Software Engineering: Research Romi Satria Wahono [email protected] +6281586220090.
"Marketing Dashboards & The Art of ROMI"
-
Upload
guest6d873d -
Category
Education
-
view
374 -
download
1
Transcript of "Marketing Dashboards & The Art of ROMI"
MARKETING DASHBOARDS
&
THE ART OF ROMI
Interactive
Marketing Management Tool-Kit
ROMI Optimization
Claude P. Bobin
www.romikit.com
“Measures of marketing accountability should be recognized
as a necessary investment
for assuring sound decision-making, accountability,
continuous improvement, and transparency for all stakeholders”
David W. Stewart, Phd., The Robert E. Brooker Professor of Marketing and former Chair of the Marketing Department in the
Marshall School of Business at The University of Southern California. Past Editor of the Journal of
Marketing and current editor of the Journal of the Academy of Marketing Science. Dean, A. Gary
Anderson Graduate School of Management, University of California, Riverside.
THE
ULTIMATE INTERACTIVE
MARKETING MANAGEMENT TOOL-KIT
“ROMIKIT”
• Interactive Corporate Presentations with High Impact Visualization
• Plug-In Your Company Data and Save Time & Money
• Learn Steps To ROMI Optimization
• Master The Art of ROMI
Custom Book Publishing
MA
RK
ET
ING
DA
SH
BO
AR
DS
& T
HE
AR
T O
F R
OM
I - CL
AU
DE
P. B
OB
IN