Oscar of Sweden SS16

8/16/2019 Oscar of Sweden SS16

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2 | OSCAR OF SWEDEN OSCAR OF SWEDEN | 3

S P R I N G / S U M M E R

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Knowing your ancestry, respecting your

origin and previous generations who

developed and refined trade and craft.

This is a great asset when tradition is

merged with the volatile and unpredicta-

ble nature of the fashion industry. We

have chosen to present the 2016 spring

and summer collection against a historic

and seductively beautiful Swedish back-

ground – Gotland.

An island in the middle of the Baltic Sea

that has been a lively trading place ever

since Viking times. The city of Visby,

with its fairy-tale landscape of a bailey,

handsome stone houses and church

towers, was founded in the Middle Ages.

At this time, there was already a well

functioning European market by way of

the Hanseatic League. Today, nearly 1000

years after the foundation of the Hanse-

atic League, at Oscar of Sweden we also

buy our most important goods in Europe.

All our fabrics are from Italy, Austria and

Switzerland. Quality is timeless.

The unique natural light on the island

of Gotland is also perfect for the 2016

focus on colours and patterns. We work

with strong statements from the most

dressy to the most casual. Apart from

the favourite colour of blue, we will see a

lot of yellow, orange and red. Within the

red spectrum there are also new nuances

such as raspberry tones. The patterns

represent everything from bicycles tobilliard balls. Playful and elegant, well

dressed with a twist. The stark landscape

on the island of Gotland is also a perfect

complement to our new, earthy series

Linen Edition.


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# 8745 # 8708


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# 8739# 8746


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# 8739


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# 8733

# 8745


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# 8749


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# 8742# 8734


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# 8730# 8702


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# 8734 # 8749

# 8736


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# 8728


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# 8700-013 # 8701-233 # 8709-010 # 8705-340 # 8704-118

# 8713-135 # 8710-154 # 8716-220 # 8715-033 # 8711-218

# 8718-254 # 8720-114 # 8723-254 # 8724-330 # 8725-293

# 8729-313 # 8727-274 # 8728-335 # 8730-315 # 8728-306

# 8735-120 # 8734-062 # 8734-010 # 8737-015 # 8738-319

# 8739-340 # 8743-318 # 8741-320 # 8740-015 # 8747-228

# 8748-032 # 8748-034 # 8748-084 # 8748-075 # 8748-012

# 8751-010 # 8752-275 # 8755-240 # 8766-235 # 8768-218

URBAN CITY

URBAN SUMMER

URBAN TREND

WALL STREET URBAN TREND GENOA TREND

PITTI TREND

LINEN EDITION

LINEN EDITION

CITY SUMMER CASUAL SUMMER


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R E K Y L .P H OT O : MI K A E L K E NT A . S T Y L I N G ,HA I R & M

A K E UP : J OHA N NA GE R T L E R .L O C A T I O N : G OT L A ND .

SWEDEN | UNITED KINGDOM

Oscar of Sweden AB

Klintegatan 12, 506 40 Borås, Sweden

Phone: +46 33 108580

[email protected]

CANADA

Altitextil Canada Inc.

511 Castlefield Ave. ON M5N 1L7 Toronto

Phone: +1 416 565 7950

[email protected]

THE NETHERLANDSVerloop Agenturen

Dorpsstraat 68, 2995 XJ Heerjansdam

Phone: +31 78 684 0764

[email protected]

IRELAND

Richard Flanagan, Reef Fashions

70 Waterloo Road, Dublin 4

Phone: +353 87 997 9969

[email protected]

FINLAND

Selected Brands Finland OY

Tietäjäntie 2, 02130 Espoo

Phone: +358 400 411 179

[email protected]

NORWAY

Erland Fagernes Bottegård & Livar Askø

Norsk Moteforum Room 316

Sjølyst Plass 3, 0278 Oslo

Erland: Phone: +47 950 27844

[email protected]

Livar: Phone: +47 994 83542

[email protected]

BELGIUM

Dyco nv/sa

Fashion Park

Boechoutlaan 107

1853 Strombeek-Bever

Phone: +32 2 263 21 [email protected]

Oscar of Sweden SS16

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