THE PITCHBy Eleanor Richards

Genre & Working title

■ I have chosen to base my music magazine on Dance music. My decision was influenced by my market research as many participants specified that their favourite music genre was dance. It is also a genre that appeals to me and one I enjoy. I decided to choose the genre that was likely to entice most readers.

■ The possible names I have chosen for my music magazine is “beatz” or alternatively “relentless” I have chosen this as my choice of genre is going to be dance and I think either of these titles would fit in well.

Style sheet Colour scheme

I have chosen these colours for my colour scheme as they are loud, fun and vibrant. I think they would stand out amongst other magazines and be recogniseable.

Font; phosphatebeatz. RelentlessFont; hanzipen tcbeatz.relentlessFont; HGSoeiKakugothicUBbeatz.relentless Text/ Sub headings;

Tahoma

Style sheet

Frequency of publication and Cover price■ I have decided to publicize my music magazine once a

fortnight. This decision was based on the fact that participants answering my survey said that they very rarely (if ever) purchased a music magazine so I decided every week would be far too frequent. I also know that most people get their information from online sources so once every fortnight would be sufficient.

■ As my magazine will be published once a fortnight it needs to be fairly cheap in order to maintain regular readers, however it also needs to make a profit, I have decided to price my magazine at £2.45. My decision was also influenced by other music magazine prices as if my magazine was to be significantly more expensive than others available it may put readers off buying.

Magazine style, attitude and size■ The aim of my music magazine is to provide up to

date information on the Dance music industry in a captivating and exciting way. It will include the newest bands and artists emerging in the industry whilst reporting on the hottest concerts and festivals, interviews, competitions and offers. I want my magazine to be accessible and easy to read and locate top stories and features by making sure there is a clear and simple layout.

Reader ProfileMy reader profile is likely to be a mix of both male and female 16-30 year olds with a love for music and Dance music in particular. They are likely to have a lively social life and spend most of their disposable income on iTunes, spotify, concert/festival tickets and clothes.