Lecture 11 Assignment Review

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    Research Methods for

    Business Management

    (MOD001105)Module Leader: Dr Noah Karley

    Email: [email protected] LAB322 Ext. 5739

    mailto:[email protected]:[email protected]
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    Lecture 11

    Assignment Review

    Module Leader: Dr Noah Karley

    Email: [email protected] LAB322 Ext. 5739

    mailto:[email protected]:[email protected]
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    Teaching Objectives

    At the end of this lecture/seminar you will befamiliar with:

    Modules assignment.

    Assignments structure.

    Modules reading list.

    Marking criteria.

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    Assignment

    The assignment for this module consistsof 2 parts:

    Part 1: Prepare a Project Poster (worth 20%)

    Part 2: 3000 word research proposal (worth 80%of final mark)

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    Assignment These assignment tests your achievement of the following

    learning outcomes:

    Demonstrate a critical awareness of different research designsand respective methodologies relevant to academic andpractitioner researchers working within an international context.

    Explain their chosen research question/hypothesis and research

    objectives, and all the relevant elements contributing to aresearch proposal suitable to researching a contemporaryinternational business topic.

    Critically evaluate the literature relevant to their research aims inorder to develop a conceptual framework or critical stance.

    Act as an independent self-learner demonstrate the skillsnecessary to plan, organise, undertake and present aninternational business project.

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    Structure: Introduction

    Consider the following structure:

    1. Introduction

    a) Title: initially this might be regarded as a workingtitle, and ideally should mirror closely the content ofthe document.

    b) Background: This informs the reader of theproblem or situation and the context you areinterested in. 66

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    Structure: Introduction

    c) Rationale for this study:

    What is the research issue?

    Why is it an issue?

    Why is it an issue now?

    What could this research shed light on?

    d) Research aim, objectives, and researchquestions.

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    Structure: Literature Review

    2. Literature review

    This section will demonstrate your knowledge of

    the literature and make a critical link with the

    research question to be investigated. Students areexpected to critically review at least 6 sources to

    underpin the study.

    The literature should mostly rely on published

    academic journal articles in the research area.

    This critical activity should produce a conceptual

    framework.88

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    Structure: Research Design and

    Methodology

    3. Research design and methodology

    This section should provide a detailed rationale of how youintend to achieve your research objectives. You areexpected to address the following areas:

    Type of investigation: Explain clearly whether yourresearch can be classified as an exploratory, descriptive orhypothesis testing study. Refer to the lecture notes andtextbook for details on each type.

    Data collection method: Explain how you are going tocollect the data (e.g. postal questionnaire, telephoneinterview, focus group, etc) and why this fits the purpose ofyour research.

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    Structure: Research Design and

    Methodology

    Sampling method: Explain whether you plan touse a probability or non-probability samplingdesign and the specific sampling technique. Thestudy participants should be able to offer the righttype of information to enable you address theresearch problem.

    Accessibility issues: what accessibility issues areyou likely to encounter when you collect the data?How are you going to manage the accessibilityissues? 1010

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    Structure: Research Design and

    Methodology

    Ethical issues: You must discuss any ethical issues that arerelevant to your research topic, participants, and method.Discuss how you are going to deal with the ethical issues.

    Data analysis plan: how you intend to analyse the data youwill collect? This section must be consistent with theprevious section on data collection method and must bemindful of the nature of the data collected, whether this isquantitative or qualitative.

    Research limitations: Define the limitations of the studythat you believe you may encounter and could be affect thequality, scope, or value of the research.

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    Structure: Timetable and

    References

    4. Timetables and references Provide a chart on how you will use your available

    time to complete your proposed research. This willprovide an indication of the viability of the

    proposal. You will need to justify your plan.

    The reference list at this stage need not belengthy, only sufficient to inform your proposal.

    The list must include all the sources that were citedand consulted in writing the research proposal. Youmust use the Harvard Style of referencingrefer toappendix 1 of your textbook for details. 1212

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    Reading List

    Bryman, A. and Bell, E. (2011). Business Research Methods. (3rd edn). Oxford: Oxford

    University Press.

    Easterby- Smith, M., Thorpe, R. Jackson, P. and Lowe, A. (2008). Management Research.

    (3rd edn). London: Sage.

    Keleman, M. and Rumens, N. (2008). An introduction to critical management research.

    London: Sage.

    Saunders, M., Lewis, P. and Thornhill, A. (2012). Research Methods for Business Students.

    (6th edn). Harlow: Prentice Hall.

    Sekaran, U. and Bougie, R. (2010). Research Methods for Business: A Skill Building

    Approach. (5th edn). New York: John Wiley & Sons.

    Wilson, J. (2010). Essentials of Business Research: A Guide to Doing Your Research Project.

    London: Sage.

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    Word Limit

    Word limit: 3000

    Written assignments must not exceed the specified

    maximum number of words.

    All assignments which do so will be penalised.

    The penalty will be the deduction of 10% of the maximum

    marks available (i.e. 10%).

    Assignments will not be accepted without a word count on

    the cover sheet.

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    Submission Dates

    Part 1- Poster: Between weeks 4-6 to TBA by TutorPart2: Research Proposal Essay. This assignment

    must be received by no later than:

    For Semester 1: 5pm on 6 January 2014

    For Semester 2: TBA

    For this module you are required to submit your Turnitin

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    Marking Criteria Marks

    1. Does the working title mirror closely the content of the poster? Maximum 4%

    2. Does the introductory part of the poster inform the reader of the problem or

    situation and the context the student is interested in?

    Maximum 4%

    3. Does the poster inform the reader of the rationale of this study?

    a.What is the research issue?

    b.Why is it an issue?

    c.Why is it an issue now?d. What could this research shed light on?

    Maximum (a, b, c, d) 12%

    a. max 3%

    b. max 3%

    c. max 3%d. max 3%

    Assessment Form Coursework A (20%) Research Poster

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    Part 2: Dissertation proposal worth 80%

    Coursework B is marked out of 100% but worth 80% of

    the final mark for this module

    Assessment Criteria Allocated Marks (%)

    Development of research aims, objectives and

    hypothesis/question

    25

    Appropriateness and rigour of research methods 20

    Synthesis and analysis of initial literature on the

    topic

    20

    Strength of anticipated findings and how they

    relate to aims and objectives of study

    15

    Appropriateness of proposed dissertation

    structure

    10

    Acknowledgement of sources and correct

    referencing technique

    5

    Style/Grammar/Presentation 5

    Total 100

    Note: The marking scheme allows flexibility, and it is by no means exhaustive.

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    Guides

    Writing is a creative process and a powerful wayto clarifying your thinking.

    A report needs a clear structure that helps to

    develop the storyline.

    All the information should be readily accessible tothe reader.

    Use a clear writing style free and check for spelling

    and grammatical errors.

    Be prepared to rewrite the first draft several

    times.

    Remember to check the assessment criteria.18

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    Guides

    You need to pick a project topic that is feasible, which

    means do-able in the short time that you have.

    What is feasible?

    Many student project proposals are initially over-

    ambitious. They are often very wide-ranging in their

    focus and could present significant problems for students

    in collecting primary data.

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    Guides

    The best projects are those where:

    The topic is of particular interest to you.

    You can easily collect informationthe

    information is readily available or you can collectand analyse it easily, and within a short time

    period.

    The aim of the project is focused on a particular

    aspect of a chosen topic.

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    Guides

    Keep the following points in mind when

    choosing your topic :

    Is the topic of academic significance, and not

    trivial?

    Is the topic really manageable in the time

    available? It is a common mistake to imagine

    that you can cover far more than is actually

    feasible, so keep a suitably narrow focus. Do not

    ask too big a question. 21

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    Guides

    Set your own system, generate stages:

    Write the main topic in the middle of the page.

    Jot down the other ideas that occur to you at other pointson the page:

    as the page begins to fill, relationships between ideassuggest themselves and lines between the ideas may bedrawn.

    this allows you to group the ideas into discrete but relatedchunks, which enables to form a section or a chapter.

    Finish the writing session on a high point - if it is a complexsession you may forget the main idea.

    Revise your work. Get people to read your work.22

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    Guides

    Introduction should includes:

    The research questions(s) and a clear statement of

    research objectives.

    Brief background and a guide to the storyline.

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    Guides

    Introduction is not a literature review. It should be a

    summary of existing evidence that motivates your specific,proposed work.

    Start broad become increasingly specific.

    End with a review, and broaden out to discuss potentialapplications of the proposed work

    Topics to be addressed: whats been done; what hasnt;

    what is needed and why; indicate your part or

    contribution (scoping your domain).

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    Guides

    Literature review purpose is:

    To set your study in the wider context.

    To show how your study supplements existing work.

    You can engage with some or all of the following questions:

    What previous research has already been done on this

    topic?

    Who did it, when and, perhaps, why?

    What conclusions did previous researchers reach?

    How relevant are these conclusions today generally and for

    your own research?25

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    Guides

    Methodology should help in understanding the

    reliability and validity of methods, selected by youand includes:

    Theoretical setting.

    Participants in the sample. Materials.

    Procedure.

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    Guides

    The purpose of the methodology is to

    define a problem, outline procedures that

    the researcher plans to use in order to

    learn more about the problem, and

    identify possible variables that theresearcher may face during his or her

    research.

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    Guides

    How to Structure the Methodology Chapter

    Section I:Philosophy

    This will deal with the philosophy whichunderpins your research. You will set out theresearch paradigm here.

    Section II: Approach

    Here you will need to explain the context and

    theoretical/empirical framework of your research,its limitations and specifically answer the w-questions, which include How, Why, What Whereand When? 28

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    Guides

    Section III: Strategy and Research Design

    In this section you will outline how you are

    planning to collect your data.

    You will have to explain your choice for using the

    particular methods, such as online surveys, phonesurveys, face-to-face-interviews and so on.

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    Guides

    Section IV: Data Collection and Analysis Methods

    You have to explain how you are planning to collect thedata (by what means) and then explain the analysis tools

    you will use. If you use software tools then you will have to

    say what these are and why you have to chose to use these

    particular ones.

    In this section you have to explain very clearly how you are

    planning to arrive at your findings and state clearly why

    they should be reliable and how they will answer yourresearch questions or test the hypotheses on which your

    research is based.

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    Guides

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    References

    Gay, L. R. Mills, G. E. and Airasian. P. W. (2008).Educational Research: Competencies for

    Analysis and Applications. Harlow: Prentice

    Hall.

    Saunders, M. Lewis, P. and Thornhill, A.

    (2012). Research Methods for BusinessStudents. Harlow: Prentice Hall.

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