Event Report

National Y2B Forum – 26th July 2013

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Globally Competitive Leaders

Mainland China Youth to Business aims to connect young leaders and businesses around relevant topics to China and the world, generating actionable ideas and thoughts about the future.

The uniqueness of the event is enabling a platform for dialogue and an exchange of ideas between young people from all over the country and great minds among business leaders, experts and entrepreneurs. This event is the national edition of more than 160 forums realized yearly in 113 countries and territories.

Youth to Business Forum is an initiative powered by AIESEC, the largest student run organization in the world.

Introduction

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The Event

Today 58% of Chinese population is under 24 years old – but in one decade they will become the next generation of Chinese leaders and managers. This edition of Youth to Business Forum aims to bring insights about different challenges faced by China and innovation trends – igniting the audience to become innovative professionals, business leaders and entrepreneurs.

This edition of Youth to Business Forum aims to bring insights about Globalization and challenges faced by China, generating discussions about why Global Competitiveness is so important for Chinese youth today and how they can become innovative professionals, business leaders and entrepreneurs in the future.

This Edition

Globally Competitive Leaders

Empowering the

2

Agenda

13:30-14:00

Opening 14:00-14:30 14:30-15:30

Panel Talk

Keynote Speech

15:30-15:45

Topic Workshops 15:45 – 16:45

Workshop Intro 16:45 – 17:15

Case Solving

17:15-17:30

Networking Tea Break

17:30-18:00

Closing

INFORM

INSIGHT

CREATE Globally Competitive Leaders

Empowering the

3

Five invited speakers shared different opinions in a “Round Table” discussion. Ignited by the event’s theme, the speakers had a deep discussion about the significance of “Youth Global Competitiveness”. �

Panel Talk 4

Panel Talk Partners

Panel Speakers Freddy Law - Host

Founder & CEO, ICE Hong Kong

Cheng Ding

Director ��ARETE

MSc in Finance��London Business School

Yinuo Jin

Senior Assistant of Chief Creative Officer Ogilvy and Mather, Mainland of China

Jeff Chen

Sales Director, Logitech China

EMBA in CEIBS

Kelly Lu

Founder and COO,

Li Yaping

Managing Director The Virtuous Leadership (China) Founder of JA China

CareerFrog

5

Panel Evaluation

78% Of delegates evaluated theme as

excellent or good.

Of delegates evaluated content as

excellent or good.

76%

Panel Content

Panel Theme

Excellent – 31% Good – 47%

Others – 22%

31%

47%

Excellent – 31% Good – 45%

Others – 24%

31%

45%

6

Favorite Penal Speaker 7

Yes

36% 32%

1st Place 2nd Place

Speaker of Choice Who is your favorite penal talk speaker in this Youth to Business Forum?

Yes

Workshops

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Workshop Partners

8

Jeff Chen Sales Director, Logitech China

- EMBA in CEIBS - 15 years Marketing & Sales working experience

“‘ I know better about my future career direction”�

“ At first, I cannot accept some of his ideas, I thought they are cruel and cold, but after thinking about them, he really inspires me to be a professional lady.” �

Audience Feedback Speaker

Workshop Theme

Leadership - How to be a professional leader

Workshop Content

59%

Excellent – 59%

29%

Good – 29%

How do you like the workshop? On a scale from 1 to 5 (lowest to highest) •  Topic – 4.41 •  Speaker – 4.53 •  Content – 4.35

9

Jin Yinuo ����Senior Assistant of Chief Creative Officer, Ogilvy and Mather.

- Creator of the famous videos: "10 minutes and you know about Shanghai","10 minutes and you know about China”

“‘Every moment is exciting!!” �“Ogilvy is my dream.”�

Audience Feedback Speaker

Workshop Theme

Entrepreneurship - Beg for problems

Workshop Content

38%

Excellent – 62%

62%

Good – 38%

How do you like the workshop? On a scale from 1 to 5 (lowest to highest) •  Topic – 4.41 •  Speaker – 4.59 •  Content – 4.35

“The way he share his personal experience is very honest and interesting��the points are very clear.”�

“He taught me don’t be afraid of failure .” �

10

Kelly Lu Founder & COO, CareerFrog

SJTU Alumnus “�&"�$����

“‘The 6 tips about networking are very inspiring”�

“Know better about Business model of Consulting.”�

Audience Feedback Speaker

Workshop Theme

Entrepreneurship Think Big – My Entrepreneur Journey

Workshop Content

40%

Excellent – 40%

40%

Good – 40%

How do you like the workshop? On a scale from 1 to 5 (lowest to highest) •  Topic – 4.36 •  Speaker – 4.6 •  Content – 4.36

“‘I leaned how to network naturally” �

11

Li Yaping ����

Founder of JA China

“‘Well prepared, very good speech” �

“'���#�!��.” �

Audience Feedback Speaker

Workshop Theme

Leadership - Leadership in Me

Workshop Content

71%

Excellent – 71%

29%

Good – 29%

How do you like the workshop? On a scale from 1 to 5 (lowest to highest) Topic – 4.4 Speaker – 4.5 Content – 4.4

“‘Follow �our heart, From EQ leadership to Talent leadership” �

“)���� ��"�%������" �.” �

12

Managing Director The Virtuous Leadership (China)

Peter Buytaert Founder and CEO, GLO

He also founded China Global Leaders (CGL) Management Consulting

“‘The importance of integrity” �

“Peter is really professional��like him a lot”�

Audience Feedback Speaker

Workshop Theme

Leadership - Competencies of good leaders

Workshop Content

67%

Excellent – 67%

33%

Good – 33%

How do you like the workshop? On a scale from 1 to 5 (lowest to highest) Topic – 4.44 Speaker – 4.5 Content – 4.6

13

Shalom Tang Rovio China

Worked at Coca-Cola China & Firmenich for Asia. Work at Singapore for 6 years.

“‘You don’t need to be a fantastic hero to do certain things” �

“Think differently.”�

Audience Feedback/ Key insight Speaker

Workshop Theme

Globalization -Same same but different

Workshop Content

50%

Excellent – 25%

25%

Good – 50%

How do you like the workshop? On a scale from 1 to 5 (lowest to highest) Topic – 4.0 Speaker – 4.0 Content – 4.2

14

Julia Li��(( Founder and CEO, HCD

- Worked in Wall Street for 8 years - Master in both University of Maryland and Southern Illinois University - OPM From Harvard Business Scholl

“‘She inspires me to find who I am and I see the beautiful scene that I can become from her” �

“Aware of what you want, believing and enjoying.”�

Audience Feedback Speaker

Workshop Theme

Globalization - Global Youth Trends

Workshop Content

59%

Excellent – 59%

32%

Good – 32%

How do you like the workshop? On a scale from 1 to 5 (lowest to highest) Topic – 4.36 Speaker – 4.56 Content – 4.36

“I see the great confidence and courage from this lady�” �

15

Best Workshop 16

Yes 4.59

1st Place 2nd Place

The best workshop Which workshop got the highest recognition by AIESECers in this Youth to Business forum?

4.6

On a scale from 1 to 5 (lowest to highest)

Overall Evaluation 17

Yes

Would you like to join the next edition of Mainland China Youth

to Business Forum?

94% Yes

How likely would you recommend the Mainland China

Youth to Business Forum?

On a scale from 1 to 5 (lowest to highest)

95% of delegates

really recommend Y2B to others

53%

42%

of delegates want to join the

next Y2B

- 5

- 4

Next Edition

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Y2B in Hangzhou Jan 2014

18

Contacts 19

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Echo Wu VP Business Development 2013/2014

Antony Chen VP External Relations 2013/2014

Mobile: +86 13811389384 Email: echo.wu@aiesec.net

Mobile: +86 187 5833 8663 Email: antony.chen@aiesec.net