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Dr. Ebba OssiannilssonEDEN FELLOWOPEN EDUCATION EUROPA FELLOW V President SADEEADTU Quality ReviewerOssiannilsson QOOL Consultancy
How to build your professional network through blogging
Fall Blog Festival 21 September 2015
The Networked Teacher: Making a PLN work for you Karen BensonSophia KhanDr. Ebba Ossiannilsson, Sweden
Why Care about BloggingBlogging YourselfFollow Bloggers
How to Build Professional NetworksKeep it Going
Ossiannilsson_How to build your professional network through blogging_FBF210915
Ossiannilsson_How to build your professional network through blogging_FBF210915
Ossiannilsson_How to build your professional network through blogging_FBF210915
Do you need a blog?
Because blogging isn’t going anywhere. More importantly, it’s not something that should be seen as adding to what you’re doing—on the contrary, blogging (if done well), can be the most productive thing you do all day, and can even take the place of many of your daily “to-do”s. You might need to step out of your comfort zone, but trust me—it’s worth it.
Ossiannilsson_How to build your professional network through blogging_FBF210915
You want to start blogging
… and that’s great! So, where do you start? Do you really need a blog? What topic are you going to write about? Where are you going to get ideas? How you are going to get it all done?
• “Blogging is the new poetry of our time!” – Author Unknown
Ossiannilsson_How to build your professional network through blogging_FBF210915
How Blogging Can Help You Grow Your Professional Network
Blogging can actually help us accomplish several core networking strategies. Blogging networking is a great way to engage your existing contacts, as well as reach a new audience. Below are six core networking strategies and how blogging can help us accomplish each of them.
Ossiannilsson_How to build your professional network through blogging_FBF210915
How to Learn How to Build Your Professional Network (1)
1. Be Helpful2. Build a Reputation3. Be Visible4. Meet Lots of People!5. Be Intentional
Ossiannilsson_How to build your professional network through blogging_FBF210915
How to Learn How to Build Your Professional Network (2)
6. Think Long-Term7. Get Rejected!8. Listen9. Ask10. Follow Up
Ossiannilsson_How to build your professional network through blogging_FBF210915
Six core networking strategies and how blogging can help us accomplish each of them.
Offer ValueBuild Your ReputationBe AuthenticCast a Wide NetStay in TouchPromote your Network
Ossiannilsson_How to build your professional network through blogging_FBF210915
Key Takeaways
• Writing content that’s valuable to your audience and displays your expertise is an effective way to build your professional network.
• Blogging is a great way to stay in touch, update, and build rapport with your network.
LifeHacker
Ossiannilsson_How to build your professional network through blogging_FBF210915
Blogging tips (1)
Never stop learningBe genuineDiscover your voiceBe interestingBe originalProvide evidenceMake connections to hot topicsWrite consistently
Ossiannilsson_How to build your professional network through blogging_FBF210915
Image Lifehacker
Blogging tips (2)
Read constantlyCreate catchy headlines that aren’t misleadingMake your posts accessibleWeave an intricate web of linksIncorporate images and videosMind the length of your postsTake risksKnow your limits
Ossiannilsson_How to build your professional network through blogging_FBF210915
Blogging tips (3)Use appropriate tagsPromote yourselfEdit your postsQuality > quantityPay attention to feedbackPay no attention to trollsConnect with your readersConnect with other bloggersUse lists
Ossiannilsson_How to build your professional network through blogging_FBF210915
Ossiannilsson_How to build your professional network through blogging_FBF210915
To get started/to continue
• Focus on Your Passion• Create a Stockpile of Blog Post Ideas• Plan Better• Why You Must Have A Schedule
Ossiannilsson_How to build your professional network through blogging_FBF210915
Ossiannilsson_How to build your professional network through blogging_FBF210915
Ossiannilsson_How to build your professional network through blogging_FBF210915
What’s the point of education if Google/Bloggers can tell us anything?
University in your pocket? successoimages/www.shutterstock.com
Ossiannilsson_How to build your professional network through blogging_FBF210915
On your way to being a awesome blogger!
Find your passion, find your rhythm, and share your most epic stories.
Image Lifehacker
Ossiannilsson_How to build your professional network through blogging_FBF210915
Ossiannilsson_How to build your professional network through blogging_FBF210915
Caring is sharing, sharing is caring
My Footprints
Ossiannilsson_How to build your professional network through blogging_FBF210915