E VA LU AT I O N : Q U E S T I O N 2

HOW DOES YOUR MEDIA PRODUCT REPRESENT PARTICULAR SOCIAL

GROUP?

MY MODEL VS BILLBOARD

My model is wearing similar clothing to what Billboard’s model; Lorde is wearing. Both have went for the simple t-shirt and jeans. The makeup of the two artists are also similar, my model has went for the winged eyeliner natural look, just like Lorde. The hair style is simply wavy which is the same for Billboard’s model.

My model Billboard’s model

• Hair• Makeup• Costume

COMPARISON My model

Billboard’s model

The lighting of my photograph is quite shaded as I made an edit of the original so that it would look good on my double page spread. Billboard however have used very bright colours to expose Nicki Minaj. Both camera angles are shot from the waist up and show a close up of the two models. My model’s body language shows a happy, calm and relaxing pose. Whereas Billboard’s could be said to be more dominant and overpowering by the pose that the model is doing. You can also tell by the facial expression on Billboard’s magazine that the photo-shoot is more serious .

IDEOLOGY

• The reason my target audience/readers might look up to my model and aspire to be like them is because despite using Photoshop to work with the layout of my magazine, no editing was done to make my model look better, therefore it’s natural and teenage girls of today need to see what it’s like without edits done to the model to make it ‘perfect’. This should make girls feel more comfortable in their own skin and could help boost the confidence of those who read my magazine. This could be good inspiration for teenage girls.

MY TARGET AUDIENCE

• My target audience is girls aged 15-21. I chose this when I got the results of my survey which showed 15-21 year old girls are the one’s most likely to read my magazine. They loves things such as fashion and pop music. To connect with my readers I have took care in choosing my model. The age of my model is 16 therefore fits in with the genre and target audience of my magazine. Despite my target audience being aimed at 15-21 year old girls this doesn’t mean older people can’t enjoy the magazine either. My reader profile on my blog shows my results of the survey which have an influence on the model I chose and the colours I used in my magazine which I have shown at the top of this page. The colours chosen are based on my survey results and what my target audience want from my magazine. I’ve limited the choice of colours so that I don’t use too many colours, but the colours are bright and work well with my genre.

SOCIAL CLASS

• The social class of my target audience would be from the underclass to the middle class. I feel like teenage girls in this category would enjoy my music magazine because of the genre that it is. I can relate to this through the survey that I did. My model wears clothing that could be seen worn by any of these social classes therefore fits into these categories.

ETHNICITY

• Pop doesn’t have a specific ethnicity. Many people listen to this genre of music, however, from my survey it is mainly white girls who are more likely to read my magazine. Typically pop is stereotyped into a girls genre however, there are boys who prefer to listen to pop than any other genre.

WHAT SHOWS ATTITUDE IN MY PRODUCTION?

• The way my model poses shows a friendly attitude, which welcomes the reader into the magazine. It fits well with the genre because it invites the reader whereas if my magazine was rock, the artist may look more fierce and bold.

• The facial expression that my model is doing is an indication as to what genre my magazine is. It shows attitude and because my model is smiling it shows a warm atmosphere and welcomes the target audience.

• Body language can also show attitude depending on what the stance the body is in. My model is facing the camera, which shows a friendly invitation which will draw readers in who like my genre. If my model was facing away from the camera and frowning it wouldn’t look very inviting to the target audience and they probably wouldn’t buy my magazine

You can find more information on my blog about facial expressions: michellepeters97.blogspot.co.uk