layouting.pptx

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Campus

JournalismMs. Diane C. DapitanonApril 10, 2012

Summer Campus Journalism Workshop


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A campus paper is a publication, eithermimeographed or printed, put out by staff

members whose names appear in themasthead or editorial box.

The campus paper has many functions: Aid to students

Aid to the school and community

The Campus Paper


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Functions of the

Campus Paper

A. Aid to the students

provide an opportunity for interesting writing give students the opportunity to learn how to

read newspapers;

act as a stimulus to better work.

develop students power of observation anddiscrimination


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Functions of the

Campus Paper

B. Aid to the School & Community

educate the community as to the work of theschool

publish school and community news;

create & express school opinions;

make known the achievements of the schoolto the community.


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FRONT PAGE

Local news- news that takes place withinthe country

Foreign news- news that takes placeoutside the country

Dateline news- an out-of-town newsstory

Sections/Parts of a

Campus Paper


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Index- a slug lineindicating animportant inside pagestory and the pagewhere it is found

Sections/Parts of a Campus Paper cont.

Folio- consists of the volume and issue number,

school year, name of the school paper, place ofpublication.


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Other things found on the front page (those withasterisk may or may not be present).

Nameplate- the engraved or printed nameof the newspaper, as the Manila Times orBaynews

NAMEPLATE

Sections/Parts of a CampusPaper cont.


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EARS- the little boxes on either side of thenameplate

BANNER- The principal headline bearing theboldest and biggest type. If it runs across the page it

may also be called a STREAMER.



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Running Head- a head made up of two ormore lines

Headline- The title of any news story.Lead- the beginning of the news story

News story- the whole story of an eventcomposed of the lead and the text which isthe elaboration of the lead


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Deck- a subordinate headline placeimmediately below its mother headline, also

knows as bank or readout.


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Columns- thehorizontal divisioninto parts of the

newspaper. (5columns-schoolpaper)

Column rule- the vertical line that divides thepage into columns (1 inch wide)


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Fold- theimaginaryhorizontal line that

divides thenewspaper equallyinto two parts. Itshould not cut the

banner photo ofthe front page.


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150 die in Benguet slide

Babys body in sack moves mayor to cry..

By Delmar Cario, Vincent Cabreza, Frank Cimatu

Byline- the signature of a reporter precedingnews, feature, articles..



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Box- news material enclosed by line rules

Cut-A metal plate bearing a newspapers illustration,

also known as clichKicker- a tagline placed above but smaller than a

headline, also known as teaser.

Cutline-The text accompanying photos ad other art

work, better known as a caption.

Creditline-a line giving the source or illustration, asReprinted from the Manila Times or Photo by MPI.


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REQUIEM FOR HEROES. Rescuers dig out of the muddyrubble the bodies of a fireman, an engineer and avolunteer who died trying to save the victims of alandslide at Sitio Buyagan in La Trinidad, Benguet, on

Friday. EV ESPIRITU/INQUIRER NORTHERN LUZON

Cutline and Credit line


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Editorial Page Folio- consists of the page number, date of

publication, and name of the newspaper,written on top of the page, also found in otherpages

Masthead- the editorial box containing the

logo, names of the staff members andposition in the staff, subscription rate, thepublisher, and other pertinent data about thepaper.


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Editorial proper- A commentary written byany of the editors who comments or gives theopinion of the staff. The stand of the paper.

Editorial cartoon- usually a caricatureemphasizing a simple point. Usuallyhumorous, it has the function of the editorial.It stands by itself and is NOT a complement ofthe editorial proper.

Editorial Column- a personal opinionwritten by the columnist himself.


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Masthead/Editorial box

Editorial Proper

Editorial ColumnEditorial Cartoon


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Editorial liner- ashort statement orquoted saying placed

at the end of aneditorial column oreditorial to drivehome a message. EDITORIAL LINER

Letter to the Editor- a lettersent in by the reader giving hispersonal views in certain aspects.


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Characteristics of an Editorial

Page

Dignified and formal appearance

Small masthead or editorial box

Larger types for editorial proper

Masculine appearance (not the italic orthe script type)


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Feature Page

Sections name

Folio

Columns/ featurearticles

BylinePhotos

Captions



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Characteristics of Feature

and Literary PagesFeminine appearance ( e.g. italics and script types)

Wider columns (usually 3 wide columns)

Article Topics Literary Pages Arts and leisure * Poem

Religion * short stories

Entertainment Comics

Reviews


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LAYOUTING


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Layouting is dressing up a window.
http://images.google.com.ph/imgres?imgurl=http://oldwindowart.com/images/homepage_window.jpg&imgrefurl=http://oldwindowart.com/&usg=__PGeiBlymA0-n_ME6Jueld6jcMDo=&h=315&w=390&sz=39&hl=tl&start=159&tbnid=Bu7NUw0XLlzp9M:&tbnh=99&tbnw=123&prev=/images?q=window&gbv=2&ndsp=20&hl=tl&sa=N&start=140


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Layout Definitions

Make-up or window dressing of a page

Arrangement of illustrations, texts and

graphics on a page to be printed

Selection of font styles, sizes and colors


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Importance of Layout

Gives prominence to the news in proportion toits importance

Makes the pages appear attractive

Gives the paper a personality/individuality of its

own

Makes the different contents easy to find and

read


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ConceptualModel of An Excellent Layout


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Factors of an Excellent Layout

ProportionDefinition: It deals with the ratio of one part

to another and of the parts to the whole.

Example: Pictures must be sized properly tokeep up with other shapes on the page.

Dont: Square cuts are undesirable.

Do: Length of stories must be considered. Along story may ruin the proportion of thepage. A jump story is better than a poorly

proportioned page.


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Unity (Harmony)

Definition: It is the agreement between parts.

Example: The content of every page/double

page must blend as a harmonious unit.

Dont: No one part of the page should overshadowanother.

Do: The headlines should complement each otherand the pictures should not distract the eyes toomuch from the type.


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Emphasis

Description: It involves the differentiation betweenthe more important and the less important.

Example: News/articles must be displayedaccording to importance.

Do: The news value of every story must determine

to what page it should find print, its position on thepage, and the style and size of its headline.


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Balance

Definition/ Description: Visual units on both sidesare not identical but are in positions so equated to

produce a felt equilibrium.

Contrast

It is the blending of units as one.


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Extraneous factors that harm an

excellent layoutTombstoning -placing two or more headlines onapproximately the same level specially if they are of thesame font size and type

H1 H3

H4

H2

*Put a cut /picture between columns; use different

font size and style for headlines.


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Bad breaks-breaking stories to the top of columns.

H1

H2

H3

*The top of every column should have a headlineor a cut.


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Separating related stories andpictures

Newsstory(

H2)

H2

Cut orpicture forH2


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Gray areas or sea of gray

*Use fillers instead.


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Screaming headline one that is too big for a

short or unimportant story

H2

H1 H3

H4

*Use only the banner orstreamer structure forthe most important

headline.


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Heavy tops

( Dont make the page top heavy.)

H3H1 H2

*Proportion texts and pictures.


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Fit them all

Avoid many headlines of the same size on apage.

There should only be 5- 7 headlines on thefront page.

Placing small heads on rather long story

This refers to headline font size. Proportion headline font size or type to the

news story length.


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TYPES OF FRONT PAGEMAKEUP


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1. Perfect BalanceMakeup

Ex. A large headline,placed in the right hand

columns of a five columnfront page, is balancedwith a correspondinglarge one in the first andsecond column. Otherheadlines are similarlyarranged. A one-columncut at the top of the ofthe column four.

The New York Times isnoted for this type of

makeup.

TORCH


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2. Brace or FocusMakeup Headlines are

diagonally arrangedfrom the upper left tothe lower right handcorner or vice-versajust like the bracesupporting house.Balance is obtainedby various devicessuch as two-columnheads, boxes, andcuts which are usedto offset the weightconcentrated in theupper right or upper

left hand corner.

TORCH


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TORCH

3. BrokenColumn MakeupThe page is broken intoseveral units to give

space to many stories.Symmetry is obtainedby carefully arrangingthe contents so as notto cancel each other by

their nearness. Largeheads and cuts areplaced where they givethe page a pleasingpattern.


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4. Contrast andBalance (Occult)

MakeupType groups that arearranged at varyingdistances from the

center like two boys on

a see-saw. It issometimes calledoccult or hidden

balance because thetype group with its

headline may bebalanced with apicture, an illustration

or a box, instead ofanother type group.

TORCH


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TORCH

5. StreamlinedMakeupThe format is similar tothat of the contrast and

balance makeup.However, the

nameplate is usuallyfloated, headlines are

flushed in cap andlower-case (clc) type,and large body types

are often used. Insteadof boxing stories in full,three quarter boxes are

resorted to.


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TORCH

6. Circus MakeupIt is broken-columncarried to the extreme.The page is broken up

with no attempt at

regularity, symmetry,or order. Manyheadlines of all sizes;

boxes and cuts arescattered all over the

page, each clamoringfor attention, andscreaming as barkers in

a carnival circus do.There is no focus.


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Layout Design 1

The X Format


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The Curve Format

Layout Design 2


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The L Format

Layout Design 3


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The J Format

Layout Design 4


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The UmbrellaFormat

Layout Design 5


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References:

Cruz,C. J..(1997). Campus journalism and newspaper advising. Manila: Rex Bookstore.

Editorial column. October 12.2009, fromhttp://images.search.yahoo.com/search/images.

Editorial page. Retrieved October 10, 2009,fromhttp://www.washingtonpost.com/wpdyn/content/print/

editorialpages/index.html

Editorial page pictures. Retrieved date October 10, 2009 ,from http://blog.publish2.com/images/2009/09/News-Tribune-Opinion-Page.png.

Feature page articles. Retrieved October 12, 2009,from www.teletronic.co.uk/tvt63ab5.html

Fetalvero, Eddie G.. (Sept. 11-12, 2003). Layouting a newspaper: A lecture delivered during theEcho-seminar Workshop of The Harrow. RSC Library.


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Writing a letter to the editor. Retrieved October 12, 2009, fromwww.essortment.com/all/lettertothe_rvet.htm

Letter to the editor.RetrievedOctober 12, 2009 ,from http://www.google.com.ph.

Front page layout. Retrieved October 15, 2009, from tft layout fron...ge jpg.

Tanodra, E.Q.. (1993). Principles of campus journalism. Philippines: ABC-EPSDA.

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