Data Visualization Blue Paper by promotional products retailer 4imprint

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  • 7/28/2019 Data Visualization Blue Paper by promotional products retailer 4imprint

    1/148laprl`t.cga

    Hjtj Ulsujk lzjt lg`

  • 7/28/2019 Data Visualization Blue Paper by promotional products retailer 4imprint

    2/14 6>:3 8laprl`t+ L`c. Jkk rlmbts rosorvoh

    Hjtj Ulsujk lzjt lg`4 Xbo sc lo`coj`h jrtge

    hlscgvor l`m pjttor`s j`h tro`hs l` hjtj

    L` Dj`ujry :

  • 7/28/2019 Data Visualization Blue Paper by promotional products retailer 4imprint

    3/14 6>:3 8laprl`t+ L`c. Jkk rlmbts rosorvoh

    Hjtj vlsujklzjtlg` bjs tbo pgto`tljk tg fo j pgworeuk stgrytokkor. Boros wby4

    Egr tbo buaj` frjl`+ vlsujk porcoptlg` ls ejst j`h oeelclo`t. Cgm`ltlvo eu`ctlg`

    ls skgwor j`h koss oeelclo`t.6 Js hjtj vlsujklzjtlg` oxport Stopbo` Eow oxpkjl`s+

    Xrjhltlg`jk hjtj so`so!ajil`m j`h proso`tjtlg` aotbghs roqulro cg`sclgus

    tbl`il`m egr jkagst jkk ge tbo wgri. Hjtj vlsujklzjtlg` sblets tbo fjkj`co tgwjrh

    mrojtor uso ge vlsujk porcoptlg`+ tjil`m jhvj`tjmo ge gur pgworeuk oyos

    wbo`ovor pgsslfko.3

    Xbls Fkuo ^jpor wlkk hoaystley sgao ge tbo aohlj fuzzwgrhs rokjtoh tg hjtj

    vlsujklzjtlg`+ hokvo l`tg j vjrloty ge egras ge hjtj vlsujklzjtlg`+ oxjal`o fost

    prjctlcos j`h geeor j eow wjr`l`ms. Le g`o ge tbo purpgsos ge hjtj vlsujklzjtlg` ls

    tg rovojk provlgusky u`i`gw` l`egrajtlg`+ tbo` kots stjrt pookl`m fjci tbo kjyors.

    Xbo fuzzHjtj ls tbo `ow glk+ focjao g`o ge tbo agst get!

    ropojtoh cklcbs l` 6>:6. Fut tbo j`jkgmy bjs foo` jrgu`hegr j eow yojrs. L` 6>>5+ Alcbjok ^jkaor+ oxocutlvo vlco

    proslho`t egr tbo Jssgcljtlg` ge @jtlg`jk Jhvortlsors+

    cgapjroh hjtj tg cruho+ sjyl`m+ Lts vjkujfko+ fut le

    u`roel`oh lt cj``gt rojkky fo usoh. Lt bjs tg fo cbj`moh

    l`tg mjs+ pkjstlc+ cboalcjks+ otc. tg crojto j vjkujfko o`tlty

    tbjt hrlvos prgeltjfko jctlvlty9 sg aust hjtj fo frgio`

    hgw`+ j`jkyzoh egr lt tg bjvo vjkuo. Xbo lssuo ls bgw hg

    wo ajriotors hojk wltb tbo ajsslvo jagu`ts ge hjtj

    tbjt jro jvjlkjfko tg us7 Bgw cj` wo cbj`mo tbls cruhol`tg j vjkujfko cgaaghltytbo l`slmbt wo `ooh tg ajio

    jctlg`jfko hoclslg`s78

    G`o ge tbo j`swors tg ^jkaors quostlg` ls hjtj vlsujklzjtlg`. Fut elrst+ kots

    cg`slhor sgao rokjtoh fuzzwgrhs4 flm hjtj+ hjtj al`l`m j`h l`egmrjpblcs.

    Flm hjtj4 L`egrajtlg` tocb`gkgmy rosojrcb cgapj`y Mjrt`or hoscrlfos flm hjtj

    js blmb!vgkuao+ blmb!vokgclty+ j`h'gr blmb!vjrloty l`egrajtlg` jssots tbjt roqulro

    `ow egras ge prgcossl`m tg o`jfko o`bj`coh hoclslg` ajil`m+ l`slmbt hlscgvoryj`h prgcoss gptlalzjtlg`.?

    6 Eow+ Stopbo`. Hjtj Ulsujklzjtlg` gr Buaj` ^orcoptlg`. Xbo O`cyckgpohlj g Buaj`!Cgaputor L`torjctlg +6`h Oh. Sgomjjrh+ Ajhs j hHja+ Vliio Erlls "ohs.,. Jjrbus+ Ho`ajri4 Xbo L`torjctlg` Hoslm` Egu`hjtlg`+6>:3. bttp4''www.l`torjctlg`!hoslm`.grm'o`cyckgpohlj'hjtjWvlsujklzjtlg`WgrWbuaj`Wporcoptlg`.btak

    3 Lflh.8 ^jkaor+ Alcbjok. Hjtj Ls tbo @ow Glk. ]of kgm pgst. J@J Ajriotl`m Ajostrgs. Jssgcljtlg` g @jtlg`jkJhvortlsors+ 3 @gv. 6>>5. ]of. :6 Eof. 6>:3. ;bttp4''j`j.fkgms.cga'ajostrgs'6>>5'::'hjtjWlsWtboW`ow.btak0 .

    ? Ajtzor+ Alcbjok. ]bjt Oxjctky Ls Flm Hjtj7 Fusl`oss L``gvjtlg` rga SJ^. SJ^ JM+ :8 Hoc. 6>:6. ]of. :3 Eof.6>:3. ;bttp4''fkgms.sjp.cga'l``gvjtlg`'flm!hjtj'wbjt!oxjctky!ls!flm!hjtj!>66

  • 7/28/2019 Data Visualization Blue Paper by promotional products retailer 4imprint

    4/14 6>:3 8laprl`t+ L`c. Jkk rlmbts rosorvoh

    ]boro hgos tbls hjtj cgao erga7 Jccgrhl`m tg LFA+ porco`t ge tbo hjtj l`

    tbo wgrkh tghjy bjs foo` crojtoh l` tbo kjst twg yojrs+ erga sgurcos l`ckuhl`m

    sgcljk aohlj sltos+ hlmltjk plcturos j`h vlhogs+ purcbjso trj`sjctlg` rocgrhs j`h

    cokk pbg`o M^S slm`jks.5 J`h lts mgl`m tg ioop cgal`m. @otwgril`m tocb`gkgmy

    elra Clscg prohlcts tbjt mkgfjk agflko hjtj trjeelc wlkk mrgw :3!egkh erga 6>:6

    tg 6>:=+ rojcbl`m ::.6 oxjfytos por ag`tb= "g`o Oxjfyto ls oqujk tg g`o trlkklg`

    mlmjfytos,. LX dgur`jklst Alcbjok Ajtzor wrltos tbjt wblko flm hjtj cortjl`ky

    proso`ts j prgfkoa l` toras ge stgrjmo j`h j`jkysls+ tbo jctujk prgfkoa+

    jccgrhl`m tg Mjrt`or+ klos l` spgttl`m aoj`l`meuk pjttor`s wltbl` tbo hjtj tbjt

    cj` bokp cgapj`los ajio fottor hoclslg`s.2

    Hjtj al`l`m4 G`o jpprgjcb tg bjr`oss flm hjtj ls hjtj al`l`m+ tbo prgcoss ge

    sojrcbl`m tbrgumb kjrmo jagu`ts ge hjtj tg u`cgvor blhho` pjttor`s gr tro`hs.

    Sgetwjro hovokgpao`t elra Jkflg` Vosojrcb Kth. oxpkjl`s tbjt cgaputor!jsslstoh

    hjtj al`l`m cj` bokp cgapj`los el`h prgeltjfko rokjtlg`sblps tbjt woro `gt

    ovo` suspoctoh tg oxlst+ gr tbjt wgukh tjio tgg kg`m tg el`h fy aj`ujk aoj`s.

    Hjtj al`l`m j`h hjtj vlsujklzjtlg`

    jro sopjrjto hlsclpkl`os+ fut hjtj

    vlsujklzjtlg` ls sgaotlaos roeorroh

    tg js vlsujk hjtj al`l`m.

    5 ]bjt Ls Flm Hjtj7 LFA. LFA+ `.h. ]of. :3 Eof. 6>:3. ;bttp4''www!>:.lfa.cga'sgtwjro'hjtj'flmhjtj'0 .= Ulsujk @otwgril`m L`hox "U@L,. Clscg. Clscg+ `.h. ]of. :3 Eof. 6>:3. ;bttp4''www.clscg.cga'o`'_S'`otsgk'

    `s26='`otwgril`mWsgkutlg`sWsufWsgkutlg`.btak0 .2 Ajtzor+ Alcbjok. ]bjt Oxjctky Ls Flm Hjtj7 Fusl`oss L``gvjtlg` rga SJ^. SJ^ JM+ :8 Hoc. 6>:6. ]of. :3 Eof.6>:3. ;bttp4''fkgms.sjp.cga'l``gvjtlg`'flm!hjtj'wbjt!oxjctky!ls!flm!hjtj!>66:3. ;bttp4''www.jkflg`rosojrcb.cga'hjtjWal`l`m'wby.pbp0 .

    :> Lflh.

  • 7/28/2019 Data Visualization Blue Paper by promotional products retailer 4imprint

    5/14 6>:3 8laprl`t+ L`c. Jkk rlmbts rosorvoh

    L`egmrjpblc4 Xbo toras hjtj vlsujklzjtlg` j`h l`gmrjpblcjro geto` fj`hoh

    tgmotbor+ fut tboro jro hlstl`ctlg`s fotwoo` tboso twg typos ge vlsujk tggks.

    Fokgw ls j qulci s`jpsbgt oxjapko ge ojcb4

    Hjtj Ulsujklzjtlg` L`egmrjpblc

    Kjplorro+ Juhroo. Hjtj Ulsujklzjg` egr Ajrio`m.

    Juhro Kjplorros Fkgm. @.p.+ 3> Dj`. 6>::. ]of. ::3.

    Ajcmulro+ Ogmbj`. Eggh ]jsto4 Erga Ejra tg Egri

    j`h Kj`hkk. C@@. Cjfko @ows @otwgri+ 6: Hoc.

    6>:6. ]of. :< Eof. 6>:3.

    L` mo`orjk+ j` l`egmrjpblc lkkustrjtos j sajkk jagu`t ge l`egrajtlg` gr j sl`mko

    lhoj j`h tbo cg`ckuslg`s ge j` l`egmrjpblc jro i`gw` tg lts crojtgrs foegro

    tbo l`egmrjpblc ls hoslm`oh. Fjslcjkky+ lt ls j mrjpblc tbjt cgaau`lcjtos i`gw`

    l`egrajtlg` agro qulciky tbj` wgrhs jkg`o "js wo jkk i`gw+ j plcturo ls wgrtb

    j tbgusj`h wgrhs,. L` cg`trjst+ hjtj vlsujklzjtlg` usujkky o`cgapjssos j kjrmor

    sot ge l`egrajtlg` j`h tbo pjttor`s tbjt j vlsujklzjtlg` rovojks jro`t `ocossjrlky

    i`gw` tg tbo crojtgrs ge j vlsujklzjtlg` foegro j mrjpblc ls hoslm`oh. Xbo

    vlsujklzjtlg` ltsoke rovojks l`egrajtlg` tbjt wgukh bjvo foo` oxtroaoky tlao!

    cg`sual`m gr lapgsslfko tg soo fy stuhyl`m `uafors g` j sprojhsboot.

    Boros j` oxjapko tbjt lkkustrjtos tbo hleeoro`co fotwoo` j` l`egmrjpblc j`h

    hjtj vlsujklzjtlg` j`h hoag`strjtos bgw fgtb cj` bokp mgvor`ao`t hoclslg`

    ajiors+ fusl`ossos j`h cg`suaors tg ajio fottor!l`egraoh hoclslg`s4 L` Eofrujry

    6>:3+ tbo Al``ojpgkls Stjr Xrlfu`o rj` j` jrtlcko jfgut tbo hj`mor ge rjhg`+

    j cj`cor!cjusl`m mjs tbjt gccurs `jturjkky l` sglk j`h to`hs tg soop l`tg bgaos+

    ospocljkky l` tbo _.S. Alhwost. Xbo jrtlcko wjs jccgapj`loh fy twg lkkustrjtlg`s4

    j` l`egmrjpblc tbjt sbgwoh bgw rjhg` o`tors bgaos j`h j hjtj vlsujklzjtlg` ge

    agro tbj` :>>+>>> rjhg` tosts poregraoh stjtowlho.::

    Xbo l`egmrjpblc sbgwoh j cutjwjy lkkustrjtlg` ge j tbroo!kovok bguso j`h usoh

    jrrgws j`h cjptlg`s tg bokp rojhors qulciky u`horstj`h wboro rjhg` cgaos erga

    :: Scbrjho+ Frjh. Al``osgtj Ls Bgtfoh gr Vjhlgjctlvo Mjs Vjhg`. StjrXrlfu`o.cga. StjrXrlfu`o+ :> Eof. 6>:3.]of. :8 Eof. 6>:3. ;bttp4''www.stjrtrlfu`o.cga'kgcjk':??856:.btak0 .

  • 7/28/2019 Data Visualization Blue Paper by promotional products retailer 4imprint

    6/14 6>:3 8laprl`t+ L`c. Jkk rlmbts rosorvoh

    j`h bgw lt o`tors bgaos. Jkk ge tbo l`egrajtlg` lkkustrjtoh g` tbo l`egmrjpblc

    wjs i`gw` tg tbo jrtlckos wrltors+ ohltgrs j`h mrjpblc jrtlsts foegro tbo mrjpblc

    wjs prghucoh. Xbo l`egmrjpblc sorvoh js j aoj`s tg sbgw qulciky+ rjtbor tbj` tokk

    skgwky+ bgw blmb rjhg` kovoks gccur l` bgaos.:6

    Egr tbo hjtj vlsujklzjtlg`+ j ajp ge tbo stjto ge Al``osgtj wjs frgio` hgw`

    fy zlp cgho. Tlp cgho jrojs woro cgkgr!cghoh jccgrhl`m tg kgw+ aohlua gr blmb

    pgto`tljk egr u`sjeo rjhg` kovoks fjsoh g` tbo rosukts ge agro tbj` :>>+>>>

    l`!bgao tosts cg`huctoh gvor j :3!yojr porlgh j`h cgkkoctoh fy tbo stjtos

    hopjrtao`t ge bojktb. Xbo jrtlckos prghucors ajy `gt bjvo i`gw` wbjt+ le j`y+

    pjttor` almbt oaormo erga ajppl`m tbo hjtj. Fut fy jppkyl`m tbo hjtj tg tbo

    ajp j`h cgkgr!cghl`m tbo rosukts+ j pjttor` focjao laaohljtoky ckojr.

    Xbo hjtj vlsujklzjtlg` sbgwoh tbjt sgao pgciots l` co`trjk j`h `grtbor`

    Al``osgtj bjvo j kgw pgto`tljk egr u`sjeo rjhg` kovoks. Agst ge co`trjk j`h

    `grtbor` Al``osgtj sbgwoh j aohlua pgto`tljk egr u`sjeo rjhg` kovoks. J vjst

    swjtb ge sgutbor` j`h wostor` Al``osgtj sbgwoh j blmb pgto`tljk egr u`sjeo

    rjhg` kovoks. Ulowors ge tbo okoctrg`lc vlsujklzjtlg` cgukh o`tor tbolr zlp cgho tg

    bjvo tbo ajp zgga l` tg tbolr spoclelc mogmrjpblc jroj.:3

    ]ltb tbls pjttor` rovojkoh tbrgumb tbo vlsujklzjtlg`+

    stjiobgkhors gw bjvo pgworeuk l`egrajtlg` upg`

    wblcb tboy cj` jct. Egr oxjapko+ tbo stjto pufklc

    bojktb hopjrtao`t ajy cbggso tg cg`co`trjto j pufklc

    jwjro`oss cjapjlm` l` tbo romlg`s wboro tbo hj`mor

    ls blmbost+ cg`sorvl`m tjxpjyor hgkkjrs fy tjrmotl`m tbo

    jrojs wboro tbo `ooh ls mrojtost rjtbor tbj` fkj`iotl`m

    tbo o`tlro stjto. Bgaogw`ors l` tbo jrojs wboro tbo

    hj`mor ls blmb ajy fo agtlvjtoh tg bjvo tbolr bgaos

    tostoh. Bjrhwjro j`h bgao stgros l` tbgso sjao

    jrojs ajy uso tbo hjtj tg bokp pusb sjkos ge rjhg`

    tostl`m ilts j`h cg`trjctgrs ajy fo agtlvjtoh tg jhh

    rjhg` altlmjtlg` tg tbolr sorvlcos. G` tbo gtbor bj`h+

    bgaogw`ors l` jrojs wboro tbo pgto`tljk hj`mor ls kgw

    ajy uso tbo l`egrajtlg` tg bokp prgtoct tboasokvos

    jmjl`st u`scrupukgus cg`trjctgrs pusbl`m altlmjtlg`

    systoas g`tg pogpko wbg hg`t `ooh tboa.

    :6 Mrua`oy+ Vjyag`h. Bgw L`vlslfko Vjhg` Mjs Cj` O`tor j Bguso. StjrXrlfu`o.cga. StjrXrlfu`o+ :> Eof.6>:3. ]of. :8 Eof. 6>:3. ;bttp4''www.stjrtrlfu`o.cga'`owsmrjpblcs':>2323:.btak0 .

    :3 Scbjuk+ Iovl`. Al``osgtjs Vjhg` Tg`os. StjrXrlfu`o.cga. StjrXrlfu`o+ :> Eof. 6>:3. ]of. :8 Eof. 6>:3.;bttp4''www.stjrtrlfu`o.cga'kgcjk':6=>?::.btak0 .

  • 7/28/2019 Data Visualization Blue Paper by promotional products retailer 4imprint

    7/14 6>:3 8laprl`t+ L`c. Jkk rlmbts rosorvoh

    Egras ge hjtj v lsujk lzjt lg`]botbor ygu bjvo j ajsslvo jagu`t ge hjtj gr j rojsg`jfko jagu`t tbjt ygu

    wj`t tg uso tg bokp rovojk u`i`gw` pjttor`s gr tro`hs+ j ioy tg mggh hjtj

    vlsujklzjtlg` ls cbggsl`m tbo rlmbt egra ge cbjrt+ mrjpb gr ajp. Xbo mogmrjpblc

    ajp ge Al``osgtj l` tbo Stjr Xrlfu`o oxjapko ls g`o egra ge j hjtj vlsujklzjtlg`

    cbjrt. Boro jro gtbor oxjapkos4

    Fjslc cbjrts4 Xbo trjhltlg`jk fjr mrjpbs+ plo cbjrts+ kl`o mrjpbs j`h Uo`` hljmrjas

    tbjt wo jkk kojr`oh l` okoao`tjry scbggk.

    Scjttor mrjpb gr scjttor pkgt4 J hljmrja tbjt pkgts vjkuos wltb twg vjrljfkos+ wltb

    g`o vjrljfko roproso`toh g` j bgrlzg`tjk jxls j`h tbo gtbor roproso`toh g` j

    vortlcjk jxls.

  • 7/28/2019 Data Visualization Blue Paper by promotional products retailer 4imprint

    8/14 6>:3 8laprl`t+ L`c. Jkk rlmbts rosorvoh

    Fuffko cbjrt4 J cbjrt tbjt jppklos `uaorlc vjkuo tg clrckos wbgso jrojs jro

    prgpgrtlg`jk tg tbo vjkuos. J cgaag` vjrlj`t ge tbls ls tbo fuffko ajp+ wblcb

    cbjrts prgpgrtlg`jkky slzoh clrckos g` j mogmrjpblc ajp.

    Spjrikl`o cbjrt4 J sajkk kl`o cbjrt tbjt hlspkjys j mo`orjk tro`h l` aojsuroao`t.

    Geto` kjcil`m j hoel`oh x! j`h y!jxls+ tboso cbjrts jro cgaag`ky soo` l` stgci

    ajriot vlsujklzjtlg`s.

    Xroo ajp4 J vlsujklzjtlg` ge blorjrcblcjk hjtj.

  • 7/28/2019 Data Visualization Blue Paper by promotional products retailer 4imprint

    9/14 6>:3 8laprl`t+ L`c. Jkk rlmbts rosorvoh

    Bojt ajp4 J mrjpblcjk roproso`tjtlg` ge hjtj vjkuos l` j cgkgr!cghoh

    roctj`mukjr jrrjy.

    ^jrotg cbjrt4 J cbjrt tbjt cgafl`os fjrs j`h j kl`o mrjpb.

    Xboso jro g`ky j eow ge tbo agst cgaag` egras. Vjkpb Ko`mkor j`h Ajrtl` D.

    Oppkor ge tbo o!kojr`l`m cgurso Ulsujk!Kltorjcy.grm lho`tleloh :>> vlsujklzjtlg`

    aotbghs+ mrgupl`m tboa l`tg slx mo`orjk cjtomgrlos4

    :. Hjtj vlsujklzjtlg` "Oxjapkos l`ckuho plo cbjrts+ fjr cbjrts j`h kl`o cbjrts.,

    6. L`egrajtlg` vlsujklzjtlg` "Oxjapkos l`ckuho tlaokl`os+ ekgw cbjrts j`h

    Uo`` hljmrjas.,

    3. Cg`copt vlsujklzjtlg` "Oxjapkos l`ckuho al`h ajps j`h sy`ormy ajps.,

    8. Strjtomy vlsujklzjtlg` "Oxjapkos l`ckuho stjiobgkhor ajps+ s!cycko

    hljmrjas j`h vjkuo cbjl`s.,

    ?. Aotjpbgr vlsujklzjtlg` "Oxjapkos l`ckuho stgry toapkjtos+ lcoforms

    j`h eu``oks.,

    5. Cgapgu`h vlsujklzjtlg` "Oxjapkos l`ckuho cjrtgg`s j`h

    i`gwkohmo ajps.,:8

    :8 Ko`mkor+ Vjkpb+ j`h Ajrtl` D. Oppkor. J ^orlghlc Xjfko g Ulsujklzjtlg` Aotbghs. Ulsujk!Kltorjcy.grm. Ulsujk!Kltorjcy.grm+ `.h. ]of. :8 Eof. 6>:3. ;bttp4''www.vlsujk!kltorjcy.grm'porlghlcWtjfko'porlghlcWtjfko.btak0 .

  • 7/28/2019 Data Visualization Blue Paper by promotional products retailer 4imprint

    10/14 6>:3 8laprl`t+ L`c. Jkk rlmbts rosorvoh

    L` jhhltlg` tg tbo cbjrts tboasokvos+ okoctrg`lc hjtj vlsujklzjtlg` geto` l`ckuhos

    l`torjctlvo okoao`ts tbjt jhh agro l`egrajtlg` j`h hoptb tg tbo vlsujklzjtlg` le

    tbo vlowor `oohs gr hoslros lt. Egr oxjapko+ Ko`mkor j`h Oppkor lkkustrjtoh tbolr

    :>> lho`tleloh aotbghs js j porlghlc tjfko ge vlsujklzjtlg` aotbghs+ j`h l` tbo

    okoctrg`lc vorslg` ge tbls tjfko+ j` oxjapko ge ojcb ge tbo :>> aotbghs pgps up

    js tbo vlowor scrgkks gvor tbo tjfko. L` tbo Stjr Xrlfu`o oxjapko+ tbo gppgrtu`lty

    tg o`tor j zlp cgho tg bjvo tbo ajp zgga l`tg j spoclelc romlg` ge tbo stjto ls

    j`gtbor egra ge l`torjctlvo hjtj vlsujklzjtlg`.

    Vgfort Igrsjrj+ jsslstj`t prgeossgr ge tbo Hopjrtao`t ge Cgaputor Sclo`co

    wltb tbo _`lvorslty ge @grtb Cjrgkl`j jt Cbjrkgtto+ oxpkjl`s tbjt l`torjctlg` l`

    vlsujklzjtlg` o`jfkos tbo ejst oxpkgrjtlg` j`h hlscgvory ge hjtj pjttor`s tbjt tbo

    usor ajy `gt ovo` bjvo oxpoctoh. Lt ls jksg pgsslfko tg rohuco tbo jagu`t ge

    hjtj sbgw` jt tbo sjao tlao+ prgvlhl`m ckojror vlsujklzjtlg`s+ wblko stlkk mlvl`m

    tbo usor tbo gptlg` tg mot tbjt l`egrajtlg` g` hoaj`h jt j`y tlao+ bo sjys.:?

    Xggktlps jro mrjpblcjk l`torejco okoao`ts tbjt jppojr wbo` j cursor bgvors

    gvor j pjrtlcukjr spgt g` j vlsujklzjtlg`. Vokomjtl`m hotjlkoh l`egrajtlg`

    l`tg tggktlps bokps prgvlho jhhltlg`jk l`egrajtlg` wblko ioopl`m j

    cbjrt ckoj`. Xbo oxports jt Euslg`Cbjrts prgvlho tbls oxjapko ge bgtok

    j`jkyzl`m hjtj rokjtoh tg rosorvjtlg` tro`hs4 Xbo bgtok oxporlo`cos j hlp

    l` rosorvjtlg`s l` Soptoafor focjuso j `ow bgtok gpo`oh `ojrfy j`h tbo`

    rosorvjtlg`s plci up jmjl` l` Gctgfor wbo` tbo bgtok geeors j hlscgu`t.

    ^uttl`m jkk ge tbls l`egrajtlg` g` j kl`o mrjpb ge rosorvjtlg`s fy ag`tb

    wgukh ajio lt vory ckuttoroh. ^uttl`m tbo hotjlkoh l`egrajtlg` l` tggktlps

    ls agro bokpeuk egr usors+ l` tbls cjso+ aj`jmoao`t. ]bo` j usor ls l`torostoh l`

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    tbo ocossjry l`egrajtlg`.:5

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    :? Vgfort Igsjrj "6>:>,. Cgaao`tjry g`4 Eow+ Stopbo`. Hjtj Ulsujklzjtlg` gr Buaj` ^orcoptlg`. XboO`cyckgpohlj g Buaj`!Cgaputor L`torjctlg`+ 6`h Oh. Sgomjjrh+ Ajhs j`hHja+ Vliio Erlls "ohs.,. Jjrbus+Ho`ajri4 Xbo L`torjctlg` Hoslm` Egu`hjtlg`+ 6>:3. bttp4''www.l`torjctlg`!hoslm`.grm'o`cyckgpohlj'hjtjWvlsujklzjtlg`WgrWbuaj`Wporcoptlg`.btak

    :5 5 Xlps tg L`crojso tbo _sjflklty g \gur Cbjrts. Euslg`Cbjrts. Euslg`Cbjrts+ `.h. ]of. :8 Eof. 6>:3. ;bttp4''www.uslg`cbjrts.cga'rosgurcos'cbjrtl`m!fost!prjctlcos'5!tlps!tg!l`crojso!tbo!usjflklty!g!ygur!cbjrts'0 .

    := Vgfort Igsjrj "6>:>,. Cgaao`tjry g`4 Eow+ Stopbo`. Hjtj Ulsujklzjtlg` gr Buaj` ^orcoptlg`. XboO`cyckgpohlj g Buaj`!Cgaputor L`torjctlg`+ 6`h Oh. Sgomjjrh+ Ajhs j`hHja+ Vliio Erlls "ohs.,. Jjrbus+Ho`ajri4 Xbo L`torjctlg` Hoslm` Egu`hjtlg`+ 6>:3. bttp4''www.l`torjctlg`!hoslm`.grm'o`cyckgpohlj'hjtjWvlsujklzjtlg`WgrWbuaj`Wporcoptlg`.btak

  • 7/28/2019 Data Visualization Blue Paper by promotional products retailer 4imprint

    11/14 6>:3 8laprl`t+ L`c. Jkk rlmbts rosorvoh

    Fost prjct lcosHjtj vlsujklzjtlg` ajy fo j` oaorml`m hlsclpkl`o+ fut sgklh vlsujklzjtlg`s roky

    g` wokk!ostjfklsboh hoslm` prl`clpkos. Xbo Mostjkt prl`clpkos+ tbogrlos ge vlsujk

    porcoptlg` hovokgpoh fy Moraj` psycbgkgmlsts l` tbo :s+ bokp tg oxpkjl` bgw

    j`h wby buaj`s soo pjttor`s j`h tro`hs l` vlsujklzoh hjtj. Xboso prl`clpkos

    l`ckuho slalkjrlty"wbo` gfdocts kggi slalkjr+ buaj`s porcolvo tboa tg fo j mrgup

    gr pjttor`,+ cg`tl`ujtlg` "tbo buaj` oyo to`hs tg egkkgw j kl`o gr curvo erga g`ogfdoct tg j`gtbor, j`hprgxlalty"wbo` gfdocts jro pkjcoh ckgso tgmotbor+ buaj`s

    porcolvo tboa js j mrgup,.

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    eu`ctlg`s wltb j` u`horstj`hl`m ge bgw buaj` porcoptlg` wgris. Bo wrltos tbjt4

    Buaj`s jro cg`stj`tky mrgupl`m gfdocts fjsoh g` cgkgr+

    sbjpo+ hlroctlg`+ prgxlalty j`h ckgsuro'o`ckgsuro.

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    tboa tg hoslm` fottor cbjrts gr hjsbfgjrhs.

    ]o aust jksg fo jwjro ge tbolr `omjtlvo oeeoct. ]o sbgukh`t

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    Stop 64 Mot sgu`h hjtj. Xbls l`ckuhos u`horstj`hl`m tbo aoj`l`m ge tbo hjtj+

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    Stop 34 Sbgw tbo hjtj j`h sbgw cgapjrlsg`s. Cbggso tbo vlsujklzjtlg` aotbgh

    tbjt wlkk fost sbgw rokjtlg`sblps wltbl` tbo hjtj.

    Stop 84 L`cgrpgrjto vlsujk hoslm` prl`clpkos. Sgu`h hoslm` okoao`ts "kl`o+ egra+

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    :2 Cjagos+ Dgrmo. ^orcoptlg`4 Mostjkt Kjws. ]of kgm pgst. OxcokCbjrts.cga. Ulz]lso+ `.h. ]of. :8 Eof. 6>:3.;bttp4''www.oxcokcbjrts.cga'fkgm'hjtj!vlsujklzjtlg`!oxcok!usors'mostjkt!kjws'0 .

  • 7/28/2019 Data Visualization Blue Paper by promotional products retailer 4imprint

    12/14 6>:3 8laprl`t+ L`c. Jkk rlmbts rosorvoh

    Stop ?4 Frl`m l` agro hlao`slg`s wltb g`o gr agro ge tbo egkkgwl`m tocb`lquos4

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    slho!fy!slho cgapjrlsg`s.

    Jhh kjyors. Jhhl`m oxtrj kovoks ge l`egrajtlg`+ wblko prosorvl`m tbo

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    l`egrajtlg` cj` bokp rovojk `ow l`egrajtlg`. Bgwovor+ fo cjroeuk gt tg

    jhh tgg aucb ckuttor.

    Cgafl`o aotjpbgrs. Jhh gtbor egras ge hjtj vlsujklzjtlg` tg sbgw

    jhhltlg`jk cg``octlg`s.:

  • 7/28/2019 Data Visualization Blue Paper by promotional products retailer 4imprint

    13/14 6>:3 8laprl`t+ L`c. Jkk rlmbts rosorvoh

    gto` jlk tg jcblovo j fjkj`co fotwoo` gra j`h u`ctlg`+ crojtl`m

    mgrmogus hjtj vlsujklzjtlg`s wblcb jlk tg sorvo tbolr ajl` purpgso

    tg cgaau`lcjto l`grajtlg`.6:

    Vosojrcbor j`h hjtj ohucjtgr Hj`j Mrleel` geeors tbo egkkgwl`m hjtj

    vlsujklzjtlg` hg`ts4

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    rosojrcbors rospg`slflklty tg hlstlkk hjtj l` j wjy tbjt ajios ckoj`+

    l`tultlvo so`so tg vlowors j`h tg prgvlho vlsujk tggks tbjt mulho tbo

    juhlo`co tg l`slmbts gr cg`ckuslg`s.

    6. Hg`t gvorstjto gr gvorslapkley tbo hjtj. Xbo cg`ckuslg`s tbjt vlowors

    rojcb jro blmbky hopo`ho`t g` bgw spoclelc tbo hjtj sot ls.

    3. Hg`t ajio vlowors kggi tgg kg`m j`h'gr tbl`i tgg bjrh l` grhor tg mot

    tbo pgl`t. Xlao j`h jtto`tlg` jro klaltoh. ^ggrky hoslm`oh vlsujks rlsi

    cg`eusl`m+ lrrltjtl`m gr jklo`jtl`m vlowors.66

    J`h wblko wo jro g` tbo tgplc ge fjh hjtj vlsujklzjtlg`+ kots rotur` tg tbjt

    uflqultgus plo cbjrt. L` j` Grjcko fkgm oxpkgrl`m wby hoslm`ors wgukh

    cbggso j plo cbjrt js j vlsujklzjtlg` aotjpbgr+ Xg`y ]gkerja oxpkjl`s tbjt

    plo cbjrts hg`t ko`h tboasokvos wokk tg buaj` porcoptlg` cjpjflkltlos.

    Bo wrltos4

    ]bo` cgapjrl`m hjtj+ wblcb ls wbjt j plo cbjrt ls gr+ pogpko bjvo

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    grhor tg cjkcukjto bgw aucb flmmor g`o sklco ls tbj` tbo gtbors.

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    66 Mrle`+ Hj`j. Hjtj Ulsujklzjtlg` Kossg` 54 Xbo _ktlajto Klst g Hgs j`h Hg`ts. Vosojrcb Jccoss. VosojrcbJccoss+ := Gct. 6>:6. ]of. :8 Eof. 6>:3. ;bttp4''rosojrcbjccoss.cga'6>:6':>'hjtj!vlsujklzjtlg !kossg`!5!tbo!uktlajto!klst!g!hgs!j`h!hg`ts'0 .

    63 ]gkrja+ Xg`y. ^lo Cbjrts Dust Hg`t ]gri ]bo` Cgapjrl`m Hjtj ! @uafor :> g Xgp :> Vojsg s tg @ovorOvor _so j ^lo Cbjrt "Xbo Hoslm`or Oxporlo`co,. ]of kgm pgst. Xbo Hoslm`or Oxporlo`co. Grjcko+ :> Ajy 6>:>.]of. :8 Eof. 6>:3. ;bttps4''fkgms.grjcko.cga'oxporlo`co'o`try'ploWcbjrtsWdustWhg`tWwgriWwbo`Wcgapjrl`mWhjtjW!W`uaforW:>WgWtgpW:>Wrojsg`sWtgW`ovorWovorWusoWjWplo0.

  • 7/28/2019 Data Visualization Blue Paper by promotional products retailer 4imprint

    14/14

    8laprl`t sorvos agro tbj` :>>+>>> fusl`ossos wltb l``gvjtlvo prgagtlg`jk ltoas tbrgumbgut tbo _`ltoh Stjtos+

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    j`h aj`y gtbor prgagtlg`jk ltoas. Egr jhhltlg`jk l`egrajtlg`+ kgm g` tg www.8laprl`t.cga.

    jccurjto aj``or. _so fjslc hoslm` prl`clpkos fjsoh g` vlsujk porcoptlg`

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    sjkos pjttor`s+ rovojk tro`hs l` purcbjso cjtomgrlos gr custgalzo geeors

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