Quinnipiac Student

Media2014-15 Ad Kit

Phone: (203) 418-7761 | Email: advertise@qustudentmedia.com

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QBSN

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The Quinnipiac ChronicleThe Quinnipiac Chronicle, in its 84th year, is the official student newspaper of Quinnipiac University. With 80 percent campus readership, the Chronicle is the best option for reaching a diverse range of QU students, faculty and staff. The Chronicle publishes news, arts & life, interactive, opinion and sports sections each Wednesday during the academic year.

Option Price per Issue Dimensions

Full Page $390 10.25” x 16”

1/2 Page $235 10.25” x 8”

1/4 Page $135 5” x 8”

1/8 Page $65 5” x 4”

Banner $85 10.25” x 3”

Insert $175 first page, $50 for each additional page

2014 - 2015 Publication Dates

Fall 2014 Spring 2015

August 27 January 21, 28

September 3, 10, 17, 24 February 4, 11, 18, 25

October 1, 8, 15, 22, 29 March 4, 25

November 5, 12, 19 April 1, 8, 15, 22, 29

December 3

Deadlines

Ad space must be reserved a week prior to print. Artwork is due Friday prior to print.

Circulation and Distribution

Each week during the academic year, 2,000 copies of the Quinnipiac Chronicle are distributed across the school’s three campuses as well as the local Hamden area.

Special Issues*

August 27 is the first issue of the school year Sept. 17, Oct. 15, and Nov. 5 are out during an Open House October 22 is out during Parent’s Weekend January 21 is the first issue of the Spring Semester February 18 is the QU vs. Yale game preview March 25 is out during Admitted Students Days

* Advertisements in special issues carry an additional 10 percent cost due to increased circulation numbers. Typically, an additional 500 papers are printed, but specific numbers are subject to change.

QBSN: The MagazineQBSN: The Magazine is a high-gloss, 24-page publication featuring in-depth coverage, exclusive content, photos and interviews focusing on Quinnipiac athletics. The magazine is in its second year and has quickly become the cornerstone for sports coverage at Quinnipiac.

Option Price per Issue Dimensions

Back Cover $550 8.5” x 11”

Inside Cover $440 8.5” x 11”

Full Page Inside $350 8.5” x 11”

1/2 Page Inside $195 8.5” x 5.5”

1/4 Page Inside $140 4.25” x 5.5”

2014 - 2015 Publication DatesFall 2014 Spring 2015

October 6 March 2

December 1 April 20

Circulation and Distribution

Twice each semester, 1,000 copies of QBSN: The Magazine are printed and distributed around Quinnipiac’s three campuses and at athletic events.

Print

Print Ad DesignBasic print ad design costs $50.

The designed ad is only for use in Quinnipiac Student Media printed materials. Please allow for an additional two weeks for design and proofing of the ad.

Broadcast

Q30 TelevisionQ30 Television shows engage more than 30 percent of the QU population. Don’t have a commercial? We can produce one for you. Visit q30television.com to watch Q30 shows and programs.

Option Semester Year

:30 spot $125 $200

Commercial production: $600

Show Sponsorships

Sponsorship opportunities with Q30 Television offer unlimited potential to access and engage QU students. Rates start at $30/episode.

WQAQ 98.1 FM RadioWQAQ 98.1FM is the official student-run radio station of Quinnipiac University. It broadcasts both over the air and online 24/7 while school is in session. With an estimated listener base of 500 students, WQAQ is an excellent value for new and long-term relationships with Quinnipiac University. Visit wqaq.com for more information.

Option One Month Semester One Year

:30 spot $75 $125 $200

The QBSN Live BroadcastThe Quinnipiac Bobcats Sports Network is the sole broadcaster for most Quinnipiac athletics. Live broadcasts and video coverage for home games are featured on theQBSN.com.

Commercials

QBSN offers options for advertisers to create pre-produced commercials, or have QBSN on-air talent read the commercial live during a break in the game action.

Pre/Post-game Show Sponsorships

Prior to and following each game, QBSN hosts shows featuring commentary, updates, news and interviews. By sponsoring a show, your business will be mentioned at the beginning, before and after breaks and at the closing of the show.

Option Semester Year

Pre-Produced Commercial (:30)

$125 $200

Reader (:15-:30) $75 $125

Pre/Post-game Show Sponsorship

$400 $600

Online

q30Television.comQ30 posts new video content on its site on a weekly basis. Average 7,000 views per month

Option Month Semester

Skyscraper (120 x 600 px) $25 $75

Banner (468 x 60 px) $25 $75

quchronicle.comThe Chronicle posts new story, pictures, and breaking news daily. Average 25,000 views per month

Option Month Semester

Medium Rectangle (300 x 250 px)

$50 $150

theqbsn.comQBSN streams live coverage of Quinnipiac Athletics home games on its site, as well as posting new content several times a week. Average 2,560 views per month

Option Month SemesterBanner (970 x 70 px) $50 $150

WQAQ.comWQAQ streams music, sports, and talk shows live from its site 24/7. Average 2,500 views per month

Option Month Semester

Square (220 x 220 px) $15 $45

Policies and BillingQuinnipiac Student Media (QSM) reserves the right to refuse any advertisements or cancel any contracts for any reason. QSM also reserves the right to alter any advertisement for any reason. No advertising copy will be accepted by telephone.

In addition, QSM may choose to refuse advertising that, in the judgment of student leaders and QSM business representatives, falls into any of the following categories:

• Advertisements considered to be libelous, obscene, in poor taste or defamatory toward a group or individual.

• Advertisements asserting claims that are clearly and demonstrably false, the publishing of which might be damaging to the community.

The Quinnipiac Student Handbook states:

“University-funded student media outlets may choose to refuse advertising that can be considered libelous, defamatory, obscene, in poor taste, is demonstrably false, or otherwise conflicts with the values of the Quinnipiac University community. Advertising that promotes the use of alcoholic beverages, off-campus housing, non-Quinnipiac degree programs, violations of any local, state or federal laws, or university policies is prohibited. The Office of the Dean of Students reserves the right to prohibit any individual or category of advertising in University-funded student media at its discretion.”

QSM assumes no financial responsibility for typographical or printing errors, or for the omission of any copy on advertisements. QSM reserves the right to identify copy with the word “Advertisement.”

Only the publication of an advertisement constitutes acceptance of the advertisement.

Rates are subject to change without notice.

Payment should be made by check or money order to “Quinnipiac Student Media” and mailed to:

Quinnipiac Student Media (PO-STA) Quinnipiac University

275 Mount Carmel Ave. Hamden, CT 06518 ATTN: Lila Carney

If payment is not received by the due date, QSM reserves the right to cancel all future advertising agreements and charge interest.

For every 30 days past due, an additional 10 percent will be added to the bill.

If QSM retains a collection agency and/or attorney to collect overdue amounts, all collection costs, including attorney fees, shall be paid by the advertiser.

Quinnipiac students spend more than

$30 million each yearin the greater New Haven area

SOURCES: Quinnipiac.edu, US News & World Report, re:fuel College Explorer, circuIRPSinfograph designed by Greg Rava (greg@gregrava.com)

Our Studentsdemographics Spending

13%on technology

11%on clothes

7%on entertainment

36%on food

15%on travel

11%on personal care

38%male

62%female

31% health science

28% arts & sciences

26% business & engineering

9% communication

6% nursing

students

72% undergraduate 28% graduate