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r. Ebba Ossiannilsson DEN FELLOW PEN EDUCATION EUROPA FELLOW President SADE ADTU Quality Reviewer ssiannilsson QOOL Consultancy How to build your professional network through blogging Fall Blog Festival 21 September 2015

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Dr. Ebba OssiannilssonEDEN FELLOWOPEN EDUCATION EUROPA FELLOW V President SADEEADTU Quality ReviewerOssiannilsson QOOL Consultancy

How to build your professional network through blogging

Fall Blog Festival 21 September 2015

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The Networked Teacher: Making a PLN work for you Karen BensonSophia KhanDr. Ebba Ossiannilsson, Sweden

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Why Care about BloggingBlogging YourselfFollow Bloggers

How to Build Professional NetworksKeep it Going

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Do you need a blog?

Because blogging isn’t going anywhere. More importantly, it’s not something that should be seen as adding to what you’re doing—on the contrary, blogging (if done well), can be the most productive thing you do all day, and can even take the place of many of your daily “to-do”s. You might need to step out of your comfort zone, but trust me—it’s worth it.

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You want to start blogging

… and that’s great! So, where do you start? Do you really need a blog? What topic are you going to write about? Where are you going to get ideas? How you are going to get it all done?

• “Blogging is the new poetry of our time!” – Author Unknown

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How Blogging Can Help You Grow Your Professional Network

Blogging can actually help us accomplish several core networking strategies. Blogging networking is a great way to engage your existing contacts, as well as reach a new audience. Below are six core networking strategies and how blogging can help us accomplish each of them.

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How to Learn How to Build Your Professional Network (1)

1. Be Helpful2. Build a Reputation3. Be Visible4. Meet Lots of People!5. Be Intentional

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How to Learn How to Build Your Professional Network (2)

6. Think Long-Term7. Get Rejected!8. Listen9. Ask10. Follow Up

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Six core networking strategies and how blogging can help us accomplish each of them.

Offer ValueBuild Your ReputationBe AuthenticCast a Wide NetStay in TouchPromote your Network

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Key Takeaways

• Writing content that’s valuable to your audience and displays your expertise is an effective way to build your professional network.

• Blogging is a great way to stay in touch, update, and build rapport with your network.

LifeHacker

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Blogging tips (1)

Never stop learningBe genuineDiscover your voiceBe interestingBe originalProvide evidenceMake connections to hot topicsWrite consistently

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Image Lifehacker

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Blogging tips (2)

Read constantlyCreate catchy headlines that aren’t misleadingMake your posts accessibleWeave an intricate web of linksIncorporate images and videosMind the length of your postsTake risksKnow your limits

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Blogging tips (3)Use appropriate tagsPromote yourselfEdit your postsQuality > quantityPay attention to feedbackPay no attention to trollsConnect with your readersConnect with other bloggersUse lists

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To get started/to continue

• Focus on Your Passion• Create a Stockpile of Blog Post Ideas• Plan Better• Why You Must Have A Schedule

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What’s the point of education if Google/Bloggers can tell us anything?

University in your pocket? successoimages/www.shutterstock.com

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On your way to being a awesome blogger!

Find your passion, find your rhythm, and share your most epic stories.

Image Lifehacker

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Caring is sharing, sharing is caring

My Footprints

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