SEO Services Overview

9
SEO SERVICE OVERVIEW

Transcript of SEO Services Overview

Page 1: SEO Services Overview

SEO SERVICE OVERVIEW

Page 2: SEO Services Overview

GOOGLE USES MORE THAN 200 RANKING FACTORS TO DISPLAY

SEARCH ENGINE RESULTS

DID YOU KNOW?

Page 3: SEO Services Overview

Research on new recommended keywords

for your industry, your existing SEO efforts and what your competitors are doing. Request an

SEO audit anytime.

Research Once we understand your customers and

industry, we will optimize your website and build links for the best keywords you are

able to rank for.

Optimization You’ll get clear

roadmaps, workflows and easy-to-understand reporting of results every

step of the way from a dedicated SEO account

manager.

Reporting In just six months, you’ll achieve higher rankings in search engine results

and decide if you want to continue improving.

Results are driven across Google, Bing and Yahoo.

Results

SEO IS MORE THAN THE RIGHT KEYWORDS

SEO BENEFITS

Page 4: SEO Services Overview

SEO AUDIT

The first thing we do is conduct an SEO audit to see your

current performance in the industry and

against your competitors.

RESEARCH

We will recommend keywords for your

campaign based on difficulty and search

volume until we agree what keywords you want to rank for.

REPORTING

In six months, you will rank higher in search

engines. We will evaluate the results

and you decide if you want to continue.

We will need access to your website CMS, Google Analytics and social media. We can create accounts if you

don’t have them.

We make sure your website, social media

posts, directory listings, and links to

your site are optimized.

INITIAL SETUP

OPTIMIZATION IMPROVED RANKINGS

You’ll get workflows, timelines, reports and and communication

of our deliverables from a dedicated account manager.

Continue Improving Rankings or Start a New Campaign to Rank for New Keywords

6 MONTH TIMELINE

SEO CAMPAIGN

Page 5: SEO Services Overview

1 SEO Audit Competitive Analysis Recommended Keywords Keywords Mapping and Analysis Search Engine Visibility Index

2

KEYWORDS RESEARCH AND

ANALYSIS

Page Title Optimization Meta Tags Optimization Robots.txt Optimization

Alt Tag Optimization Keyword Density and Prominence

Anchor Text/Links Optimization Google Analytics Tracking Setup

Google and Bing Webmaster Setup Optimization of Content on Key Pages

Canoicalization Google and Bing Local Search

Optimization

ON-PAGE OPTIMIZATION

HOW WE WORK TOGETHER EACH MONTH

WORKFLOW DETAILS

Page 6: SEO Services Overview

3 Slideshare Setup Powerpoint Creation Powerpoint Distribution Blog Article Writing Blog Article Publishing

4

CONTENT DISTRIBUTION/

WEBSITE CONTENT WRITING

Facebook, Twitter, Google+, Pinterest Social Media Cover Images Content Posting on Social

Submissions and Backlinks Niche Directory Listings

Links via Online Bookmarks

SOCIAL MEDIA AND LINK STRATEGY

5Work Schedule Reports Monthly Progress Reports Keywords Ranking Report

REPORTING

Page 7: SEO Services Overview

CALCULATE ROI POSSIBILITIES

MARKETING MATH

An SEO client since December of 2014 at #2

Position % of Clicks

1 42.1%

2 11.9%

3 8.5%

4 6.1%

5 4.9%

6 4.1%

7 3.4%

8 3.0%

9 2.8%

10 3.0%

How big is the pie for search?

Size Up the Market

Monthly Searches 40

Site Conversion Rate 5%

Average Order Value $125,000

Monthly Stats

Total Available Market $5,000,000

Actual Market Captured *based on #2 ranking in search

$600,000

Search Positions and % of Clicks

Page 8: SEO Services Overview

ALL INCLUSIVE

WHICH IS BEST FOR YOUR MARKETING BUDGET?

SEO PRICING AND PLANS

VALUE

FOR SMALL WEBSITES

20 KEYWORDS

10 PAGES OPTIMIZED

LINK STRATEGY

LOCAL SEARCH

CONTENT CREATION

ACCOUNT MANAGER

REPORTING

6 MONTH MINIMUM

1,000/month

STANDARD

FOR MEDIUM WEBSITES

VALUE FEATURES PLUS…

60 KEYWORDS

30 PAGES OPTIMIZED

CONVERSION TRACKING

BLOG WRITING

PRESS RELEASE WRITING

HOMEPAGE UPDATES

6 MONTH MINIMUM

1,600/month

PREMIUM

FOR LARGE WEBSITES

STANDARD PLUS…

100 KEYWORDS

100 PAGES OPTIMIZED

COUPONS/OFFERS

COMPETITIVE AND

CLUSTER ANALYSIS

CUSTOM 404 ERRORS

6 MONTH MINIMUM

2,400/month

Page 9: SEO Services Overview

1 (877) 270-8603

[email protected]

Facebook.com/Advent.Media.Group.Cincinnati

twitter.com/Advent_MediaGrp

CONNECT WITH US

ANY QUESTIONS?