SCENTCOMMUNICATION

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SCENTCOMMUNICATION

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SCENTCOMMUNICATION

Focus of our business (SCENTCOMMUNICATION / aerome) since 1997: scent storage and scent delivery devices, scent marketing solutions

Global activities with a network of representing partners in 20 countries

Head office in Cologne, Germany, production facilities in northern and southern Germany

Constantly we are scouting new markets and researching new ways to create, generate and deliver fragrances and flavors

Core activities: Development of scent technologies Production of scent cartridges and scent systems Creation of scents and scent concepts Installation and service/maintenance of scent delivery systems

SCENTCOMMUNICATION

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Scent is the most emotional way to communicate

The only sense which is directly connected with the limbic systems

Faster than visual and audio signals

First impression is determined by the scent and it is decisive for liking or not liking an environment, a person, a brand or a product

Scents make us decide instinctivly

The human brain recalls scents better than any other information

SCENTCOMMUNICATION

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Scent as a communications tool can be used in any aspect:

Scent Marketing:

Increase sales, differentiate products, enhance customer experience

Scent Branding:

Brand differentiation through a unique scent, support brand values,

Ambient Fragrancing

Enhance well being, minimize perceived time spent, stimulate customers, increase attention and impression of service quality

Individual Scenting

Focus on one product and person, add scent to audio- and visual presentation, draw attention to a product or brand

SCENTCOMMUNICATION

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Unique products With our proprietary and patented technologies we are able to replicate any fragrance, flavor or scent and disperse it in a dry and unique way.

Today we are working on tomorrow’s miniaturized and digital scent technologies.

Our current product families:

ScentController

individual, exactly controllable, one-to-one

PromoScent

Dry product sampling

Scentcube/Scense

Discreet ambient fragrancing, approx. 40sqm/400 square feet

ScentDiffuser

Ambient Fragrancing, 100- 2500 sqm / 1000-25,000 square feet

Special Applications ScentGranule Sachets, ScentStick (cars), etc.

SCENTCOMMUNICATION

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ScentController.one Effects on sales:

Despar / Italy: sales increase: Coca-Cola + 91% smoked ham: + 340% cheese: + 170% Nestlé Buitoni Pesto Sauce:

More than 100% higher sales increase than with a secondary placement only

NordiConad / Italy:

Barilla Pesto Sauce: +746%

Milka Chocolate: +118%

Individual scent experiences

Dry, authentic, discreet

one-to-one scent experiences

Any scent/flavor/fragrance can be presented

SCENTCOMMUNICATION

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ScentController.six Synchronize motion pictures or interactive content with any imaginable scent

Individual scent experiences

Dry, authentic, discreet

one-to-one scent experiences

Any scent/flavor/fragrance can be presented

Up to 6 scents per unit, combined up to 48 scents

SCENTCOMMUNICATION

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PromoScent General product benefits:

Product sampling

Give-away or scent promotion in print media

100% authentic rendition

Dry, discreet and controllable delivery

Enclosed and activated at the users discretion

Clean and sanitary

Reusable and resealable

Long usage capabilities

SCENTCOMMUNICATION

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ScentCube / Scense Ambient Fragrancing

Dry, discreet, easy to use

Based on patented ScentGel technology

Wide range of scents and fragrances available

Enhances room atmosphere

Designed for approx. 40 sqm / 400 square feet

ScentGel cartridges:

Easy handling

High scent quality

Long lasting

SCENTCOMMUNICATION

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ScentDiffuser Ambient Fragrancing

Enhancing large space environments

Based on pure fragrances

Stand-alone or Bypass systems connected to HVAC

Most powerful and highest quality scenting devices on the market

100% nebulization: no spray, no mist!

SD.Wave for up to 250sqm / 2,500 square feet

SD.Aircon for up to 2,500 sqm / 25,000 square feet

Applications:

Hotels, Casinos, Banks, Events, Retail / Shops, Malls, Hospitals, Office Buildings, Theaters, Cinemas, Restaurants, Spas

SCENTCOMMUNICATION

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Samsung Signature Scent „Intimate Blue“

The Samsung scent is crisp, sharp and evocative – a creative and brilliant expression that reinforces the exceptional and unique qualities of the brand.

Research has confirmed that the Samsung scent strongly aligns with its brand personality, is gender neutral, and has a universal, hedonically positive appeal.

The Samsung signature scent provides new dimensions to the brand experience. When High-Life Seekers were exposed to it:

98% reported it made the experience more pleasant overall.

66% reported it made them stay longer

36% reported it made them explore more products.

SCENTCOMMUNICATION

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Special Applications:

Examples:

ScentGranule Sachets

Highly efficient constant scent delivery through membrane

Product Sampling, long lasting, easy to use, dry, low cost, easy change of fragrnces possible

ScentStick for cars

with ScentGranules

Micro Diffusing systems For mobile telephones, PDAs, Game controllers, Car industry, Aircraft industry

SCENTCOMMUNICATION

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Resume:

Scent is the most emotional way to communicate

Scent information is directly linked to our limbic system

Human memory remembers scents better than any other sense

Scent is unique and differentiates brand and product information

Contact: SCENTCOMMUNICATION

Spichernstr. 6a / 50672 Köln / Germany

Tel. +49.(0)221.485567.20

Fax +49.(0)221.485567.11

Email: info@scentcommunication.com