Gil Zeimer BNI Freelance Copywriting Presentation 12.9.15
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Transcript of Gil Zeimer BNI Freelance Copywriting Presentation 12.9.15
![Page 1: Gil Zeimer BNI Freelance Copywriting Presentation 12.9.15](https://reader031.fdocuments.net/reader031/viewer/2022030311/58efcbca1a28ab85148b4573/html5/thumbnails/1.jpg)
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![Page 2: Gil Zeimer BNI Freelance Copywriting Presentation 12.9.15](https://reader031.fdocuments.net/reader031/viewer/2022030311/58efcbca1a28ab85148b4573/html5/thumbnails/2.jpg)
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Today’s Presentation
• 5 Fun Facts
• Two Case Studies
• What My Writing Costs
• My Best Referrals
• Questions/Testimonials
![Page 3: Gil Zeimer BNI Freelance Copywriting Presentation 12.9.15](https://reader031.fdocuments.net/reader031/viewer/2022030311/58efcbca1a28ab85148b4573/html5/thumbnails/3.jpg)
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Fun Facts #1
My family loves to travel.
![Page 4: Gil Zeimer BNI Freelance Copywriting Presentation 12.9.15](https://reader031.fdocuments.net/reader031/viewer/2022030311/58efcbca1a28ab85148b4573/html5/thumbnails/4.jpg)
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Fun Fact #2
I’ve skied in 4 countries.
![Page 5: Gil Zeimer BNI Freelance Copywriting Presentation 12.9.15](https://reader031.fdocuments.net/reader031/viewer/2022030311/58efcbca1a28ab85148b4573/html5/thumbnails/5.jpg)
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Fun Fact #3
I introduced QuickBooks in 1995.
![Page 6: Gil Zeimer BNI Freelance Copywriting Presentation 12.9.15](https://reader031.fdocuments.net/reader031/viewer/2022030311/58efcbca1a28ab85148b4573/html5/thumbnails/6.jpg)
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Fun Fact #4
I announced Treo 650 in 1 million catalogs.
![Page 7: Gil Zeimer BNI Freelance Copywriting Presentation 12.9.15](https://reader031.fdocuments.net/reader031/viewer/2022030311/58efcbca1a28ab85148b4573/html5/thumbnails/7.jpg)
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Fun Fact #5
I’ve written 2,000 blogs since 2005.
![Page 8: Gil Zeimer BNI Freelance Copywriting Presentation 12.9.15](https://reader031.fdocuments.net/reader031/viewer/2022030311/58efcbca1a28ab85148b4573/html5/thumbnails/8.jpg)
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:30 Lasik-1 Radio Commercial
The challenge: Promote Lasik-1 on country, rock and easy listening radio stations.
The inspiration: “The Bear Necessities” song from “The Jungle Book”.
The solution: Create a jingle with different music formats but the same message and announcer. http://www.zeimer.com/portfolio/healthcare-radio-copywriting/
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KRON-TV :30 TV Commercial
The challenge: Show how one TV station’s news is different from other news programs.
The solution: Create a new tagline:“The Late News With The Latest News”
The result: A bump in ratings for NewsCenter 4 at 11: https://www.youtube.com/watch?v=rczt86z5u1k
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Sanveo.com Website
The challenge: Revise a construction consulting company website in 4 weeks.
The solution: Work with Lauren Deane Evans and Bradley Charbonneau to create a dynamic site in little time.
The result: None yet, but the client is super happy!
![Page 11: Gil Zeimer BNI Freelance Copywriting Presentation 12.9.15](https://reader031.fdocuments.net/reader031/viewer/2022030311/58efcbca1a28ab85148b4573/html5/thumbnails/11.jpg)
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What My Writing Costs?
Projects estimated @ about $125/hour.
BNI discount: $100/hour.
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Best Referrals
• Advertising agencies, marketing firms & sales managers
• Anyone who needs copy for any project
• Anyone whose advertising is not working
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Zeimer.com
Questions? Kudos?