Contents

For the month of June, Seoul Tour+ introduces various places and events, including Lotte World Aquarium, which reopened on May 12, a special cake-making program, and the Seoul Summer Sale 2015, which will continue for the entire month of July.

1 Lotte World Aquarium 1

2 COEX Mall 2

3 Museum_Arario Museum in Space 3

4 Special Recommendation_The Cake Story 4

5 Special Recommendation_ATELIER SENAN 5

6 Special Recommendation_Alive Museum 6

7 Nonverbal Performance_SACHOOM 7

8 Jongno 3-ga’s Bossam Alley 8

Special1 Seoul Summer Sale 2015 9

Special2Recommended Course for Geumcheon Tour

(shopping, arts, meals)10

Special32015 Seoul Certification Program for High Quality Tour

Package11

- 1 -

1

Lotte World Aquarium

Overview

Place Lotte World Aquarium No. of visitors Maximum 2,000

Address B1 and B2 floors, 300 Olympic-ro, Songpa-gu, Seoul

Contact Yang U-yeong Phone +82-2-411-4923

Homepage www.lotteworld.com Holidays Open 365 days

Opening

hours

Weekdays 10:00~20:00 Payment

method

Cash or credit card

(including international cards)Weekends 10:00~22:00

FeeAdults 29,000 won

※ Contact for

group fees

Languages

availableEnglish, ChineseYouth 27,000 won

Children 25,000 won

Description

Lotte World Aquarium, a place to enjoy the deep and vast ocean as well as its ecosystem in the city center

‣‣ The largest urban aquarium in Korea in a 11,240㎡ area, with a viewing distance length of 840m

‣‣ The longest underwater tunnel and viewing window in Korea

‣‣ A wide variety of marine organisms – 55,000 of 650 species from oceans around the world – such as

freshwater fish from Hangang River and beluga, the white whale from the North Pole

The Second Lotte World The 6th tallest building in the world at 555m with 123 floors and the highest observatory in the world

has now been partially opened.

‣ ‣ It houses Lotte Duty Free Shop, Lotte Mart, Hi-Mart, Lotte Cinema, Lotte World Aquarium as well as a

major fashion mall.

PhotosView of the Second Lotte World ① View of the Second Lotte

World ②

Aquarium: the longest viewing window in Korea

Aquarium: the longest underwater tunnel in Korea

Aquarium: beluga whale from the North Pole

Directions ‣ ‣ Exit ① at Jamsil Station of Seoul Subway Lines 2 and 8 - Use underground passageway

Parking info

‣ ‣ Parking space available in Lotte World ⁍ Parking allowed only for cars with prior reservation / Reservation one day prior to visit / 1,000 won

per 10 minutes ⁍ Tourist buses for groups can be parked at the Lotte World parking lot after dropping off tourists.

Product

development

tips

‣ ‣ A product with the theme of healing linked with a temple stay at Bongeunsa Temple and a visit to Olympic Park, etc. can be developed.

‣‣ A place for non-stop enjoyment with a theme park, shopping mall, cinema and aquarium, recommended for tourists on a short trip

Nearby sites ‣ ‣ COEX, Olympic Park, Seokchon Lake, Jamsil Sports Complex, Bangi-dong Food Street, Bongeunsa Temple

- 2 -

2

COEX Mall

Overview

Place COEX Mall No. of visitors No limit

Address 513 Yeongdong-daero, Gangnam-gu, Seoul

Contact Choe Yeong-won Phone +82-2-6002-5304

Homepage www.coexmall.com Holidays Open 365 days

Opening

hours10:30~22:00

Languages

availableEnglish, Chinese

Description

“Life is unfolding": This is where the stories of life unfold.

COEX, a venue for exchange in shopping, culture and arts, tourism, etc., reopened on November 27,

2014 after renovation.

‣‣ Renovation from a conventional shopping mall into a cultural platform combining lifestyle and culture

with the addition of multiple event spaces

⁍ Spaces set up for families such as a multiplex theater, aquarium and kids’ lounge

⁍ Popular restaurants (F&B) from Seoul’s hot spots including Garosu-gil and Samcheong-dong

⁍ It consists of six zones and five plazas developed based on different concepts according to the

different lifestyles of consumers.

PhotosView of COEX Mall ① View of COEX Mall ② View of COEX Mall ③

Inside view of COEX Mall ① Inside view of COEX Mall ② Night-time view of COEX Mall

Directions ‣ ‣ Exits ⑤ and ⑥ at Samseong Station of Seoul Subway Line 2 - Underground connection (Enter COEX Mall via

Millennium Plaza)

Parking info ‣ ‣ Parking available within the building: B2, B3, B4, RF

⁍ Cars (less than 2.5 ton): 4,800 won per hour / Trucks: 9,600 per hour (for parking for 1 hour or longer)

‣ ‣ Large buses: Prohibited from parking within the building. Please use Tancheon Parking Lot.

Product

development

tips

‣ ‣ A product for FITs and MICE can be developed due to numerous hotels around the area and easy

accessibility via public transportation.

‣ ‣ A product based on Hallyu-related themes linked with Hallyu attractions including CUBE Entertainment my be

developed.

Nearby sites ‣ ‣ Lotte World, Olympic Park, Bongeunsa Temple, Cheongdam-dong Street, CUBE Entertainment, JYP Entertainment

- 3 -

3 Arario Museum in Space

Overview

Place Arario Museum in Space

Address 83 Yulgok-ro, Jongno-gu, Seoul Phone +82-2-736-5700

Homepage www.arariomuseum.org Holidays Open 365 days

Reservationhttp://ticket.interpark.com/Ticket/Goods/GoodsInfo.asp?Go

odsCode=14007966#

Opening hours

10:00~19:00

Fee

PersonAdults 10,000 won

Payment method

Cash or credit card (including international cards)

Youth 6,000 wonChildren 4,000 won

Group*Consultation and reservation requirede-mail: info@arariomuseum.org

Exhibition guide

Free exhibition guide in Korean (Mon.~Fri.: 11:00, 14:00)

Discount 50% off for the elderly aged 65 or older and persons with disabilities Audio guide Audio guide in Korean, Chinese,

English and Japanese (2,000 won)

Description

Arario Museum in Space: A cultural space where past meets present and various different genres of arts coexist

‣ ‣ An art museum introducing diversified contemporary artworks from Korea and abroad to the public

‣‣ The museum building registered as Cultural Property No. 586 was designed by the late Kim Swoo-geun,

a leading Korean architect, and has significant historic value.

⁍ The original building has been preserved, and together with unique contemporary art exhibits, the place

presents a novel experience to visitors.

‣ ‣ The glass building (in SPACE) connected to the exhibition hall houses dining facilities such as a bakery,

café and restaurant, satisfying both visual and culinary tastes.

‣‣ Four affiliated museums in Jeju-do: Tapdong Cinema, Tapdong Bike Shop, Dongmun Motel I, Dongmun Motel II

PhotosView of Arario Museum in Space Museum building Glass building housing dining facilities

Small theater in the museum Staircase inside the museum View of museum entrance in winter

Directions ‣ ‣ Exit ③ at Anguk Station of Seoul Subway Line 3 - Go straight for 3 minutes.

‣ ‣ Bus No. 109, 151, 162, 171, 172, 272, 7025 / Get off at Changdeokgung Bus Stop.

Parking info ‣ ‣ Parking spaces are available for guests at the museum restaurant.

Product development

tips

‣ ‣ A product on the theme of the tradition of Seoul linked to nearby villages of Samcheong-dong,

Insa-dong and Bukchon Hanok Village may be developed.

‣ ‣ Perfect place for busy tourists who can benefit from the place’s multiple functions – museum,

restaurant, café, etc.

Nearby sites ‣ ‣ World Heritage sites of Changdeokgung Palace and Jongmyo Royal Shrine, Changgyeonggung Palace,

Bukchon Hanok Village, Samcheong-dong Café Street, Insa-dong, Gyeongbokgung Palace, Gwanghwamun

- 4 -

4 The Cake Story

Overview

Place The Cake Story

Address 6 Apgujeong-ro 14-gil, Gangnam-gu, Seoul Phone +82-2-512-0971

Homepage www.thecakestory.co.kr HolidaysJanuary 1, Chuseok, Lunar New Year’s Day

Reservation Phone reservationOpening hours

Weekdays 11:00~21:00

Weekends 11:00~20:00

Fee

Sheet (including whipped cream and pineapple)

From 16,000 won Payment method

Cash or credit card(including international cards)

Cupcake (3-piece set) From 11,000 wonLanguages available

EnglishTopping From 500 won

Description

The Cake Story, a place for the unique experience of cake-making for a special person on a special day ‣‣ Experience making simple cupcakes, round cakes and heart cakes in a day using various toppings and

whipped cream. ‣ ‣ Filming location for Mnet’s Naked 4Show episodes starring Ji-yeon from T-ara and Gwang-hui from ZE:A as

well as music videos ‣‣ Cupcake making: Freely decorate your cupcake with whipped cream and other toppings according to your

preference. ⁍ Three-piece cupcake set / Duration: 1 hour

▶ ▶ ▶ ▶

‣‣ Advanced class [One Day Class] ⁍ Cake: Choose between round cake and 6-piece cupcake set / Duration: 3~4 hours / Fee: 120,000 won / Number

of participants: Up to three persons

PhotosInside view ① Inside view ② Topping table

Completed cake ① Comepleted cake ② One Day Class

Directions ‣ ‣ Exit ⑤ at Apgujeong Station of Seoul Subway Line 3 - Go 500m – Turn left after Bridge Glasses – It’s on the 3rd floor of the second building to the right.

Parking info ‣‣ Public parking lot of Singu Elementary School can accommodate 80 cars.

‣‣ Parking lot within the building can accomodate seven cars (small space).

Product development

tips

‣‣ The location in Sinsa-dong Garosu-gil, a fashion hot spot, can be ideal for the development of a product combining shopping and unique experiences.

‣‣ As cake is associated with celebration, it can be recommended for FITs consisting of families, lovers or friends, or tourist groups.

Nearby sites ‣‣ Sinsa-dong Garosu-gil, Gangnam Tourist Information Center, Hyundai Department Store, K-Star Road, Apgujeong

Rodeo Street

- 5 -

5 Atelier Senan

Overview

Place Atelier Senan (porcelain painting experience)

Address 1 fl. 163-1, Hangang-daero, Yongsan-gu, Seoul Phone +82-70-7552-8279

Homepage http://www.porcelainshop.co.kr HolidaysSundays, January 1, Chuseok, Lunar New Year’s Day

Reservation Phone, e-mail (shanonj@naver.com) Opening hours Mon. - Sat. 10:00~18:00

Fee(negotiable)

Class fee 20,000~30,000 wonPayment method

Cash or credit card(including international cards)Porcelain 5,000~30,000 won

Languages available

EnglishDecal paper 500~5,000 won

Description

Atelier Senan, where you can make a one-of-a-kind porcelain piece of your own.

‣‣ Porcelain painting: Porcelain painting using special pigments and completing the piece by firing it at

800℃

‣‣ Making various objects such as brooches, pendants, rings, coffee cups, jewel boxes and dishes by painting

directly on porcelain or attaching decalcomania paper

▶ ▶ ▶ ▶

‣ ‣ Classes are led by the artist who became the first Korean to be represented in the collection of Collezione

Permanente delle Arti del Fuoco in Italy.

‣ ‣ The atelier was covered in a TV program on the StoryOn Channel in 2011 and is currently patronized by a

number of celebrities.

PhotosView of Atleier Senan Inside view 1 Inside view 2

Class corner Left: initial cups / right: brooches Above: cups / below: jewel boxes

Directions ‣ ‣ Exit ④ at Samgakji Station of Seoul Subway Line 4 - Follow the back street for 30m – It’s on the 1st fl.

of the building to the left.

Parking info ‣‣ Public on-street parking at Samgakji Station can accomodate 13 cars (250 won for the first 5 minutes and

250 won per additional 5 minutes)

Product development

tips

‣‣ A product linked with furniture streets including the one in Nonhyeon-dong may be developed for tourists

interested in home interior decoration.

‣ ‣ Recommended for VIPs who want high-class tour

Nearby sites ‣‣ I’Park Mall, War Memorial of Korea, National Museum of Korea, Itaewon Street, Ichon Hangang Park

- 6 -

6 Alive Museum

Overview

Place Alive Museum Insa-dong Main Branch

Address B1 and B2, Daeil Bldg., Insadong-gil, Jongno-gu, Seoul Phone +82-2-2034-0600

Homepage www.alivemuseum.com/branch/insa Closed Open throughout the year

Reservation No reservation required Hours 09:00~20:30

Fee

Person Adults 12,000 won, children 10,000Payment method

Cash or credit card (including international cards)

GroupContact Jeong Sang-gon (02-2034-0630) for consultation on groups with 20 or more persons

Languages availab le

English, Chinese, Japanese

Description

Alive Museum, a place for satisfying all five senses in Insa-dong, where past and present coexist

‣ ‣ Famous among foreign tourists as a filming location for Korean TV drama You’ve Fallen For Me and

a Chinese entertainment show

‣ ‣ More than 100 trick art works, large objects and digital media works displayed on B1 and B2 levels.

‣ ‣ Visitors can have three-dimensional experiences and become characters in famous paintings.

Photos

Room of Comma Palm Wind Night of Honeymoon

Deputy Oh in Baksal Marilyn Monroe’s Meal Beijing Opera

Directions

‣‣ Exit ① at Jongno 3-ga Station of Seoul Subway Line 1 - Go 300m – Turn right before Tapgol Park – You

can find it at the entrance to Insa-dong.

‣ ‣ Exit ⑥ at Anguk Station of Seoul Subway Line 3 - Go 50m toward Insadong Street – Turn left and go 500m

Parking info ‣ ‣ Parking lot of Daeil Bldg. available for use (1,500 won per first 30 min., 500 won per additional 10

minutes)

Product development

tips

‣ ‣ A product linked with Dynamic Maze (智勇迷宫), a sports space on 1st fl. of Dongil Bldg. may be

developed (scheduled to open in July 2015).

‣ ‣ A product with the theme of tradition and modernity of Seoul linked with nearby traditional tourist sites

(e.g. Gyeongbukgung Palace, Gwanghwamun, Changgyeonggung Palace) may be developed.

Nearby sites ‣ ‣ Insadong Street, Ssamji-gil, Gyeongbokgung Palace, Bukchon Hanok Village, Samcheong-dong, Myeong-dong

- 7 -

7 SACHOOM

Overview

Program SACHOOM (renewed)

Address4th fl. Cinecore Bldg., 33-1 Gwancheol-dong, Jongno-gu, Seoul

Phone +82-2-3676-7616~7

Homepage www.sachoom.com Holidays Open 365 days

ReservationInterpark http://ticket.interpark.com Payment

methodCash or credit card (including international cards)Auction http://ticket.auction.co.kr

FeePerson

VIP 70,000 wonHours

Mon.~Fri. 20:00

R 50,000 won Sat. 15:00, 19:00 S 40,000 won Sun./holidays 15:00

Group Negotiation possible Languages English, Japanese, Chinese

Description

“Dance is the most candid and hottest language. Come on and let’s dance!”

No. 1 non-verbal dance musical SACHOOM

‣‣ It is a non-verbal dance musical with the theme of the global language of ‘dance.’

‣‣ Based on a story with which anyone can empathize and combining a wide variety of dance genres

including hip-hop, jazz, modern dance and break dance, the musical brings the performers and

viewers together in an enthralling festival, from beginning to end.

‣‣ Global recognition of SACHOOM

⁍ Tour of 24 cities in China in 2013 ⁍ Main performance at Yeosu EXPO in 2012

⁍ Main performances at Korea House for the Vancouver Winter Olympics in 2010, Seoul City Pavilion

in Shanghai EXPO and Guangzhou Asian Games

Photos Welcome Overture Lovers’ scene

Viewer participation (proposal scene) Outside view of performance hall Ticket box

Directions ‣ ‣ Exit ⑮ at Jongno 3-ga Station of Seoul Subway Lines 1 , 3 and 5 - Go 300m – Turn left after Burger King

– Go 100m

Parking info ‣ ‣ Public transportation recommended due to insufficient parking space in the Cinecore building

‣ ‣ 3,000 won for those with SACHOOM tickets for the first 3 hours and 1,000 won per additional 10 minutes

Product development

tips

‣ ‣ As it is a non-verbal performance, it is recommended for foreign tourists as well as Korean viewers.

‣ ‣ Passionate and exciting performance of young dancers that can be recommended to dating couples or

tourists highly interested in Hallyu

Nearby sites ‣ ‣ Cheonggyecheon Stream, Tongin Market, Jonggak and Jongno Youth Street, Insa-dong, Jongno 3-ga’s

Bossam Alley

- 8 -

8

Jongno 3-ga’s Bossam Alley

Overview

Place Jongno 3-ga’s Bossam Alley Number of shops 8

Address Gwansu-dong, Jongno-gu, Seoul Opening hours 12:00~5:00 (differs among shops)

Gul Bossam

price

Small 20,000 won~Payment

method

Cash or credit card

(including international cards) Medium 25,000 won~

Large 30,000 won~

Description

Jongno 3-ga’s Bossam Alley: A traditional place where visitors can enjoy the best of Gul Bossam

‣ ‣ Bossam originated from the Joseon Dynasty, during which noblemen’s servants were served

generously with meat from a whole pig and freshly made Kimchi after Kimjang (Kimchi-making for

the winter) in recognition of their hard work.

‣ ‣ Main food of Bossam Alley: Gul Bossam (oyster, pork, Kimchi, radish Kimchi, etc.)

‣ ‣ Each shop offers various additional dishes such as Gamjatang (pork bone soup), Dakdoritang (spicy

braised chicken) and Ojingeo Bokkeum (spicy stir-fried squid), presenting guests with not only hearty

meals but also warm and generous hospitality that is uniquely Korean.

‣ ‣ Shops: Gaboja Gul Bossam (+82-2-2268-5353), Jeonjujip (+82-2-2278-3311), Samhaejip

(+82-2-2273-0266), Heungbuga (+82-2-2269-8110), Janggun Bossam (+82-2-2274-9548), Choebuja

Bossam (+82-2-2272-4726), etc.

Photos View of Bossam Alley 1 View of Bossam Alley 2 View of Bossam Alley 3

Gul Bossam Menu at Janggun Bossam

Directions ‣‣ Exit ⑮ at Jongno 3-ga Station of Seoul Subway Lines 1 and 3 - Go 20m and turn left – Go into

the first alley – The shops are on the left and right sides of the alley.

Parking info ‣ ‣ Public parking lot of Jongmyo available for 1,418 cars (24 hours, 365 days a year, 800 won per 10

minutes)Product

development

tips

‣ ‣ A popular eatery tour product linked with the food cart street on Jongno 2-ga and the food alley in

Nagwon-dong can be developed.

Nearby sites ‣ ‣ Cheonggyecheon Stream, Insa-dong, Jongmyo Royal Shrine (a World Heritage site), Jongno Jewelry

Shopping Street, Nagwon Instrument Arcade, Bangsan Market

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Special1

Seoul Summer Sale 2015

Overview

Place Entire city of Seoul

Organizer Seoul Tourism Organization Phone +82-2-3788-0858

Homepage http://sale.visitseoul.net Period July 1 ~ 31, 2015

How to participate

Use discount coupons on the event homepage, mobile pages and leaflets

Languages available

Information and events presented in English, Chinese (simplified/traditional) and Japanese

Description

Seoul Summer Sale 2015, a whole month of opportunities for discounted shopping in Seoul

‣‣ A major shopping tourism festival for foreign tourists, held everywhere in Seoul in July 2015

‣ ‣ A total of 92 (subject to change) participating stores (dept. stores, duty free shops, superstores, shopping malls, cosmetics, fashion, beauty, spa, casino, culture, exhibition/performance, food and beverages, finance, transportation, etc.) will offer different shopping perks, such as discount prices, free gifts and prize events.

Poster Category Participating stores

S h o p p in g m a ll(1 5 )

D e p t . s to re (4 )Lo tte D ep t. S to re , H yunda i D ep t. S to re , S h in se g ag e D ep t. S to re , G a lle ria D ep t. S to re

D u ty fre e sh o p (4 )

L o t te , S h illa , D o n g h w a a n d W a lk e rh ill D u ty F re e S h o p s

S u p e rs to re (3 ) E -M a rt , H o m e P lu s , L o t te M a r t

S o u v e n ir (1 )M y eo n g -d o n g T o u r is t In fo rm a t io n C e n te r S o u v e n ir S h o p

Shopp ing m a ll (3 )

T im e s S q u a re , IF C M a ll , H O T T R A C K S

F a sh io n&

b e a u ty(2 0 )

C o sm e t ic s (1 1 )

T h e F a c e S h o p , TO N Y M O LY , e S p o ir , B o m i C o sm e t ic s , D r . P h a rm , C o co n u t K it (N a tu re R ep u b lic , H an s k in , B a n ila C o ., G u e r is s o n , I t ’s S k in , H o lik a H o lik a )

D rug s to re (2 ) O liv e Y o u n g , W a tso n s

F a sh io n (1 ) E v isu

B e a u ty (5 )F ran ck P ro vo st, X e o H a ir , Pp ittan g kk i, W ith B eau ty Sa lo n , En C lo e

S p a (1 ) D rag o n H ill S p a

E n te rta in -m e n t(1 8 )

C a s in o (2 ) W a lk e r H ill C a s in o , S e v e n L u ck C a s in o

C u ltu re (4 )3355 (Ko rean trad it io n a l c lo th e s e xp e r ien ce ), E LAN D C ru ise , Lo tte W o rld , N Seou l Tow e r

E x h ib it io n , p e rfo rm -

a n c e(1 2 )

N a t io n a l M u se u m o f K o re a , H e s se ’s D ra w in g E xh ib it io n , M u se u m K im ch ik a n , A liv e M u se u m , D a rk R o o m E p is o d e I, D y n a m ic M a ze , T r ic k e y e M u se u m , S A C H O O M , Je o n g d o n g T h e a te r : B a e b ija n g je o n , Ju m p , F a n ta -S t ic k , T h e P a in te rs : H e ro

F& B(6 )

Fo o d an d b e v e ra g e s (6 )

W an g b ijib , S a i C h ic k e n , H w a n g h u S am g ye ta n g , H an u tu p p u l, C o ffe e S m ith , N a m sa n g o l H a n o k V illa g e

O th e rs(5 )

F in a n c e (4 )K o re a E x c h a n g e B a n k , W o o r i B a n k , H a n a B a n k , S h in h an B a n k

T ra n sp o rta -t io n (1 )

A irp o rt R a ilro a d E xp re s s (A R E X )

D o n g d a e -m u n(1 4 )

D D P (1 3 )

[D e s ig n L ab ] G a r iz , L e x o n , d d p L iv in g D e s ig n M a rke t , R N m a d e , U rb an e y , D e s ig n L a b C a fé [D e s ig n M a rke t ] TO N Y M O LY , D ig ita l P lu s , R e d E y e , C re m o n d e , H o llyw o o d E y ew e a r , G u a rn e r i T a p h o u se , B e e s ke t

D o o ta (1 ) D o o ta

C J(1 6 )

C J F o o d s (1 6 )

Foo d O C lo ck , Fo o d O n A ir , C J Fo o dw o rld (V IP S , B ib ig o , C h e iljem yun so , V IP s B u rg e r , C h in a Fa c to ry E xp re ss , B a e kse o lgw an , H app y So y , S am ho F ish C a ke , F re sh ia n , Lo co C u rry , To u s le s Jo u rs , A Tw o som e P lace , C o ld S to n e , P e titze l)

※ Please refer to the event homepage for discount details and shop locations.

- 10 -

Special2

Recommended Course for Geumcheon Tour (shopping, arts, meals)

Overview

Program Recommended Course for Geumcheon Tour

Address

Shopping malls (Mario Outlet, Hyundai Outlet, W-Mall)

Digital-ro 9-gil, Geumcheon-gu, Seoul

Seoul Art Space Geumcheon (arts) Geumcheon-gu, Seoul

D’maris (meal) 7th fl. 201 Siheung-daero, Geumcheon-gu, Seoul

Category Homepage Holidays Languages

Mario Outlet www.mariooutlet.co.kr Open 365 days English, Japanese, Chinese

Hyundai Outlet www.ehyundai.com Open 365 days English, Japanese, Chinese

W-Mall w-mall.co.kr Open 365 days English, Japanese, Chinese

Seoul Art Space Geumcheon

http://www.sfac.or.kr/html/artspace/geumcheon_introduction.asp Open Mon. - Fri. -

D’maris www.dmaris.co.kr Open 365 days English, Japanese, Chinese

Description

Stop by for shopping, art appreciation, and elegant meals on your way to Incheon Int’l Airport.

‣‣ Major shopping malls such as Mario Outlet, W-Mall and Hyundai Outlet are gathered in the district along with hot spots of IT, culture, entertainment and cuisine.

⁍ Mario Outlet: A place for one-stop shopping containing domestic and foreign fashion brands, theme parks, living brands and F&B, where customers get 1% of their purchase amounts saved as their customer points.

⁍ Hyundai Outlet: It’s the Gasan branch of Hyundai Outlet, an affiliate of Hyundai Department Store, and customers with membership cards get 0.1% of their purchase amounts accumulated as their points.

⁍ W-Mall: One-stop shopping of high-quality brand goods is possible in this shopping mall at up to 90%~50% discount prices. Customers get 1% to 3% of the purchase amounts saved as customer points.

‣ ‣ Seoul Art Space Geumcheon: A creative space set up by renovating an old printery, it is an international residency and joint project studio experimenting with global aesthetics and regionality.

‣ ‣ D’maris: The world’s largest seafood buffet restaurant (accommodates 1,500 persons in a 6,611㎡ area) where guests can enjoy about 2,500 kinds of dishes from all around the world

PhotosMario Outlet Hyundai Outlet W-Mall

Seoul Art Space Geumcheon D’maris

Directions

‣‣ Mario Outlet: Exit ④ at Gasan Digital Complex Station of Seoul Subway Lines 1 and 7 - Go 200m and it’s on the left.

‣ ‣ Hyundai Outlet and W-Mall: Located at Mario Intersection (across from Mario Outlet) ‣ ‣ Seoul Art Space Geumcheon: Exit ① at Doksan Station of Seoul Subway Line 1 ‣ ‣ D’maris: 7th fl., Home Plus Siheung branch at Siheung Intersection

Parking info ‣‣ Shopping malls: Each shopping mall has a parking lot for over 500 cars (parking space for large buses at

Gasan Digital Complex Station) ‣‣ Seoul Art Space Geumcheon and D’maris: Free parking space within relevant buildings

Product development

tips

‣‣ Recommended for tourists who are interested in Hallyu and shopping ‣‣ A product combining shopping, arts and convenient meals can be deloped by linking Gasan Fashion Town and Seoul Art Space Geumcheon.

Nearby sites ‣ ‣ AK Plaza, Sindorim Techno Mart, Mt. Hoam Fortress (national historic site), Sunheung Ahn Family’s Tombs,

Seated Stone Buddha at Hoapsa Temple *Visit Geumcheon-gu Office homepage (http://www.geumcheon.go.kr) and click on Culture & Tourism in the above menu to get more information.

- 11 -

Special3

2015 Seoul Certification Program for High Quality Tour Package

Development of quality escorted group tourism products with goal of increasing tourist satisfaction(Certification and support for PR marketing at home and abroad, etc.)

Project 2015 Seoul Certification Program for High Quality Tour Package Period April~December 2015

Contact

Seoul Tourism Organization Name Phone E-mail

Supervisor Kim Eun-Mi, Chief +82-2-3788-0864 wanshi@seoulwelcome.com

Japan Huh Ryn +82-2-3788-8126 lynn@seoulwelcome.com

Greater ChinaLim Ji-Su +82-2-3788-8154 jisulim@seoulwelcome.com

Shin Ji-Eun +82-2-3788-0835 cindy326@seoulwelcome.com

Southeast Asia,North America, and Europe Ku Ji-Hye +82-2-3788-0879 finekj@seoulwelcome.com

ProjectOverview

‣‣ Objective⁍ Boost the development of quality tourism products in order to offer diverse

cultural experiences and other benefits

⁍ Increase tourist satisfaction by promoting the use of Seoul City-certified

tourism productsHigh Quality Tour Package Certification Mark

‣ ‣ Procedure

Application submitted(on a rolling basis) ‣‣

Certification Evaluation

‣‣Promotion Support

Submit applications through partner agencies in Korea

Certification of high-quality tour package given after evaluation

Promotion and management support provided

‣ ‣ How to apply ⁍ Applicants should submit the Program Participation Agreement form to Seoul Tourism Organization

through Korean inbound partners

ProjectContents

‣‣ Benefits

Project Certified quality tour products Tour products

Promotion support

⦁ Certification issuance and authorization to use the certification label (Valid for two years)⦁ Provision of up-to-date Seoul City tourist information

⦁ Provision of up-to-date Seoul City tourist information

✦ The project benefits are subject to change depending upon the policies of Seoul City.

‣ ‣ Basic requirements for application

Classification Requirements

Accommodation

⦁ Tourist hotels or higher-level hotels in Seoul (stays of at least two nights) ⦁ Includes Hanok (traditional Korean-style house) stay, temple stay, Goodstay, Hi Seoul Youth Hostels, Korea Stay

✦ Peak season (April~October): One night at a tourist hotel in the Gyeonggi/Incheon area allowed ✦ Winter tourism products (November~December): One night at a tourist hotel in the Gyeonggi or

Gangwon area allowed

Meal

⦁ Minimum of KRW 20,000 per person for two to three meals per tour product and at least two days in Seoul ⁍ Minimum of KRW 6,000/person for one meal ✦ Lunch or dinner ✦ Restaurants in Seoul and Gyeonggi areas ✦ Breakfast excluded from evaluation (breakfast at a tourist hotel recognized once only)

Attraction

⦁ Minimum of KRW 15,000 per person for admission to two or three tourist spots or fees for hands-on experience events at two or three tourist spots

⁍ Minimum of KRW 5,000 per person for admission to one tourist spot ⁍ `The minimum admission fee requirement is not applied to the paid tourist spots included in

Seoul Tour+ published in 2014 and 2015 or the Seoul City Festival.

Guide⦁ Certified tour guides fluent in the chosen language ⁍ Not applicable to tourism products related to the Southeast Asian region (including Thailand,

Vietnam, Malaysia, and Indonesia)

Schedule ⦁ At least two whole days devoted to Seoul Tour ⁍ Minimum of six hours, from 8 a.m. to 8 p.m., each day

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Seoul Tour+

Date of publication: June 2015

Publisher: Seoul Tourism Organization, Tourism Marketing Team

Editors:

▶ Tourism Marketing Team, Kim Eun-Mi, Chief

T. +82-2-3788-0864 / E. wanshi@seoulwelcome.com

▶ Tourism Marketing Team, Huh Lyn

T. +82-2-3788-8126 / E. lynn@seoulwelcome.com

▶ Tourism Marketing Team, Ku Ji-Hye

T. +82-2-3788-0879 / E. finekj@seoulwelcome.com

▶ Tourism Marketing Team, Lim Ji-Su

T. +82-2-3788-8154 / E. jisulim@seoulwelcome.com

▶ Tourism Marketing Team, Shin Ji-Eun

T. +82-2-3788-0835 / E. cindy326@seoulwelcome.com