By Chloe-Ann Dorward

Quantitative Research

Quantitative Research...

• Quantitative research is a summary of questions that aims to gather a range of short answers. This method of questions aims to get answers faster which is helpful as it is a quicker mode of research.

Primary & Secondary research

• I have used both Primary and Secondary research to ensure I receive the most effective feedback.

• Primary research is any research that you have done personally, where as, Secondary research is research that has already been done by others, that you then go onto use. These forms of research can be found through videos, blogs, the internet, questionnaires, etc...

Type of research I am undertaking...

• I used object-orientated questions so that I would have a better understanding of what peoples opinions are on opening titles.

• This would then help me to construct my opening title sequence as I will have a clear knowledge of what people want to see and what they don’t want to see.

1. What is your gender?

Gender

FemaleMale

•The balance of gender was evidentially more females then males. •This could have an effect on the results that you want to get depending on whether your intro is aimed towards a female demographic or a male one.•However, these results are fine as my intro is aimed towards a both genders.

2. What age category do you fall under?

Age Category

10-20 cat21-30 cat31-40 cat41-50 cat51-60 catOver 60 cat

•There is a somewhat even spread of candidates from the older age groups, with the majority of results coming from my target demographic for my intro which is 10 – 20 category. • I would of liked to get more results from the older categories though as this may come in handy for the future, however I am happy with the results I got.

3. What ethnic group do you belong to?

Ethnic Group

White BritishBlack British

•The majority of my candidates where White British. With the exception of one.•This has no real effect on my results.

4. Where do you live?

Home

ArundelWallingtonBansteadTadworthSurreyNork

•There was quite an even spread of where different people lived.•This will also not have an overall effect on my intro, apart from the audience recognising the locations and symbolising them with key themes and issues in my intro.

5. Which of the following best describes your current occupation?

Occupation

Part Time StudentFull Time StudentEmployedUnemployedOther

•The reason for there being 12 results instead of 11 is because one of the full time students also has a job.•However this once again doesn’t have a great impact.•It would of been better to get more results from employed people as they may have a better understanding of some of the themes and issues in my intro.

6. Have you ever done a media/film based subject?

Subject

YesNo

•The majority of candidates have done a media/film based subject before.•This is beneficial for me as the audience will have a greater knowledge of what I have encoded into my intro and the reason behind that.

7. Do you understand what is meant by the term “Social Realism”

“Social Realism”

YesNo

•The majority of the candidates know what the term means, or have some understanding which is also beneficial to me as they will be able to connect more with why I have used certain themes and issues and how they link into Social Realism.

8. Do you think Social Realism films depict life as it really is?

Sales

YesNo

•The majority thought that they did, however I was surprised that 4 people said they it didn’t.•To further this result I would want to ask those people why they though that Social Realism films don’t depict life as it really is so that my intro will be able to efficiently.

9. Which of the following Social Realism films have you seen?

Films

TrainspottingLondon to BrightonKesHalf NelsonAdULTHOODKiDULTHOODFish TankNil by MouthThis is EnglandShiftyBilly ElliotNone of the above

•It is a good thing that most people have seen a lot of these Social Realism films.•This is because they will be able to identify key aspects that they have seen in these films and compare it to my intro.•I can also ask them what they liked about these films and take their answers intro consideration when making my intro.

10. Are you familiar with any of the following Social Realist directors?

Directors

Danny Boyle

Paul Andrew Williams

Ken Loach

Shane Meadows

Stephen Daldry

Eran Creevy

Ryan Fleck

None of the above

•The most popular director was Ken Loach.•The results from this question have no real effect on my intro.

11. Do you know where Social Realism films are usually screened?

Screened

YesNo

•Most of my candidates knew where the films are screened.•These results do not have much of an effect on my intro.•If anything it would be wear to screen my film if I was to make one.

12. Do you enjoy watching films?

Watching Films

YesNoSometimes

•The majority of the people said yes, with the acceptation of one person saying ‘sometimes’.•These results are want I wanted to achieve as it’s evidentially good that they enjoy watching films.

13. How often do you watch films?

How Often

Never

Once a week

Three times a week

More than three times a week

Once a month

Three times a month

More than three times a month

•The results from this question do not have a great impact on my target demographic or what I would need to include in my intro.

14. What genres do you enjoy?Genres

HorrorComedyRomanceDocumentaryActionAdventureDramaSocial RealismAnimationSci-FiFantasyMusicalCrimeOther

•From my results I can see that the favourite genre was Comedy.•However, some of them did like Social Realism as well which is beneficial for me as that is the genre that my intro comes under.

15. How often do you go to the cinema?Cinema

Once a weekEvery two weeksOnce a monthEvery two monthsEvery six monthsOnce a yearNever

•From my results I can see that my target demographic to not go to the cinema all that often.•This doesn’t have a negative impact on what I was trying to achieve.

16. How do you consume the films you watch mostly?

Consume

DVD

Cinema

Online downloads

Online streaming i.e. Netflix/ Ama-zon Prime

Illegally

Other

•The results show that most people consume the films that they watch mostly through online steaming.•If I was to make a whole film then this we effect me as I would know how to market it better so that more people would see it.

17. Where do you watch Social Realism films?

Watching Social Realism films

Never watched one

Cinema

DVD

Online stream-ing i.e. Mubi

Illegally

Other

•Most of the people watch Social Realism films through an online streaming website called ‘Mubi’.•This would be beneficial to me if I was to make a Social Realism film and not just an intro as I would know how to make it the most accessible.

18. Do you find Social Realism films easily accessible?

Accessible

YesNo

•I would want to carry out further investigation into why people believe that Social Realism films aren’t as accessible as mainstream ones and how this can be changed.

19. What themes/issues do you consider to be underexplored in films?

Themes /Issues

Rebelion

Nature and Nurture

Jealousy

Robbery

Class and Status

Kitchen sink realism

Abortion

Poverty

Other

•This question is important for my research as it gives me ideas of what themes and issues to incorporate into my intro and will be popular with my target demographic.

20. What types/groups do you consider to be underrepresented in films?

Types/Groups

Gender

Age

Ethnicity

Sexuality

Class and Status

Regional Identity

Physical ability/disabil-ity

•I asked this question as I wanted to have some extended knowledge on what types/groups of people that I should include in my intro and explore more in depth so that my target demographic would be satisfied.

21. What aspects of British culture do you feel could be well explored in film?

Aspects of British Culture

FamilySchoolReligious LifePhilosophySportPoliticsOther

•This is another question that has an impact on my intro as it gives me knowledge of what my target demographic want to see more of, therefore, I will once again be able to satisfy their needs by including it.