Podcasting vs. Vlogging Smackdown: Which Is Right for You If You Can Only Do One?

LUCRECER BRAXTON

@lucrecerbraxton

DEVA DALPORTO

@mylifesuckers

MICHELLE DOWELL-VEST @MADowellVest

CERENTHA HARRIS

@momdotme

RAMOU SARR

@ramou

Podcasting vs. Vlogging Smackdown: Which is Right for

You If You Can Only Do One?

VIDEO TRENDS

LUCRECER BRAXTON@LucrecerBraxton

DEVA DALPORTO@mylifesuckers

MICHELLE DOWELL-VEST@MADowellVest

CERENTHA HARRIS@momdotme

RAMOU SARR@ramou

69%of total

Internet traffic will be video

48Every minute

Hoursof video are

being uploaded to

YouTube

By 2018

50%

of video views happen on

mobile devices

In 2016

VIDEO TRENDS





RAMOU SARR@ramou

81%

of consumers watched videos longer than 10 minutes on their TVs

45%

Of mobile videos viewed were less than 6 minutes

PODCASTING TRENDS





RAMOU SARR@ramou

23%

Between 2015 and 2016

Podcast listening grew 64

%of podcasts are listened

to on a smartphone

or tablet

Million57Americans listen to

podcasts as much as they use Twitter

PODCASTING TRENDS





RAMOU SARR@ramou

5 mil

In fall of 2014, the podcast Serial became the fastest podcast to reach 5 million downloads on iTunes

1/3 of all Americans have listened to at least one podcast

VIEWS & DOWNLOADS





RAMOU SARR@ramou

4 bil

videos viewed on YouTube every single day

4.3 bil

podcasts were downloaded in 2015

VLOGGING RESOURCES





RAMOU SARR@ramou


Camera • Canon Powershot - $500ish• Canon Rebel - $700ish• Canon Mark D II Canon - $1,500ish• Canon C100 - $5,000ish

Editing • iMovie – good entry-level• Premiere Pro CC – pro-level

Microphone • Rode Shotgun• Sony, Rode or Sennheiser Lavalier

PODCASTING RESOURCES





RAMOU SARR@ramou


• Zencastr.com for recording• Transom.org podcasting tips, tricks & product

reviews• Bumpers.fm app allows you to record short audio on

your phone. Great for dipping your toe in podcasting and/or creating side content for an existing podcast

• ScheduleOnce to schedule your guests• Audacity & GarageBand recording and editing

(FREE)

Podcasting vs. Vlogging Smackdown: Which Is Right for You If You Can Only Do One?

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