Recruiting - eBulletins · efforts. iCIMS Hiring Insights is one such data trove of valuable...
Transcript of Recruiting - eBulletins · efforts. iCIMS Hiring Insights is one such data trove of valuable...
1 © 2018 iCIMS Inc. All Rights Reserved.
Recruiting Tips for 2019
© 2018 iCIMS Inc. All Rights Reserved.
2 © 2018 iCIMS Inc. All Rights Reserved.
iCIMS | 19 Recruiting Tips for 2019
Achieve Your 2019 Recruiting GoalsRecruiters are constantly challenged to find and hire top talent
despite a dynamic, ever-changing recruitment landscape. Today’s
new technologies, developing job seeker behaviors, and the
rise and fall of in-demand skills requires more than traditional
recruiting strategies.
In this eBook we’ll explore 19 key tips to achieve your 2019 recruiting goals.
3 © 2018 iCIMS Inc. All Rights Reserved.
iCIMS | 19 Recruiting Tips for 2019
table of contentsCh. 1 Take Your Efforts to New Heights with Mobile, AI, and Beyond
Tip #1: Master Mobile Recruiting 5
Tip #2: Change the Game with AI 5
Tip #3: Capitalize on Video Screening 6
Tip #4: UNIFi All Processes into ONE System of Record 6
Ch. 2 Find Top Talent, Even in High Volume Recruiting
Tip #5: Define Your Ideal Hires 8
Tip #6: Get the Right Recruitment Marketing Tools 8
Tip #7: Stay Ahead of Skills Gaps 9
Tip #8: Watch Labor Trends 9
Ch. 3 Create a Great Recruitment Brand
Tip #9: Engage with Job Descriptions 11
Tip #10: Invest in Employee Referrals 11
Tip #11: Get Your Name Out in Front of Contingent Workers 12
Ch. 4 Differentiate with a Strong Candidate Experience
Tip #12: Treat Candidates Like Customers 14
Tip #13: Embrace Application Strategy 14
Tip #14: Inspire New Hires Before Day One 15
Tip #15: Create a Coaching Culture 15
Tip #16: Be More Visible 16
Ch. 5 Work Smarter with Big Data
Tip #17: Let Data Drive Your Recruiting 18
Tip #18: Ensure Data is Secure 18
Tip #19: Share Support & Value with Executives. 19
4 © 2018 iCIMS Inc. All Rights Reserved.
iCIMS | 19 Recruiting Tips for 2019
Take Your Efforts to New Heights with Mobile, AI, and Beyond
Chapter
one
5 © 2018 iCIMS Inc. All Rights Reserved.
1. SHRM, The Most Sought-After Talent Prefer Mobile Recruitment, 2016.
iCIMS | 19 Recruiting Tips for 2019
Master Mobile Recruiting Change the Game with AITip #1
Tip #2
Increasingly, people search and apply for jobs on their
phones. Lean into mobile tools and technologies and
see your recruitment efforts take off.
Nearly 70% of highly skilled potentials said they are more drawn to organizations with a mobile recruitment option.1
Don’t miss out on these candidates.
Advances in AI can accelerate your time-to-hire by allowing candidates
to engage with customized chatbots through text messaging.
Recruiters can save themselves time and ensure candidates receive
the ongoing updates and communication they need throughout the
application process.
iCIMS provides mobile-optimized career
portals, mobile-enabled job applications,
automated communication and mobile
recruiting applications.
Solutions like TextRecruit, an iCIMS company, are mobile-native, leverage the power of AI and automation, and keep communications with candidates organized into one system of record, thereby ensuring compliance.
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iCIMS | 19 Recruiting Tips for 2019
Capitalize on Video ScreeningTip #3
UNIFi ALL PROCESSES INTO ONE SYSTEM OF RECORD
Tip #4
Some 67% of Americans express worry rather than enthusiasm about algorithms that can make hiring decisions without any human involvement.2
Tech doesn’t have to be impersonal. Video screening offers job
seekers a time to shine, letting them know early that they are being
heard – all while saving recruiters time, resources, and enabling
them to make better hiring decisions.
2. Pew Research Center, Automation in Everyday Life, 2017. | 3. HRWINS, The Future of HR Technology, 2016.
The talent acquisition
landscape is complex. On
average, businesses use up to
24 talent acquisition and HR
technologies, with the number
one challenge being poor
integrations.3
When your integrations are
bad, it’s hard to see the big
picture when it comes to your
data. When your data is bad,
it’s hard for leadership to make
informed decisions.
iCIMS offers a Platform-as-a-
Service (PaaS) approach: UNIFi.
The single talent acquisition
system of record brings all
talent acquisition tools and
technology together for
companies of all sizes.
Going with a dedicated talent acquisition platform enables companies like yours to adapt with speed to the rapidly evolving trends of recruitment. Turnkey integrations allow you to dynamically manage all TA tools under one view, and plug that rich recruitment data into your HCM of choice.
In fact, employers can do
about 20 video screens in
the time it takes to do one
phone screen.
7 © 2018 iCIMS Inc. All Rights Reserved.
iCIMS | 19 Recruiting Tips for 2019
Find Top Talent, Even in High Volume Recruiting
Chapter
two
8 © 2018 iCIMS Inc. All Rights Reserved.
4. iCIMS, Recruitment Marketing: Fad or Future?, 2016. | 5. iCIMS, Recruitment Marketing: Fad or Future?, 2016.
iCIMS | 19 Recruiting Tips for 2019
Define Your Ideal Hires Get the Right Recruitment Marketing Tools
Tip #5
Tip #6
Understanding who your ideal hires are allows you to become
more strategic in reaching them. When companies share honest
information, candidates who feel they fit the vision and culture
apply for open positions.
84% of employers agree that recruitment marketing is a
worthwhile investment, and 76% of HR professionals said their
companies received a strong ROI from using a recruitment
marketing automation or CRM tool.5
Prepare for future hiring needs and avoid talent shortages by thinking like marketers.
Through the use of automation tools, sourcing, and big data,
recruiters who create an engaged talent pipeline can decrease the
time necessary to fill even the most highly skilled openings, many
of which are also the most difficult to fill.
Most important factors for job seekers when looking for a new role:4
Compensation
Stability
Benefits
Work-Life Balance
Growth Opportunities
Company Culture
Reportable recruitment
analytics within iCIMS
makes it possible to identify
best-fit talent.
Create powerful recruitment
marketing campaigns
with an advanced CRM to
engage passive candidates.
90%
88%
85%
85%
72%
53%
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iCIMS | 19 Recruiting Tips for 2019
iCIMS Marketplace offers access
to a large ecosystem of proven,
talent acquisition providers.
Stay Ahead of Skills GapsTip #7 Watch Labor Trends
Tip #8
59% of HR professionals report some level of basic skills and knowledge deficits among job applicants over the previous 12 months.6
From STEM to leadership, skills gaps are only expected to increase.
Integrating assessment providers helps organizations like yours
more accurately screen candidates to see if their skills align with
business needs.
Hiring people who have the right skills for the roles you’re looking
to fill fuels your company’s success.
6. Bersin by Deloitte, Bersin Report: A Look Ahead at Talent Acquisition 2016/2017, 2016.
The hiring landscape is not always predictable.
Staying up to date on the latest research – like job seeker
behaviors – can help companies be proactive in their recruitment
efforts. iCIMS Hiring Insights is one such data trove of valuable
insights and information.
iCIMS Monthly Hiring Indicator – another resource – is a leading
indicator of job openings and new hires, and is generated by
system data and user activity within the iCIMS platform.
10 © 2018 iCIMS Inc. All Rights Reserved.
iCIMS | 19 Recruiting Tips for 2019
Create a Great Recruitment Brand
Chapter
three
11 © 2018 iCIMS Inc. All Rights Reserved.
iCIMS | 19 Recruiting Tips for 2019
Engage with Job DescriptionsTip #9
Job descriptions stand out when they include inviting titles and
details. Where it makes sense, include photos, videos, listed
benefits and opportunities for growth.
iCIMS gives candidates a chance to learn about a company’s
team through branded content and embedded video.
Job seekers want to know about your company’s values and culture. Keep your website content updated and leverage
social media as a way to give candidates an inside look into
what they really care about – why your company is somewhere
they want to work.
Candidates report that the most valuable marketing content includes:7
Answers to “Why” People Want to Work Here
Products and Services Information
Employee Testimonials
Company Values
7. Talent Board, 2017 North American Candidate Experience Research Report, 2017. 8. iCIMS, The Impact of Successful Employee Referral Programs, 2015.
Invest in Employee ReferralsTip
#10
For employees who opt-in, iCIMS automates job postings across their social networks, sharing your brand and enabling you to reach potential new hires.
A company’s best employees often know the best candidates.
88% is the average satisfaction rating referred employees feel
towards their ability to fulfill their job duties. Likewise, 88% of employers rate employee referrals above all other sources for quality hires.8
Ask your employees to participate and allocate budget towards
software that enables them to easily submit a referral.
42%
41%
38%
35%
iCIMS | 19 Recruiting Tips for 2019
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Get Your Name Out in Front of Contingent WorkersTip
#11Contingent workers are professionals that work for an organization but are
not considered permanent employees. These workers work independently,
often seasonally, as freelancers, consultants, or contractors, and many
choose to do so for the flexibility it provides.
Contingent works can be used strategically in order to meet your business
objectives on a temporary or ongoing basis. With iCIMS Recruit, you can
send your jobs to hundreds of niche job sites with the click of a button.
Almost ¾ of organizations say their contingent workforce is effective or very effective, and more than 70% believe the use of contingent labor is strategic to
specific business functions or to the business as a whole.9
9. Brandon Hall Group, Contingent Workforce Study, 2017.
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iCIMS | 19 Recruiting Tips for 2019
Differentiate with a Strong Candidate Experience
Chapter
four
14 © 2018 iCIMS Inc. All Rights Reserved.
iCIMS | 19 Recruiting Tips for 2019
Treat Candidates Like CustomersTip
#12If one of your customers called saying they were concerned about
your services, would you wait days before returning their call?
Probably not. The same should hold true for your candidates.
51% of candidates will share their positive experiences and 35% will share their negative experiences publicly online.10 Good or bad, candidate experience has a direct impact on your brand.
iCIMS lets users personalize every part of the candidate experience.
Adding a personal touch can help candidates feel valued.
Embrace Application StrategyTip
#1343% of companies reported that social professional networks were
their top source of quality hires.11
Provide candidates with a quick and easy way to apply for a job by
parsing relevant information from their social profiles, like LinkedIn,
into their job application fields.
Already logged in, there’s no need to re-enter a password, saving a job
seeker time to do what they want to—apply for your open position.
The easier the experience, the better chance a candidate completes an application, and moves through your hiring process.
10. Talent Board, 2017 North American Candidate Experience Research Report, 2017. | 11. LinkedIn, Global Recruiting Trends 2016, 2016.
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iCIMS | 19 Recruiting Tips for 2019
iCIMS offers a personalized onboarding experience, displaying targeted content.
Inspire New Hires Before Day One Tip
#14 Create a Coaching CultureTip
#15Many of today’s candidates won’t consider a position if training,
coaching, or mentoring is not offered. Providing these options
also gives your new hires a reason to stay.
Those with mentors are twice as likely to stay with a company more than 5 years (68% vs 32%).13
If your company does not yet have the resources to provide
formal in-house trainings or the funds to send employees to
industry events, then consider a company-wide subscription to
an online video training platform.
Have your new hires fill out necessary paperwork and familiarize
themselves with what to expect when they arrive – before they
step foot in the office on their first day.
This is a simple way to make your new hires feel both welcomed
and valued while also setting the stage for introductions with
other employees.
77% of new hires who hit their first performance milestone had formal onboarding training.12
12. Urban Bound, The Onboarding Statistics You Need to Know, 2015. 13. Deloitte, One Foot Out the Door, 2016.
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iCIMS | 19 Recruiting Tips for 2019
Be More VisibleTip
#16For over a decade, more than 70% of job searches started on Google.14
Google for Jobs makes it easier
for candidates to find and apply to
jobs quickly and on the go. iCIMS’
partnership with Google can also help
reduce recruitment advertising costs
by ensuring job postings are visible in
search results.
Optimizing for Google’s search fields
makes it easier for your business to get
seen by job seekers, who can refine
their search with specific criteria from
within Google’s search engine.
14. Career Builder, Candidate Behavior Research, 2015.
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iCIMS | 19 Recruiting Tips for 2019
Work Smarter with Big Data
Chapter
five
18 © 2018 iCIMS Inc. All Rights Reserved.
iCIMS | 19 Recruiting Tips for 2019
Let Data Drive Your Recruiting Tip
#17 Ensure Data is Secure Tip
#18Talent acquisition solutions hold an incredible amount of
sensitive data and unfortunately, data breaches do happen.
40% of CEOs report that cyber threats have them ‘extremely concerned’ about the impact on their organizations’ growth prospects.15
Don’t leave your company’s information vulnerable to hackers
or to major outages. Ensure that your talent acquisition provider
has necessary protection in place.
iCIMS offers a certified and secure hosting environment using
advanced encryption and regular data back-ups.
When talent acquisition teams used data to hire, they were more likely to reduce costs and improve their recruiting efforts.
Companies know that analytics are important to their
business success when it comes to their products and
solutions, so why should it be any different with hiring?
The ability to report on recruiting performance, such as
time-to-fill, cost-per-hires and candidate quality can help
you hire better and faster.
15. PricewaterhouseCoopers, 21st Century CEO Survey, 2018.
iCIMS offers users insightful
standard and customizable
reports that do everything
from tracking email campaign
effectiveness to ensuring
compliance and understanding
event success.
19 © 2018 iCIMS Inc. All Rights Reserved.
iCIMS | 19 Recruiting Tips for 2019
Share Support & Value With ExecutivesTip
#19According to PwC, finding the right talent is one of
the top concerns of CEOs, so offer executives a high
level overview of how your recruiting efforts are doing.
Where possible, make it known just how valuable and
impactful your talent acquisition efforts have been to the
company’s success and how valuable they could be with
additional support.
93% of CEOs find that they need to change their strategy for attracting and retaining talent. However, 61% don’t know where to start.16
Recruiting metrics can provide a clear picture of how
quickly positions were filled and how you plan to
decrease your average cost-per-hire.
iCIMS enables organizations to easily track important
KPIs in real-time. Any field, whether standard or custom,
can be used for searches and reports and these reports
can be saved to the user’s dashboard for easy access.
16. PricewaterhouseCoopers, 21st Century CEO Survey, 2018.
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iCIMS | 19 Recruiting Tips for 2019
How İCIMS Can HelpiCIMS is the leading provider of talent acquisition solutions that help
businesses win the war for top talent. iCIMS empowers companies to
manage their entire hiring process within the industry’s most robust
Platform-as-a-Service (PaaS). Built on the foundation of a best-to-
market talent acquisition software suite, iCIMS’ PaaS framework,
UNIFi, allows employers to expand the capabilities of their core talent
acquisition technology by integrating with the largest partner
ecosystem in talent acquisition to help them attract, find, screen,
and manage candidates. Offering scalable, easy-to-use solutions
that are backed by award-winning customer service, iCIMS
supports more than 3,500 contracted customers and is one of the
largest and fastest-growing talent acquisition solution providers.
To learn more about iCIMS go to www.icims.com today!