Introduction to social media
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Transcript of Introduction to social media
Introduction to Social Media
Instructor: Robin Pierman
SOCIAL -- defined
Enjoying the companion-ship of others
Promoting communal activities
Not all social media is “social”
COMMUNITYCOLLABORATION
COMMUNICATION
Web 1.0 v Web 2.0David Ciccarelli, Voices.com September 19, 2006
Types of Social Media
Social Networking
Business Networking
Micro Blogs
Videos
Webcasts
Slide presentations
Bookmarking
• More than 845 million active users• 50% of active users log on every day• One out of every seven minutes spent
online is on Facebook
• More than 135 million users• Executives from all Fortune 500
companies are LinkedIn members.
• 16% of U.S. Internet users are on Twitter.• If Twitter was a country it would be the
12th largest in the world
Copyright © 2011 City Career Services
Getting Started
• Easiest to learn• Most popular network in the world• Has the most features to learn • Connects with most other platforms
Class Objectives
• Create a Facebook account• Complete personal profile• Connect with Friends• Post a status update• Explore other social networks
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