Real Time Interactive Visualization for Real Estate …and exterior aspects of this 3-tower...

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Real Time Interactive Visualization Real Estate Developers Property Managers www.rollingant.com

Transcript of Real Time Interactive Visualization for Real Estate …and exterior aspects of this 3-tower...

Page 1: Real Time Interactive Visualization for Real Estate …and exterior aspects of this 3-tower residential development. Users can explore each of the 872 apartments in full interactive

Real Time Interactive Visualization

for Real Estate Developers and Property Managers

video demos: www.rollingant.com

Page 2: Real Time Interactive Visualization for Real Estate …and exterior aspects of this 3-tower residential development. Users can explore each of the 872 apartments in full interactive

We provide a wide range of viewing solutions that include traditional

PC applications as well as standalone touchscreen solutions,

hands-free presentations, iPad and Android tablet apps and integra-

tion into websites. Our efficient pipeline makes the timeline and the

price of our solutions very competitive to traditional media with the

added benefit of also being able to also provide 2d renders and

pre-rendered flythroughs at little additional cost.

While traditional pre-rendered videos and images have been the staple method for marketing real-estate for many

years, modern technology provides new ways to engage your customers and investors in exciting new ways.

At Rolling Ant we specialize in bringing the art of selling your products into the 21st Century. We provide solutions that

can help you market your projects to potential investors or end-customers from beginning pre-visualization and

concept through to the finished development.

Our interactive solutions allow your customers to immerse themselves in your projects in ways previously unimag-

inable - from exploring how much light enters their apartment at a given time of day to being able to experiment with

different potential office layouts and configurations all in real time. Our products can also be tied in with backend

databases to reflect up-to-date information for both customers and staff regarding available space - residential, office

or retail - with all relevant details such as measurements, fittings and materials available at the touch of a button.

Desktop TabletKiosk VR

Take the Leap into the 21st Century!

Page 3: Real Time Interactive Visualization for Real Estate …and exterior aspects of this 3-tower residential development. Users can explore each of the 872 apartments in full interactive

Don’t be trapped into having to meet your clients in the showroom or through distributing non-interactive brochures

that only provide a limited idea of your projects scope and potential.

Our iPad and Android tablet apps allow your sales team to go out in the real-world and meet customers and

demonstrate your products in full, interactive 3D anytime and anywhere. Alternatively, allow your customers to

download your marketing apps to their iPad/Android tablets directly from home and start to engage with your

products before even meeting with a representative.

Our products don’t just provide a more immersive experience than traditional media allows but, by being able to freely

explore your projects and interact with them as they choose, you build a level of trust that what they are buying into is

really what they get.

Typical Features:

• Free to explore spaces with viewing limits set by you.

• Ability to change pre-configured furniture and fittings options on

the fly.

• Ability to view projects under different lighting conditions

including day and nightime views.

• Ability to view measurements and project details in realtime

within the 3D environment.

• Ability to tie solutions into a backend database so customers can

view only the spaces available at any given time.

• Ability to include floorplans, videos, still images and any other

form of marketing material you desire.

Interact with Clients Anywhere, Anytime

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Our Augmented Reality solutions can work in conjunction with tradional print media to provide

that extra ‘wow’ factor and level of engagement with your customers.

Using our bespoke iPad and Android tablet apps, customers can simply point there tablet at still

images within your print brochures or flyers and see them come to life in full 3-dimensions

before their eyes.

They will be able to view your projects from any angle and zoom in and out simply by moving

their tablet in 3D space. Other advantages include the ability to change lighting conditions such

as day and night time views, change furniture and optional fittings such floor and wall materials

all on the fly.

For large developments such as shopping malls and commercial real estate projects we can

develop custom solutions that allow your visitors to see where they are in real-time and navigate

easily to where they want to go simply by pointing their smartphone at pre-placed markers.

These products can include directories of shops, restaurants or offices and allow you to upsell

services to your clients with the ability to add detailed descriptions of their products or

restaurant menus.

Bring Your Brochures to Life with Augmented Reality

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Our Work

A selection of some of our recent projects :

De CapellaClient: Quoc Cuong Gia Lai | Vietnam

Touchscreen kiosk and iPad marketing tools for a 22 storey residential tower. Using the touchscreen app users can explore all public areas and individual apartments within the development. The iPad eBrochure presents the project with images, video and fully interactive apartment tours.

Saigon MIAClient: Hung Thinh Land | Vietnam

Touchscreen kiosk app highlighting the interior and exterior aspects of this 3-tower residential development. Users can explore each of the 872 apartments in full interactive 3D.

Diamond Lotus RiversideClient: Phuc Khang | Vietnam

A suite of marketing tools for touchscreen PC, iPad and the web which allow users to explore all aspects of this 3-tower development with 872 apartments.

Opal GardenClient: Dat Xanh | Vietnam

iPad eBrochure with 360 views showcasing the exterior and interiors of the project. Also includes an Augmented Reality interactive model of the project exterior and landscape launched by pointing the iPad at the Opal Garden print brochure. Opal Riverside

Client: Dat Xanh | Vietnam

iPad eBrochure with 360 views showcasing the exterior and interiors of the project. Also includes an Augmented Reality interactive model of the project exterior and landscape launched by pointing the iPad at the Opal Riverside print brochure.

Van Phuc RiversideClient: Dai Phuc | Vietnam

A touchscreen kiosk app that allows users to explore anywhere within this 198ha project with 45,000 residential units. The PC app is supplemented with a mobile eBrochure featuring 360 views of the exterior as well as two fully interactive 3D walkthroughs of furnished shophouses.

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Thu Thiem City in 3DClient: Investment & Construction Authority for Thu Thiem, HCMC | Vietnam

3D Visualization tools for urban planning. Includes the proposed zoning and develop-ment of Thu Thiem as well as visualization of railway and public transport systems.

Park HillsClient: Cityland | Vietnam A PC touchscreen app allowing users to explore all aspects of this 27 Ha residential development including 973 villas, 968 apartments, a 2ha hypermarket, schools, a health centre and 2ha of parkland.

Luxury Land - HanoiClient: Cityland | Vietnam A PC touchscreen app that allows users to explore all aspects of this 6ha residential development with 149 townhouses and villas.

Garden HillsClient: Cityland | Vietnam A touchscreen app highlighting all aspects of this 14 ha residential development encompassing 335 townhouses and villas, a hotel, a super market and 2 schools.

Center HillsClient: Cityland | Vietnam PC touchscreen app allowing users full freedom to explore this 7.7ha residential development with 414 houses, a supermarket complex and a kindergarten.

CBRE L.A. HeadquartersClient: CBRE | USA

Desktop and VR headset application that allows users to explore the headquarters of CBRE in L.A. As well as being free to navigate anywhere within the offices users can also use the lifts to explore the ground floor lobby and building exterior. Click to view project Video

Sun Avenue ResidencesClient: Novaland | Vietnam

Full set of 3D marketing tools for touchscreen kiosk, mobile and VR goggles allowing users to explore any public area or apartment within the entire 4.7ha masterplan.

Click to view project Video

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CPW Residence, New YorkClient: Duo Studio | USA

iPad and desktop app presenting the interior design of a N.Y. apartment for a US based design studio.

Click to view project Video

Nguyen Hue Re-ZoningClient: Ho Chi Minh City Government | Vietnam

Visualization of the re-development of Nguyen Hue Boulevard in downtown HCMC. Our application allowed users to switch between numerous options of street furniture, trees and planters, ground surfaces and fountain installations and see the results in realtime from aerial, pedestrian and vehicular views.

Click to view project Video

Carpets Tiles Marketing AppClient: Carpets International | Thailand

iPad and desktop apps that allow users to switch between the full library of CarpetsInter carpet tiles and visualize them within realistic interactive 3D office spaces.

Click to view project Video

21st Century City - InteriorsClient: 21st Century | Vietnam

iPad marketing tool showing the 3 apartment types available for this project. Users are free to navigate anywhere within the apartments and switch between day/nightime views as well as change furniture and construction materials on the fly. Click to view project Video

21st Century City - MasterplanClient: 21st Century | Vietnam

Touchscreen kiosk app showing the overall project plan. Users are free to navigate anywhere within the project and can also enter any of the 4,216 apartments to see the view or 3D floorplans as well interactively change the time of day.

Click to view project Video

Myanmar Centre, YangonClient: Hoang Anh Gia Lai | Myanmar

High quality 3D renders of the proposed project to be used for marketing materials including brochures, web and billboards.

Page 8: Real Time Interactive Visualization for Real Estate …and exterior aspects of this 3-tower residential development. Users can explore each of the 872 apartments in full interactive

View more of our work at: http://www.rollingant.com/projects.html

Private Villa, Thao DienClient: Private Developer | Vietnam

Photorealistic interactive walkthrough iPad and desktop app for the developer to visualize interior design and furniture selection.

Click to view project Video

Augmented Reality iPad AppClient: 21st Century | Vietnam

iPad marketing tool allowing users to pull up a fully interactive 3D view of clients apartments simply by pointing there iPad at related images within a print brochure. Click to view project Video

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Rendered Images

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Realtime Screen Captures

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Our Team

The Rolling Ant team has over 50 combined years experience in the fields of game development,

architecture and industrial simulation. Four of the main management previously worked

together in the game outsourcing industry and bring a huge amount of experience working on

multiple xBox 360 and Playstation triple A titles for companies such as Microsoft, EA, Disney,

LucasArts and many more.

Nam Hoai Nguyen

Before starting Rolling Ant, Nam was formally the CTO of one of

the most respected game art outsourcing companies in the world

and is also a fully certified Autodesk instructor. As well as being an

expert technical artist (3d) Nam's keen interest in new technologies

keeps us ahead of the curve in terms of being able to provide

better solutions to our clients.

Charles Speyer

Charles brings his 26 years of media production and game

development experience to the team, including 10 years working at

Glass Egg with Nam and Rob. He initiates and nurtures relationships

with property developer partners of Rolling Ant from around the

world.

Ngan Tran

Trained in France in GIS technology and with 15 years of

experience working as head of the IT and Map division for the

Deparment of Planning and Architecture of Ho Chi Minh City,

Ngan has been the leader on many high profile city planning and

infrastructure projects. Ngan now leads our business development

in Vietnam.

Robert Cianchi

Rob oversees the look and feel of our solutions, working closely

with our clients to ensure that the final product matches or exceeds

their expectations. With over 20 years experience in the fields of

graphics and web design, 3D game art production and app

development, Rob takes a holistic approach to make our solutions

both beautifully crafted and intuitively easy to use.

King Nguyen

As well as overseeing all the technical aspects of our work King is

responsible for research and development to make sure we are

always pushing the boundaries of what we can offer our clients.

King has over nine years experience working in the game and

simulation industries with international companies and is an expert

in various game engines, programming and 3D.

Phong Nguyen

Before joining Rolling Ant, Phong spent over 9 years working for

international Architecture companies as a 3D and Visualization

specialist. His experience covers a plethora of styles and sizes of

projects throughout the globe including Dubai, Europe and South

America. As a trained architect himself he brings an extra depth of

knowledge about construction techniques and materials to the art

of creating beautiful and accurate representations of our clients

visions.

The rest of the Rolling Ant team is comprised of a young but dynamic and highly trained

group of 3D Artists, Programmers and Architects.

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What about the quality of your pre-rendered video fly-throughs and still images?

Rolling Ant’s traditional rendering skills are a match for anyone in the world. An advantge

of using Rolling Ant for traditional media and interactive work is that we are able to use the

same base models for both and simply add extra detail for rendering the high-quality

video and still renders at little additional cost.

Do I need special equipment to run your solutions?

Rolling Ant’s solutions will run on standard PCs and don’t need any special equipment

although we do recommend a reasonably good level of graphics card and a touchscreen for

the best experience. For standalone kiosks we can either recommend equipment or

custom build solutions to your requirements. Our iPad and Android tablet apps will run on

all recent models.

Is there a limit to the size of the project that can be made interactive?

There is no limit to the size or scope of the projects we undertake. We can create anything

from full-scale city master plans down to individual apartments.

How do the costs compare with tradional media?

Our costs for interactive projects are comparable to traditional media. However, we have

the advantage that, when hired to create both traditional and interactive media we can

create both at little extra cost from producing only one kind of solution.

This all sounds very hi-tech but how much training is required to use your interactive

visualization solutions?

While the solutions we create are built on the latest available technologies, our focus is to

make the user experience intuitive and seamless for even the most non-computer literate

users. If your customers have ever used a tablet or smartphone then they will be able to

use our products without any training.

Frequently Asked Questions

Our projects use very specific materials and fittings. Can these be reflected in your

solutions?

Our team of programmers, 3D artists, architects and interior designers all work together to

ensure that all of the materials, furniture and fittings used in the project match the real

world as closely as humanly possible. Furniture can be custom built or re-created to

specific manufacturers specifications. We even take into account the plants and trees

indigenous to each projects local.

What kind of information do you need to create a real-time visualization solution?

All of our solutions are custom built for each client. Typically we would need at minimum

the CAD drawings for a project but we can also work from photographic reference or artists

concepts if these are unavailable. If 3D models are available then this can save both time

and costs.

How does the quality compare to pre-rendered fly-throughs for interactive solutions?

Rolling Ant’s interactive solutions are amongst the highest quality available in the world

today. While it is still not possible to achieve the image standards of the highest quality

pre-rendered videos, we come very close, often imperceptibly so.

For more information on our products and services please

visit our website at www.rollingant.com

or contact our staff at:

[email protected]

North America: +1 (858) 997 0667

Asia: +84 909 86 89 22