aspect ...”22 “Say it isn’t so!”23 “La majadesnuda” painter27 Second-yearstudent29 High, in Hamburg30 Spanish river33 Top Olympicmedals, inMadrid34 Rapid economicexpansion35 Plains tribesmen

39 Powerfully built40 Tip on a table41 City bond,informally42 Dynasty duringConfucius’ time43 Juliet’s familyname44 American territoryin the Pacifi c45 Offended46 Signed a pact, say47 Circusperformers51 Slays, mob-style53 “Care for __?”:

after-dinneroffer54 Numbskull57 See 28-Across58 Hodgepodge59 Mousemanipulator63 Night ofanticipation

3/27/14

For solutions to

today’s puzzle,

go to

dailygamecock.com

or download our

app!

3/27/14

1 2 3 4

For solutions totoday’s puzzle,

go to

dailygamecock.com

or download ourapp!

YOUR CAROLINA CUP HEADQUARTERS FOR MEN AND WOMEN

803-771-27002818 Devine StreetFriday March 28, 2014 The Vineyard Vines Bus is coming to Brittons

24/7dailygamecock.com

Aries There’s a change in plans. A career opportunit y arises from an unexpected source. Friends are there for you. Be thankful for what you’ve got. Don’t gamble or make expensive promises. Replenish your reserves instead. Balance work with relaxation.

Taurus You can do more than you thought. Higher-ups speak well of you. Have your facts together. It’s empowering. Don’t forget to do an important job. Something doesn’t go as planned. It all works out.

Gemini St ud y t he i t i ne r a r y b e f o r e d a s h i n g o f f . Make sure the numbers b a l a n c e . I n c l u d e a beautiful destination and interesting conversation. Private effort pays off. S ome one’s s t a nd i n g for you. Your holdings increase in value. Give love, not money.

Cancer Your team is hot. Ideas pop like corn. Choose one you like, and use it to grow the group fund. Someone could criticize, so rely on your support group to explain. Use a gentle touch rather than force.

Leo Love could seem intense. Don’t get intimidated. It’s worth any unexpected surprises. Flow around obstacles like water. Work out misunderstandings by remaining committed to partnership, and flexible about what that looks like. Spend quiet t ime together.

Virgo Avoid distractions to savor an especially delicious moment. Fall in love all over again. Brainstorm creat ive career ideas. Infuse passion into your work. Your planning and research pays off. Prepare for your big launch.

Libra You don’t need to spend a lot to have fun. Get your crew together, and go play in the park, near water, or downtown. Assign a designated driver. Don’t expect to get a lot done... enjoy the company.

Scorpio Re v a mp or repa i r a water element in your home. Clean, organize and increase the beauty around you. Something you try doesn’t work. Get help from family and friends. They love you. Play music. Provide refreshments.

Sagittarius A socia l event could spa rk roma nce. You stumble onto a treasure. T h i ng s don’t go a s planned. One opt ion may be expensive... it’s not the only one. Seek advice. Talk it over with a variety of viewpoints.

Capricorn Let advancement occur naturally. There’s money to be made. Complete t a sk s a s t hey come. Meet and greet. Dance with chaos. Listen to a critic. Study how others re solved a prac t ica l problem. Add chocolate.

Aquarius It’s a perfect time for a new look. Revamp your haircut or style. Make creative changes. You’re extra attractive. Handle a chore you’ve been avoiding, and free space for somet h i ng new. Consider all possibilities.

Pisces Work interferes with playtime. A compromise c a n be worked out . Talk about sad feelings. Suppor t you r tea m. Get the project rolling. Ve r i f y y o u r g u e s t l ist . Negot iate a fa ir excha nge . Pos t pone bu y i ng t reat s u nt i l money rolls in.

TODAY

NETHERFRIENDS / ELVIS DEPRESSEDLY / RL KELLY

/ PARRELLI BLU 9 p.m., $6

Conundrum Music Hall, 626 Meeting St.

WHETHERMAN WITH CELIA GARY

8-11 p.m., $5 The Red Door, 134 1/2

State St.

TOMORROWMOOSE KNUCKLE (CD RELEASE) / INTO THE DEPTHS / ROBOT PLANT / SLAVEDRIVER

/ WE CAME WE CONQUERED 7:30 p.m., $5 / $8 under 21

New Brookland Tavern, 122 State St.

SPACE IDEA / SPITFEST 3.5 8 p.m., $5

Conundrum Music Hall, 626 Meeting St.

Tuesdays dailygamecock.com

The Daily Gamecock offers classified advertising both in the print and online versions of the daily newspaper and gives great exposure to a key demographic in the Midlands. Students, faculty and staff turn to the classifieds for job opportunities, tutoring, merchandise, apartments, automobiles, and more. Visit dailygamecock.com/classifieds to create your account and place your ad.

Place your ad on our front page! We are now offering premium placement at the bottom of our front page. This 6 column by 2 inch full color ad is $450. Sold on a first come, first served basis.

The sudoku and crossword puzzles are very popular features in The Daily Gamecock. Students, faculty and staff can be seen throughout campus passing time solving these entertaining puzzles. Advertisers can take advantage of this captive audience by placing ads within the puzzle areas. This sponsorship offers a great value since the ad will be in front of a potential customer for a long period of time. Puzzles are sold on a first-come, first-serve basis. Puzzle ads can be purchased for $50 apiece, or $40 apiece for a block of 10 per semester.

Please call 803-777-5064 for information on requirements and rates for inserts.

Classified Advertising

Front Page Advertising

Puzzles

Preprinted Inserts

S MSATURDAY — 4:30 PM SUNDAY — 9 & 11AM

5 & 7 PM

1610 Greene StreetOn the USC Campus

WALK TO MASS |


THE DAILY GAMECOCK - SPECIAL PUBLICATIONSWelcome Back Publishes 8.15.2014 & 1.12.2015

Publishes 8.28.2014

Publishes 9.26.2014

Publishes 12.05.2014

Publishes February 2015

Publishes Spring 2015

Publishes 4.27.2015

Football Season Preview

Parents Weekend

Semester Spotlight 2014

Best of Carolina

Off-Campus Housing Guide

Year in Review

The Welcome Back issues publish at the beginning of each semester and gives advertisers an opportunity to introduce their business, product or service to a new batch of incoming first-year students as well as returning students, faculty and staff. The first issue of the fall semester publishes the day before move-in and stays on the racks until the first day of class (a shelf life of six days).

Football is king at Carolina and the countdown for next season begins at the bowl game. The Daily Gamecock’s special football issue previews the top rivalries, players to watch and the season ahead, serving as the go-to guide for students, faculty and staff at the university. Get your message out to the Gamecock faithful!

Parents are in town and students are scrambling to schedule a weekend full of dinners, city shopping and nights on the town. Reach out to students and their parents with special deals and events fit for a family weekend, with an extra readership over 6,000 visiting family members.

As the fall semester comes to a close be sure not to miss out on our popular Semester Spotlight. This special edition takes a look back at some of the great Carolina moments of fall semester. Published on the last day of class, Semester Spotlight has an extended shelf life and is a great way to reach students before the holidays.

Now in our sixth year, we expect even more students to vote for their favorite Columbia establishments. Winners are announced in this highly anticipated special issue.

Our annual Off-Campus Housing Guide is a wealth of information that gives students everything they need to know about moving off campus. When students are researching where to live make sure your property is in the guide they go to.

It’s the end of another school year and graduates and soon-to-be sophomores alike are looking longingly to the finish line. This issue publishes on the last day of class and offers a break from the books and gives students a nice momento of their year at Carolina.

WHILE YOU WERE HERE

FALL 2010 – SPRING 2014

S U P P L E M E N T

CAROLINAB E S T O F

2 0 1 4

CAROLINAB E S T O F

2 0 1 4

As a Gamecock, my determination has No Limits.Justin Dunham, Alumnus

sc.edu/nolimits

Justin Dunham is always moving. A former high school athlete, he’s conditioned to make quick turns, think on his feet and motivate. His determination permeates the Earth Science classroom and his students. They jump at the chance to share their new knowledge of climate conditions, ocean tides and seismic waves. “I leave nothing on the table,” says the USC grad. “If I’m not tired at the end of the day, then I didn’t do enough.” It’s his energy that keeps the eighth-graders on their toes, because they know Justin will never sit down on the job.

SPOTLIGHTS E M E S T E R

FA L L 2 0 1 3

SPOTLIGHT

FOOTBALL PREVIEW2013

Nick Nalbone / THE DAILY GAMECOCK

Sizes - Tabloid

6 x 4.7926 x 9.75 3 x 9.75 3 x 4.792 3 x 2

Columns1 = 1.528”2 = 3.223”3 = 4.917”4 = 6.612”5 = 8.306”6 = 10”


DAILYGAMECOCK.COM

THE SUMMER DAILY GAMECOCK

The Daily Gamecock’s online edition serves parents, alumni and thousands more with content from the day’s paper as well as supplemental photo slideshows, videos and exclusively online features and news content. The site is updated each night with the newspaper’s print production, as well as throughout the day as news breaks and features unfold. Both The Daily Gamecock’s Twitter and Facebook followings, which number around 33,000, are directed to the site.

1 2

3

2 Pricing Info

Stats

Top Banner (728 x 90)

Large Box (300 x 250)

Button (120x90)

$40/day; $250/week

$30/day; $200/week

$25/day; $150/week

1

2

3

Reach thousands of students, faculty and staff, as well as visitors to the campus with our weekly summer edition of The Daily Gamecock. With many students and their parents on campus for orientation (more than 10,000) and summer campus tours (more than 5,000), advertising in the summer issues of The Daily Gamecock is an affordable and effective way to create a new client base with incoming students and renew your connections to returning students. The summer paper publishes every Wednesday during summer sessions with a circulation of 6,000.

Pricing Info

Business: $6.00 Univ. Dept: $5.00 Student Org: $4.00

Spot color rates are $50 per ad regardless of size. Regular, full-color rates apply to the summer paper.

2013 - 2014

372,705 sessions245,508 users

744,652 page views


DAILY GAMECOCK MOBILE ADVERTISINGPlace a link to your business on the home page for Carolina news and reach thousands of savvy shoppers. Link directly to your website or mobile app and reach our growing audience. The Daily Gamecock mobile app is a great way to connect with Gamecocks on the go. Check with your account representative for up to date user stats.

424x404pixels

pixels320x50

Tile Placement Banner AdvertisingPurchase a tile that will live on the home page of The Daily Gamecock app. Everytime a user opens the app your logo will be there! Once a user taps your tile they will be sent to your website. Limited space available.

We are also pleased to offer banner advertising for iPhones, iPads, and Android devices. For iPads, banner advertisements will have a size of 300x250 pixels. Banners will rotate on most pages as the user navigates through the app.

Tile Rates Banner Rates

$1200 $400

12 weeks 12 weeks

$650 $250

6 weeks 6 weeks

$125 $350 $70 $150

1 week 3 weeks 1 week 3 weeks


GARNET & BLACK

...G&B finds its way into the hands of some of the city’s most followed shop owners, stylists and fashion junkies.

“”

Garnet & Black, the university’s student magazine since 1994, brings national style and interest to the collegiate and community level. The staff works with local boutiques, hotels and businesses to dress models and set up photo shoots to create a magazine that rivals national publications in design and content. The magazine’s roots are in the community, and G&B finds its way into the hands of some of the city’s most-followed shop owners, stylists and fashion junkies.

With four printed editions a year and an online presence, Garnet & Black draws in readers year-round with weekly blogs, online-only features and event coverage. Each of the magazine’s full editions are also available online, putting your business in front of visitors seeking high impact content and cutting-edge design. You can visit the website at gandbmagazine.com.

3.875" x 5.125"8" x 5.125"8.5" x 11"

Pricing InfoBack Cover (8.5”x11”)Inside Cover (8.5”x11”)Full Page (8”x10.5”)Half Page (8”x5.125”)Quarter Page (3.875”x5.125”)

$700$600$500$300$200


SGTVWhether you need a video for a website, television or YouTube - SGTV can produce a professional video for whatever your needs are. For more information please contact your account representative or you can call the station directly at 803-777-3760.

Fully Produced Video: Commercial, Reel, Training, Promotional, Recruitment, Music Video, etc.

Filming: Speakers, Shows, Weddings, etc.

Video Sponsorships: Sponsorships will include a graphic at the beginning of videos with a 15 second voice over for videos over 3 minutes, and 10 seconds for videos under 3 minutes.

- One camera (A second camera can be added for $200 per day of shooting)

- Videos will be filmed with sound, and raw footage will be delivered with little or no editing

If aggregate view count does not reach estimate within 1 week of final video being released, sponsorships will be added to new videos until that goal is met. Sponsorships for specific shows may also be available.Graphics must be provided in 1080x1920 resolution, or contracted out by creative services.

- Video filmed and edited, including sound and basic graphics

- Minor editing can be added and pricing will depend on the event.

10 Videos - (estimated 1,000 views) 20 Videos - (estimated 2,000 views)

- Music licensing available (Pricing based on the needs of the project)

Pricing for videos requiring more than three days of shooting will need to be negotiated based on project

Pricing: Semester Pricing: Academic Year

One Hour (24 Spots) One Hour (48 Spots)Two Hours (48 Spots) Two Hours (96 Spots)

Three Hours (72 Spots) Three Hours (144 Spots)Each Additional Hour (24 Spots) Each Additional Hour (28 Spots)

WUSC - FMWUSC-FM is USC’s non-commercial, educational, HD free-format radio station on the frequency 90.5-FM. The station transmits at 2,500 watts with a range of 30 miles and serves an international audience with its webcast at wusc.sc.edu. WUSC has been providing diverse and unique programming to the Columbia area since 1947. WUSC is one of only a handful of free-format radio stations in the country. Free-format radio programming allows the DJs to determine the content of their shows by choosing music from WUSC’s extensive and diverse music library. WUSC offers a concert calendar, ticket giveaways, community news, remote broadcasts, a station website and more. Through underwriting, local businesses have the opportunity to be recognized for supporting quality programming. We can customize a schedule just for you! For more information, call the Public Affairs Director at 803-777-7172, or visit wusc.sc.edu.

$260 $470$415 $730

$570 $980+$150 +$250

1 Day Shoot (4 hours): $800







SOCIAL MEDIA

Pricing Info

Packages Include

Social media has become an integral part of creating a marketing plan and we have a program to help effectively manage that for you. Whether you use Facebook, Twitter or Instagram, social media can be a powerful tool to help connect with current customers and reach new ones.

Our social media team can help you determine the best mix for your business. They can also manage, monitor and track your account so you don’t have to!

1 month 1 month

$200 $200Twitter

Social Bundle

Pinterest

Facebook

Google+ (Local)

Instagram

$480 $480

$200 $100$480 $240

$100 $300$240 $720

3 months 3 months

13

24

Initial meeting to conduct needs analysis

Create a plan of action

Regular postings and monitoring

Interacting with community


TO SPRING SPORTS CENTER

DESIGNER CHECKLIST

Formats we accept: (with linked files and fonts)

Formats we do not accept

Settings

Last look

Adobe Illustrator (.ai)Adobe InDesign (.indd)Adobe PDF (.pdf)

Microsoft Word, Publisher, Powerpoint, Excel, Pages,JPEGs, GIFs, PNGs, and Quark Express

CMYK 300 DPI Outlined Embedded

Color Mode

Spell Check

Resolution

Sized correctly

All elements present? Fonts dropped?Correct color format?

Fonts Images

Deadline

the day before publication [email protected]

11 a.m.

File Preferred

Please email to

1 Column: 1.528” 3 Columns: 4.917” 5 Columns: 8.306”2 Columns: 3.223” 4 Columns: 6.612” 6 Columns: 10”

Student Media has an award winning team of designers that are here to help you with your creative at no additional charge. If you choose, you may design your own ad. We just ask that you follow the criteria below.


TO SPRING SPORTS CENTER

Distribution Locations

Rack LocationStudent Media HQ

100 30 on campus off campus


2O14 & 2O15 PUBLICATION DATESAugust September October

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Special Publications: Fall 2014

Notable Dates

Football Schedule

Welcome Back: Aug. 15

Classes Begin: Aug. 21

v. Texas A&M: Aug. 28

Classes End: Dec. 5

@ Vanderbilt: Sept. 20

Fall Break: Oct. 23-24

v. East Carolina: Sept. 6

Final Exams: Dec. 8-15

v. Missouri: Sept. 27

Thanksgiving Break: Nov. 26-30

v. UGA: Sept. 13

Commencement: Dec. 15

@ Kentucky: Oct. 4

Welcome Back: Jan. 12Parents Weekend: Sept. 26 Housing Guide: TBDFootball Preview: Aug. 28 Best of Carolina: Feb. 2015Semester in Review: Dec. 5 Year in Review: Apr. 27

Special Publications: Spring 2015

Classes Begin: Jan. 12

v. Furman: Oct. 18

Spring Break: Mar. 8-15

@ Auburn: Oct. 25

Final Exam: Apr. 29 - May 6

v. Tennessee: Nov. 1

Commencement: May 8-9

@ Florida: Nov. 15v. South Alabama: Nov. 22@ Clemson: Nov. 29

RateCard_Final_07102014.indd 16 7/11/14 9:29 AM

Student Media Advertising Media Kit 2014-2015 final

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