SET FOR 2020: A NEW HOME FOR SPORT ENTHUSIASTSSport Society is a game changer. It’s where you belong when you move, refuel, shop and cheer. It’s where we go to win the cup, watch the match, eat fresh and meet our heroes. It’s ours. To inspire and be inspired.

The World’s Premier Sport Destination.

We are one. Join us.

THE HOME FOR SPORTS LOVERSA world of sport, wellness, training, entertainment, and sports retail under one roof

Dubai’s incredible sport scene finally has a home base

A living, breathing sports community on a grand scale. A premier sports destination exclusively designed as a home for everything sports across the city.

Being healthy, fit and active in Dubai is more than a national pastime - it’s a source of pride.

In a city with over 15 million annual visitors, where every conceivable sport thrives, the Dubai experience is a beacon of what a healthy society should look like. By the first quarter of 2020, which coincides with the launch of Sport Society, these numbers are expected to increase dramatically.

We’ve brought together every aspect of health, fitness, competitive sport and wellness to create a unique community in a vibrant, dynamic, colourful environment.

A place where sport lovers belong.

Dubai aims to set an example for cities around the world in encouraging citizens to give high importance to physical activity and sports.”Sheikh Hamdan bin Mohammed bin Rashid Al Maktoum, Crown Prince of Dubai

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BUSINESS BAYAn easy 20 minute car ride

from Business Bay

MIRDIFPart of the Mirdif neighbourhood,

Sport Society will become a gathering place for the community

DUBAI INTERNATIONAL AIRPORTA quick 10 minute ride from

Dubai’s bustling airport

SHARJAHEasily accessible to

visitors from Sharjah

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DEIRACan be reached within 18 minutes from Deira

DOWNTOWN DUBAIOnly 20 minutes away for

residents of Downtown DubaiPutting sports on the map

Sport Society is right where it needs to be, just off the highway and up to a 30 minute drive from the edges of the city.

It’s sprinting distance from the airport, so Dubai’s 15 million+ annual tourists can get there within minutes.

Connecting up to 1 million residents within a short 15 minute drive, Sport Society is also right next to an established community, Mirdif, with easy access from its arterial roads.

It’s the perfect place to be.

THE VENUERAW DYNAMIC BOLDDesigned and built by sport lovers around the unique concept of a multi-purpose sports Arena

We wanted to create much more than a mall - Dubai has enough. So, we created a unique concept that is irresistible to the millions of active Dubai residents. A community.

The community isn’t just a mall dressed up. It’s a safe, friendly place for families to get together and learn new things. A community of sport lovers to meet and watch a match. A chance to get fit and healthy. A chance to meet international sport heroes. A chance to buy the best sporting, health and wellness goods the world has to offer. A sense of belonging.

Whether you’re training, watching the match, shopping or refuelling, Sport Society has a unique ambience. It’s full of energy. Bright, colourful and designed to inspire young and old alike to stay active and love sport.

MORE THAN A MALL

When you step in to Sport Society, you enter a new world of colour and light, wide open spaces and raw materials. This is an urban playground. An Arena where a different event takes place within it and around it daily. Flexible, always moving, never staying the same. An authentic ambience that feels natural and always surprises.

The Sport Society experience is designed with a modern industrial aesthetic combined with the vulnerabilities and strengths of the natural world.

Raw materials normally hidden in a traditional mall concept - concrete, steel, exposed wood - play a vital role in transporting visitors to a place that they recognise - a natural urban playground.

It stays true to the grit and steel that it takes to go the extra mile and build a stronger and healthier self. Unashamedly raw and uncomplicated.

We have created a community that displays the virtues of honesty - nothing is concealed. From the mechanics of the elevators whose inner workings are completely exposed, to polished concrete floors and visible mechanical structures and services, visitors see behind the scenes, behind the facade.

With Sport Society there is no veneer - only raw honesty.

A LIVING BREATHING SPACE

MOVE AS ONE

Something for everyone

At Sport Society, you will discover the activity that makes you want to get up and move.

Carefully curated, Sport Society offers its visitors a wide selection of sporting, training and adventure activities.

From gyms to bowling, cricket simulators to climbing walls - this is a space with boundless opportunities for sport and adventure.

An official full-size NHL ice rink provides for a stunning, multi-purpose Arena, easily adaptable to host classes, activities and tournaments. Wrestling championships, ice hockey, beach volleyball and obstacle courses are some of the countless activities that will be hosted there.

There are also arcades, gymnastics and dedicated soft play areas for children to stay occupied, active and healthy.

There’s an activity here for you.

Enjoy these activities at Sport Society

AND MANY MORE

Football

Basketball

Rock Climbing

Volleyball

Bowling

Hockey

Jiu Jitsu

Gym

Golf

Cricket

Ice Skating

Trampoline

CHEER AS ONE

The Arena is Sport Society’s beating heart

Surrounded by stadium seats, the Arena’s energy is sure to draw a crowd with its ever-changing, versatile nature.

Sport Society has the facilities and award-winning events management team to deliver a unique experience to the Arena every day, organizing a programme of frequent activities to create buzz and excitement.

The Arena will play host to a multitude of events, from international sport celebrity meet-and-greets, product launches, dance demonstrations and even fan zones to watch all the major sporting events and championships.

It’s the place to meet your heroes, follow a tournament and take part in team sports.

This is where we go to cheer our teams, raise the bar and beat the odds. It’s where we go to witness records being smashed and challenges overcome. It’s ours, to cheer as one.

Take your seat and enjoy the game.

REFUEL AS ONE

Where it’s easy to eat well

Dubai is already home to some of the most innovative food trends and healthy eating outlets. Sport Society brings the best that the city has to offer under one roof. Uncompromisingly committed to healthy living, every café and restaurant at Sport Society serves up the freshest, finest natural ingredients.

Whether you’re vegan, allergic or fat-free, refuelling at Sport Society provides the widest possible choice to meet the lifestyles and dietary needs of Dubai’s sport communities.

This is also where the health conscious come to get their weekly groceries and stock up on the latest health and fitness supplements, so that you’re always refuelling with what’s best for your body. Sport Society is also home to a supermarket with a large selection of organic products.

Refuel with confidence.

SHOP AS ONE

A unique sports, fitness and well-being retail experience

With flagship sport stores, specialist sports equipment outlets and the very latest in sports fashion, shopping at Sport Society offers something for everyone.

Housing trending urban and sports clothing and footwear brands, Sport Society has the goods for all fashion enthusiasts.

Enthusiasts of all sports and activities can get the best equipment on the market for everything from football to rock climbing, marathon training and cycling.

Whether your sport of choice is indoor, outdoor, underwater or at the peak of a summit, the Sport Society shopping experience helps you over the finishing line.

Get the best at Sport Society.

Make Sport Society your daily pit-stop

We’ve developed a community experience that makes living well much easier, whether you’re bringing the whole family to watch a game or joining friends for a workout.

NURSERY & DAYCAREOn-site daycare and nursery facilities make it easy for Mums and Dads to lead healthy, active lives.

MEDICAL CENTREWorld-class medical professionals and outpatient services are on hand to deal with everyday medical needs.

CLINICWhether you’re diabetic, gluten-intolerant or just looking for nutritional advice to support your training goals, the clinic has the answers.

REHAB & PHYSIOTHERAPY CENTREKeep things ticking smoothly and deal with minor sports injuries with one of the many experts on-site.

ALL THE AMENITIES YOU NEED

PRAYER ROOMSSport Society has conveniently located prayer rooms for men and women.

ATM’SCash machines from all the major banks make withdrawing cash fast and easy.

SPA AND BEAUTYA wide variety of relaxation and well-being facilities help hard working sport lovers take time out and take care of the body and mind.

PERSONAL SHOPPING ASSISTANCEOn-site retail consultants with expert knowledge of all aspects of sports equipment, goods and services, are on hand to make sure you get exactly what you’re looking for.

FREE WIFIStay on message and in touch, whether you’re stocking up on organic groceries or hitting the treadmill, with Sport Society free WiFi.

CAR WASH AND VALETSave time parking with our valet service so you can spend more time experiencing the community. Our car washing services also mean you can return to a sparkling car after your workout.

MOBILE CHARGING STATIONSRefuel your phone wherever you are in Sport Society at one of our many mobile charging stations.

REACH THE FINISH LINEEverything you need to know to get up and running atSport Society

SKYZONE 3

RING 2

RING 1

GF ARENA

PARKING P1

PARKING P2

FACTS & FIGURES

The truly unique nature of Sport Society and its physical location near major urban districts and the city’s airport, mean we anticipate a footfall of 4 million per year once it is established.

TOTAL BUA(INCLUDING BASEMENT)

798,650 sq.ft.

THE SITE MEASURES 25,000 sq.m. / 260,000 sq.ft.

Sport Society is spread over three levels of retail, activities, F&B and a fourth rooftop level for outdoor activities. Basement parking comprises two levels with on-site valet and car washing facilities. All levels are carefully designed to create superb visibility and easy navigation to offer visitors a friendly and enhanced experience.

TENANT CATEGORIES

SHOPSporting Goods Sports Flagship Sports Fashion Toys and Hobbies Footwear Watches / Sports Accessories Health and Beauty Electronics Services

REFUELF&B - Restaurant F&B - Café F&B - QSR / Impulse Supermarket

MOVEEntertainment Gym / Sporting ActivitiesSHOP REFUEL MOVEOUTDOOR AREAS

ARENAGF Arena is where visitors enter from the street at either the front or back of the building. The ground floor also offers direct access to the Arena.

Ring 1 provides the perfect view of the central Arena and is packed with amenities such as physiotherapy and wellness centres.

RING

SHOP

REFUEL

MOVE

ESCALATOR

ELEVATOR

SERVICE ELEVATOR

INFORMATION DESK

FEMALE WC

MALE WC

SHOP

REFUEL

MOVE

ESCALATOR

ELEVATOR

SERVICE ELEVATOR

FEMALE WC

MALE WC

FEMALE PRAYER ROOM

MALE PRAYER ROOM

Ring 2 is where visitors find the widest possible selection of cafés, restaurants and healthy snacks, as well as the family entertainment area.

RINGThe roof, called Skyzone, has two fully air-conditioned football pitches. There’s always time for a kick-about with friends and space to hone football skills.

SKYZONE

SHOP

REFUEL

MOVE

ESCALATOR

ELEVATOR

FEMALE WC

MALE WC

OUTDOOR AREAS

MOVE

ESCALATOR

ELEVATOR

OUTDOOR AREAS

SERVICE ELEVATOR

Developed by Vivacity

Since its inception, Vivacity strives to create unique communities and developments blending innovation and quality of life. These are the values that dictate how and what we create. We develop places that foster the notion to always improve the way we live whether it is through residential communities, office buildings, hotels or even retail centres.

Vivacity has 50 years of experience in place-making in Dubai. With over 5.5 million sq.ft. of real estate across the UAE, Vivacity aims to become a world leading real estate developer with the unique mission to enhance quality of life.

Over the years Vivacity has grown not only in real estate developments but also in retail. Vivacity has entered the retail market with new sports and fitness brands which once again reflect the group’s mission values.

Vivacity continues to grow and diversify to position itself as a leader in the world of real estate while emphasizing on well-being. Vivacity has played its part in developing new investment dimensions through genuine business concepts and high quality products and services in the MENA region and abroad by contributing to the rise of one of the world’s most vibrant cities in the world.

Our Exclusive Retail Advisors

McARTHUR + COMPANY operates in the MENA and Asia regions and provides strategic retail real estate advisory, leasing and shopping centre management services to a wide range of clients.

The firm has enjoyed success in 21 countries with over 150 mall projects providing investment, finance, development planning, marketing as well as retail leasing and management services.

mcarthurcompany.com

Email leasing@mcarthurcompany.com Telephone +971 4 392 8304 Fax +971 4 399 0421

Suite 401-403, The Pinnacle Building, Sheikh Zayed Road, Al Barsha, PO Box 283850, Dubai, United Arab Emirates

sportsociety.com

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We are one. Join us