Opportuniteiten en risico's van de sociale media in de (spoedgevallen)zorg
Opportuniteiten van Pinterest in omni-channel retailing
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Pinterest in omni-channel retailing
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e-Tailing consultancydigital marketing strategyomni-channel integration
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AgendaPinterest and the other ...
Inspirational shopping
Share content
Backlinks & SEO
Keywords
Pin It Button
Earn followers
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Pinterest in the social landscape
Fast-growing social outlet Pinterest refers nearly as many visits as Twitter, a nice source of incremental traffic that didn’t exist even one year ago. Most luxury brands have official Pinterest pages, plus consumers create their own pages and pin their favorite luxury products.
PM Digital
“It’s social, visual, and easy to use which is why brands are flocking to it.”Forbes
“A Pinterest board is a screamingly obvious setup for an online catalog. Click a Photo and Jump to a Page where you can buy
it.”New York Times
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Inspirational Shopping
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Inspirational Shopping
source : Google etail
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Share
Share Unique content
Product images
Blog articles
Inspirational images
Build relevance
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Build Backlinks
Currently backlink on Pinterest are Nofollow ....
but Source URL links are Follow links on Pinterest..
so make sure images and sources are located on your website
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KeywordsUse wisely keywords
Use primary keywords frequently
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“Pin It” Button
“Pin It” button on your website
Use the “Pint It” button
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Gain Followers
Build up the followers to your Pinterest account
Engage with other on Pinterest by commenting and liking their pins
Do not Pin only own content , Avoid “me syndrome”
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PinGraphy.com
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Pinterest & e-commerceContent plan
Pinterest drives traffic to your e-shop
Build special boards (top topicals)
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E-CommerceAdd price label
Link to productpage
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E-Commercewww.shopinterest.co
Shop based on you Pin Board
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E-CommerceZAPOS PinPointing app
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Zappos PinPointing
http://pinpointing.apps.zappos.com/
Generate recommendations based on user
Buy call to action on PinBoard
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Wrap UpPinterest is not only SEO optimisation
Pinterest drive massive and consistent traffic to your website
Quality traffic generates more conversion
Pinterest vs. Facebook (Brand awareness vs. Fan activation)
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Questions ?
twitter : ballysven
e-mail : [email protected]
or just call : +32 (0)473 54 10 65
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