How did we attract our audience?

By Itamar Blauer

In order to attract our audience, we needed to ensure that firstly our film was the best that it could possibly be. This is so that once we attract our audiences, they will directly refer to their friends and recommend that they should watch out thriller, as our primary audience would be very pleased with it.

What sells our film? The use of creativity, originality and our

innovative production means ensured that our thriller would be adored by our target audiences. Examples of these aspects are the killer’s profile; and the contrasts between the killer and the basketball player.

How would our thriller spread?

Once the primary audience has been reached and has viewed our film, they would then use the word of mouth in order to allow us to address a greater ratio within our selected social groups; in order to obtain the most amount of views and it would then help us widen our audience to more people within the social groups.

Why will this happen?

I believe that due to the originality of our film (as there aren’t other films where a killer in a duck mask has gone inside a school and started massacring everyone), has enabled the viewer to become very fond of our idea, and would therefore recommend our film to they would spread the film with friends of the same age-range or social group.