PLTL 2014 and LifeSports Events -- Branding. Concept. Design. Search Engine Optimization
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LifeSports Events provided PLTL 2014 with Marketing Consultancy Services and executed Branding, Concept, Design, and Search Engine Optimization for the Event. It strategized on and created the Marketing Tools needed to better market the Event starting with PLTL's Unique Value Proposition (5F's & 5C's), PowerPoint Presentation, Event Partners' Branding Opportunities in Facebook, Presenting Partner (David's Salon) acquisition, and Press Releases. The Organizing Committee acquired the Other Event Partners. LifeSports Events' Poster Design/Concept was used for the PLTL Photo Wall, Tournament Kit, and Advertising Proofs CD Sticker Label, among others. LifeSports wrote the Pre- and Post-Event Press Releases and had them published in The Philippine Star and Manila Bulletin. It created the PLTL 2014 Video (including the complete Event Partners' Advertising Proofs) and uploaded them in the YouTube and Vimeo Pages it also created for PLTL. Beyond Tags and Sharing, Lifesports further leveraged Social Media by creating the PLTL 2014 Flickr and Slideshare Pages. It will also feature PLTL 2014 in the Lifesports Website, tap Sports-Lifestyle Blogs, and carry out Link Exchange for Search Engine Optimization. Lastly, it conceptualized on and recommended the Presentation Format/Design of the Event Partners' Advertising Proofs.
Transcript of PLTL 2014 and LifeSports Events -- Branding. Concept. Design. Search Engine Optimization
David's Salon for the typical Filipino is the Top Brand for quality and high-end yet affordable
Salon Products and Services. Beyond this, David Charlton (CEO) is known and loved for
his support for Philippine Sports by partnering with various Event Organizers and even
sponsoring Athletes.
A PERFECT SYNERGY!
David's Salon -- which promotes Spa, Beauty, and Personal Care and helps support Philippine Women's Sports like Team David's Salon (Cycling) -- collaborates with PLTL 2014 as PRESENTING PARTNER to also support Philippine Women's Tennis!
