Dwyer, F. R., Schurr, P. H., & Oh, S. (1987). Developing Buyer-Seller Relationships
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Transcript of Dwyer, F. R., Schurr, P. H., & Oh, S. (1987). Developing Buyer-Seller Relationships
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Developing Buyer-Seller RelationshipsDwyer, F. Robert; Schurr, Paul H.; Oh, SejoJournal of Marketing; Apr 1987; 51, 2; ABI/INFORM Globalpg. 11
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