Data, Technology, and Innovation: Platform for Change

© 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 1 © 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 1

Tomorrow starts Here… Data, Technology, and Innovation Platform for Change

Rick Huijbregts @CiscoSCRE

© 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 2

Western Union, 1875

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@CiscoSCRE #CiscoSmartTO


Henry Ford

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Thomas Watson, IBM, 1943

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Ken Olson, Digital, 1977

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Climate Group, Smart 2020 report

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Compare to these:



Gartner, United Nations

“ 

Compare to these:



Source: IBM’s Global Innovation Outlook, Joseph Jacobsen, Organizational and Individual Innovation Diffusion, 2004

0

Cellular PC Internet Television Radio VCR Electricity Telephone Automobile

20 0 30 40 50 60 70 80 90 100 110 120 130 140 0

20

40

60

80

100

10

Per

cent

age

Pen

etra

tion

of P

oten

tial

Wor

ld M

arke

ts



Economics & Productivity

Environmental/ Energy

By 2030 world energy demand will increase

by 40%

Social Demographics

Aging

Shrinking

Hypergrowth



Safety & Security

Access to Healthcare

& Education

Talent Mismatch / Supply & Demand

Energy Mgmt /

Urbanization

The Main Challenges



50

2010 2015 2020

Billions (devices)

0

40

30

20

10

50 Billion “Smart Objects”

25

12.5 7.2 6.8 7.6

Inflection point

World Population Source: Cisco IBSG white paper “The Internet of Things”, April 2011. @CiscoSCRE #CiscoSmartTO


Sustainability Services Delivered by Technology #CiscoSmartTO


Solve Environmental Challenges Thrive in Smart Communities

Focus on Improved Safety Achieve Energy Efficiency

… to change the way the world works, lives, plays, and learns

Live Enriched, Healthier Lives

Redefine Work Models



Technology Inflection Points

TIME

Routed

Bridged

Switched

Shared

Packet

Circuit

Mobile

Fixed

Video

Voice & Data Virtual

Dedicated

Any Device

PC

Centralized

Smart Grid Silo’d

S + CC Connected Industries

Independent

INTELLIGENT NETWORKS The Internet

Internet of Everything

Market Transitions Cloud / Virtualization

Mobility

Big Data Open Data Apps

Collaboration / Video


Source: Cisco IBSG, Cisco VNI Global Forecast, 2011–2016

By the end of 2011, 20 typical households generated more internet traffic than the entire internet in 2008

By 2015, 1 Zettabyte of data will flow over the internet

1 Zettabyte: Stack of books from Earth to Pluto 20 Times (72 billion miles)

Every second, one Million minutes of video content will cross the global network in 2015


2013 2010 2007

36 Exabytes

180 Exabytes

486 Exabytes Video Traffic

of all Consumer Internet Traffic will be Video in 2013

Global Consumer Internet Traffic (Annual)

Source: Cisco Visual Networking Index @CiscoSCRE #CiscoSmartTO


McKinsey, Global Institute

“ 



Power Outage

88% of organizations prepared

Failure of Server, Host, Application, Software Workforce Disruption

Source: Gartner

Only 13% of organizations today are prepared for a major disruption in workforce operations.




© 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential Presentation_ID 31

And You? the Places in which you Work? Are You Ready?


0%10%20%30%40%50%60%70%80%90%100%

8:00 10:00 12:00 2:00 4:00 6:00

Wasted Assets

Util

izat

ion

Time of Day

• Utilization commonly peaks at 40%

• Given the workplace is the largest long-term asset on most balance sheets, this probably represents the largest area of waste left in corporations

• Offices/cubes are only utilized 30-35% while conference rooms are overbooked.

Utilization is Poor



Line of Business

SEGMENTED GO TO MARKET

ENT

COM SP

Marketing Channels IBSG

Technology

Services / Support

Manufacturing

Sales

Finance / Legal / HR

Business Development / Alliances

Command / Control

Command and Control

Collaboration and Teamwork

COLLABORATION and TEAMWORK IBSG Sales

Marketing Channels

Manufacturing

Finance / Legal / HR

Business Development / Alliances

Technology

Services/ Support

© 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 34 Cisco Aironet 3600 Series Access Point – Press Presentation – January 2012

of employees use

for work

to keep up with mobile needs

of IT staff

New networked mobile devices by

of US Information Workers

spend time working


© 2006 Cisco Systems, Inc. All rights reserved. Cisco Confidential 35

Converging All Forms of Human Expression

Helping Business Become “Green”, Productive Immersive in real estate utilization and planning

© 2006 Cisco Systems, Inc. All rights reserved. Cisco Confidential 36

32% mtgs avoided travel

US$ 1.4B cost savings on travel

US$ 504M in productivity cost savings

727k metric tons of GHG emissions saved



```

Interactive Media

Digital Signage

Wireless

Tenant Services

High Speed Internet

Unified Communications

IP Telephony

Building Services

HVAC Sensors

Fire Control

Elevators

Lighting

Energy Management

Video Security

Maintenance Management

24/7 Monitoring

` Monitoring

` Control

Submit

Dashboards

Cisco Confidential 38 © 2010 Cisco and/or its affiliates. All rights reserved.

Utilities

$2.84

$0.71 25%

Admin Security Maintenance Cleaning

$1.02

$0.18 18%

$0.32 25%

$1.32 $3.12

$0.45 14%

$2.27

$0.13 6%

Savings

OPEX reduction up to 11% annually CAPEX savings on mechanical, electrical, and ICT up to 15%


“Don’t bother me with new ideas, I’ve got a ba6le to fight!”



REVENUE

OPERATIONS OPEX

CAPITAL CAPEX ENVIRONMENT

BRAND

HEALTH LIFE SAFETY

TENANT Social Sustainability



Global Open Standards

Visionary Leadership

Smart Regulation

New Ecosystem

Public Private Partnerships

Creation of a New Industry



Mahatma Ghandi

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From Flickr [some rights reserved by Spanish Flea]


© 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 44 © 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 44

Thank you.

Rick Huijbregts @CiscoSCRE

[email protected]

Data, Technology, and Innovation: Platform for Change

Technology

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