#Sreeattle: Social Media One-night Stand

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@Sree's Social Media One-night Stand #sreeattle these slides: bit.ly/sreeattle live video: livestream.com/mcdm Sponsored by @AAJA, @spjwash, @sajaHQ @seattletimes, @commlead FREE WIFI! UW NetID: event0894 | Password: UEFZ/YUFX/YENL

Transcript of #Sreeattle: Social Media One-night Stand

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@Sree's Social Media One-night Stand#sreeattle

these slides: bit.ly/sreeattlelive video: livestream.com/mcdm

Sponsored by @AAJA, @spjwash, @sajaHQ@seattletimes, @commlead

FREE WIFI! UW NetID: event0894 | Password: UEFZ/YUFX/YENL

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Social Media One-night Stand#sreeattle

these slides: bit.ly/sreeattle

SREE SREENIVASANChief Digital Officer, Columbia University

Professor, Columbia Journalism SchoolSocial- & digital-media blogger, CNET News | bit.ly/sreetips

Twitter: @[email protected] |www.sree.net

Facebook.com/sreetips | Facebook.com/sreenet

Social Media Guide: bit.ly/sreesoc

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My profession, education,

is one of many being disrupted right now. My

other profession, journalism, has been

disrupted for a decade now.

[This is @salkhanacademy]

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Graphic by @GKofiAnnan

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Lots of Media Experimentation

Below: Ads in AP's Twitter feed; left: AP news printed on restaurant receipts

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Lots of media

changes

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Because of RTs by @jack & @nickkristof

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@sree * Facebook.com/sreetips * bit.ly/sreesoc * #sreetips

●Social●Mobile●Video●Geolocation/local

Tech trends to keep an eye on in 2013:

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@sree * Facebook.com/sreetips * bit.ly/sreesoc * #sreetips

● Find new ideas, trends, sources● Connect with readers and viewers in

new, deeper ways● Bring eyeballs, traffic and attention

to their work● Help create, craft and enhance their

brands

What Social Media Can Do for Media Pros

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Facebook.com/sreetips

@sree * Facebook.com/sreetips * bit.ly/sreesoc * #sreetips

Facebook.com/james.stavridis

Admiral James Stavridis, commander of NATO’s operations in Libya

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Social Media Trends

Prof. Sree SreenivasanColumbia Journalism School

[email protected]: @sree

Facebook.com/sreetips@sree * Facebook.com/sreetips * bit.ly/sreesoc * #sreetips

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@sree * Facebook.com/sreetips * bit.ly/sreesoc * #sreetips

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@sree * facebook.com/sreetips * bit.ly/sreesoc * #sreetips

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@sree * facebook.com/sreetips * bit.ly/sreesoc * #sreetips

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@sree * facebook.com/sreetips * bit.ly/sreesoc * #sreetips

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@sree * Facebook.com/sreetips * bit.ly/sreesoc * #sreetips

Social Media Keeps Going Global

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Source: CheckFacebook.com

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Digital Skill SetSource: CheckFacebook.com

Source: CheckFacebook.com

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@sree * Facebook.com/sreetips * bit.ly/sreesoc * #sreetips

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@sree * Facebook.com/sreetips * bit.ly/sreesoc * #sreetips

vincos.it for this map

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@sree * Facebook.com/sreetips * bit.ly/sreesoc * #sreetips vincos.it for this map

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@sree * facebook.com/sreetips * bit.ly/sreesoc * #sreetips

Hey, Are You Listening?

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@sree * facebook.com/sreetips * bit.ly/sreesoc * #sreetips

Hey, Are You Listening?

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@sree * facebook.com/sreetips * bit.ly/sreesoc * #sreetips

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@sree * facebook.com/sreetips * bit.ly/sreesoc * #sreetips

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@sree * facebook.com/sreetips * bit.ly/soctravel * #sreetips

New Tools I'm Using Regularly: Instagram

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@sree * facebook.com/sreetips * bit.ly/soctravel * #sreetips

New Tools I'm Using Regularly: Tout

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@sree * facebook.com/sreetips * bit.ly/soctravel * #sreetips

New Tools I'm Using Regularly: SoundCloud

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@sree * facebook.com/sreetips * bit.ly/soctravel * #sreetips

New Tools I'm Using Regularly: RebelMouse

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Pinterest: Fastest growing independent social network * my take: bit.ly/sreepint

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Not just WHAT you post, but HOW you post can affect what gets seen...

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@sree * facebook.com/sreetips * bit.ly/sreesoc * #sreetips

New World of Hiring

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@sree * Facebook.com/sreetips * bit.ly/sreesoc * #sreetips

Who would you say yes to?

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@sree * Facebook.com/sreetips * bit.ly/sreesoc * #sreetips

Newish on LinkedIn: LinkedIn Today

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@sree * Facebook.com/sreetips * bit.ly/sreesoc * #sreetips

LinkedIn Maps - LinkedInLabs.com

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@sree * Facebook.com/sreetips * bit.ly/sreesoc * #sreetips

LinkedIn Maps - LinkedInLabs.com

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@sree * Facebook.com/sreetips * bit.ly/sreesoc * #sreetips

LinkedIn Maps - LinkedInLabs.com

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@sree * facebook.com/sreetips * bit.ly/sreesoc * #sreetips

New World of Hiring

Vizualize.me

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@sree * facebook.com/sreetips * bit.ly/sreesoc * #sreetips

New World of Hiring

Re.vu

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@sree * facebook.com/sreetips * bit.ly/sreesoc * #sreetips

New World of Hiring

Brazen Careerist Facebook app

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@sree * Facebook.com/sreetips * bit.ly/sreesoc * #sreetips

Newish Facebook (again)This time: Timeline, cover image, subscribers, smarter lists

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@sree * Facebook.com/sreetips * bit.ly/sreesoc * #sreetips

Newish Facebook (again)

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@sree * Facebook.com/sreetips * bit.ly/sreesoc * #sreetips

Newish Facebook (again)

Facebook.com/zuck

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@sree * Facebook.com/sreetips * bit.ly/sreesoc * #sreetips

Newish Facebook (again)

Going back in Zuckerberg's Timeline

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Pinterest: Fastest growing independent social network * my take: bit.ly/sreepint

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@sree * Facebook.com/sreetips * bit.ly/sreesoc * #sreetips

Change Your Media Diet

●Mashable●ReadWriteWeb●LifeHacker●BusinessInsider

○ 10 Things You Need to Know This Morning

● CNET News & SreeTips Social-Media Blog: bit.ly/sreetips

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@sree * Facebook.com/sreetips * bit.ly/sreesoc * #sreetips

Sustainable Social Media

●Use HootSuite or Tweetdeck to manage various accounts

●NutshellMail to get your social media alerts via email... also try Twilert

●BlissControl helps you keep up with changes

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@sree * Facebook.com/sreetips * bit.ly/sreesoc * #sreetips

@Sree's Social Media Success Formula

Your tweets, Facebook postings, etc, should have as many of these attributes as possible...

helpfulusefultimelyinformativerelevantpracticalactionablegenerouscrediblebriefentertainingfunoccasionally funny

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Social Media Today

SREE SREENIVASANChief Digital Officer, Columbia University

Professor, Columbia Journalism SchoolSocial- & digital-media blogger, CNET News | bit.ly/sreetips

Twitter: @[email protected] www.sree.net

Facebook.com/sreetips | Facebook.com/sreenet

Social Media Guide: bit.ly/sreesoc

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